A hitchhiker's guide to technical content creation and community work

Transcript

1. A hitchhiker's guide to technical content creation and community work David Pazdera
2. Agenda • Getting started principles • My content production system • Tips and tricks • AMA
3. P1: Define form of your contribution Decide what type of content you want to build (participate): • blog | vlog • stream | videos • event or user group organizer (communities) • meetup (UG) presentation • conference talk • code / OSS • product feedback – e.g., Azure Connections Program
4. P2: Focus on few areas • Identify key areas you want to 'stand out', be seen as an SME. • Ideally, something that not everybody around you is doing • Become a ‘go to person’
5. P3: Know your target audience Identify your audience and focus on it. • don't show off, • think, how will the audience digest the content. • keep the content on the topic. • never mislead them, e.g., click-bait
6. P4: Build your brand Build your brand (logotype, graphics) and protect it. Don't be everywhere, people can expect what you deliver. • Sessionize profile • GitHub profile
7. P5: Plan your contribution • Reserve some fixed time every week for planning your work, working on the content, or research. • Have a system to follow-up your tasks
8. P6: Make your work visible • business: OKRs • private: social media