My interactive career was unexpectedly launched the moment I saw a demo of Mosaic at MacWorld in 1994. Since then, my work has included web strategy, online advertising, content strategy, social media strategy & community management, and managing teams that do all of the above.

I am fascinated by the intersection of technology and people. How can a web site provide value to people? How can it connect them? How can it be relevant? How can it serve the most audiences and satisfy the most business needs? How do we connect with audiences — wherever they are? I have developed answers to these questions for brands, big and small, businesses, and nonprofits, in NYC and San Francisco.