HORLICKS TVC

HORLICKS TVC
Storyboards by yachzzu

Transcript

1. PROJECT PAGE SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: STORYBOARD HORLICKS TVC 1 1 1 2 1 3 1 3 1 4 1 4 Mummy: piunalai chiiiso uthaau Horlicks Open Door- A group of 5-6 kids (aged 8-12) returning tired playing basketball under the hot sun. TOP DOWN CAM. – Mom in the kitchen wiping glasses notices and turns around, sees the kids panting, wiping sweat Mom smiles mysteriously, glances at the shelf, Mummy: Horlicks main kid: mummy kehi chiiiiso piiuunavv Song start-They enter the kitchen. (sweat and sighs)
2. PROJECT PAGE SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: STORYBOARD HORLICKS TVC 1 4 1 5 1 6 1 7 1 8 1 9 MILK pours in – splash! refreshment ma And takes out Horlicks. Ice cubes drop into the blender – clink clink! naya twist Blender starts – whirrrrr nutrition mix Mom adds Horlicks– swish! garmi ma kids: Horlicks (achamma parera). Attention grabbed hearing horlicks
3. PROJECT PAGE SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: STORYBOARD HORLICKS TVC 1 10 1 11 1 11 1 11 1 11B 1 12 First kid takes a sip WITH REFRESHMENT.Zoom in. Slow-motion: Mom pours the chilled drink into tall glasses. chiiiiso Horlicks ya sip ma ramaayo HE GRABS IT SWIFTLY WITH ENJOYMENT TRAY POV- MOV MOVES AROUND THE CORNER OF THE COUNTER TOWARDS OTHER KIDS TO SERVE THEM, KIDS NOTICE AND RUN TOWARDS HER chiso Horlicks GLASS PLACED IN FRONT OF KID.GLASS OUT OF FOCUS Kids peek from the table, eyes wide with curiosity.EYE TRACK THE GLASS ghutu ghutu piyo,
4. PROJECT PAGE SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: STORYBOARD HORLICKS TVC 1 12 WS-MS 1 13 1 14 1 15 1 16 1 16 KIDS LAUGH AND TEASE EACH OTHER WITH HORLICKS MUSTACHES ON EACH OTHERS FACES All kids grab their glasses and gulp down, laughing, enjoyingwah wah wah, ALL KIDS SHOW LOVE TO THE GLASS One kid lifts the glass, calls out: Aunty, one more, please! all kids JUMP AND BECOME ENERGETIC wanna chiso Horlicks OTHER kid takes a sip, eyes widen.Zoom in.
5. PROJECT PAGE SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: SHOT #: SHOT SIZE: SCENE #: STORYBOARD HORLICKS TVC 1 17 1 17 1 18 1 19 1 19 as Horlicks pack appears on screen. (Mom laughs) Kids hold up glasses, cheering! Mom smiles proudly SCENE 5 – TAGLINE & END FRAME WITH FVO: garmi haina, refreshment sangai nutrition dina aayo Mausam chiiiiiso Horlicks ko. , winks at the camera.)