Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
個人開発こそ世界へ / Indie App Development Lunch LT 2
Search
Hiroki Nagasawa
June 20, 2025
1
1.1k
個人開発こそ世界へ / Indie App Development Lunch LT 2
個人開発の海外での収益化 Lunch LT:
https://findy.connpass.com/event/355017/
Hiroki Nagasawa
June 20, 2025
Tweet
Share
More Decks by Hiroki Nagasawa
See All by Hiroki Nagasawa
自分のために作ったアプリが、グローバルに使われるまで / Indie App Development Lunch LT
pixyzehn
1
240
日付の繰り返しの話 / Mobile Act OSAKA 14
pixyzehn
0
10
Featured
See All Featured
Six Lessons from altMBA
skipperchong
28
4k
Music & Morning Musume
bryan
46
6.8k
Code Review Best Practice
trishagee
70
19k
The Myth of the Modular Monolith - Day 2 Keynote - Rails World 2024
eileencodes
26
3k
Practical Orchestrator
shlominoach
190
11k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
229
22k
Raft: Consensus for Rubyists
vanstee
140
7.1k
Intergalactic Javascript Robots from Outer Space
tanoku
272
27k
10 Git Anti Patterns You Should be Aware of
lemiorhan
PRO
656
61k
Producing Creativity
orderedlist
PRO
347
40k
Building Adaptive Systems
keathley
43
2.7k
CSS Pre-Processors: Stylus, Less & Sass
bermonpainter
358
30k
Transcript
Hiroki Nagasawa ݸਓ։ൃͦ͜ੈքɻ ࠷ॳ͔Βւ֎Λҙࣝͨ͠։ൃઓུ
ࣗݾհ • Hiroki Nagasawa • iOSΤϯδχΞ at Doist • Apple
PlatformͰݸਓ։ൃ • ࢧग़ཧΞϓϦ “Expenses”
ݸਓ։ൃͷFlywheel (ཧ) Ϣʔβʔ֦େ ऩӹԽ ϓϩμΫτվળ ͜ͷαΠΫϧΛখ͘͞ૣ͘ճ͢͜ͱΛҙࣝ
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ 1 2 3 қ
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ χονͳͰ͋ΔఔͷPMFΛݟ͚ͭΔ͜ͱ͕࠷ॏཁ! ͦΕͳͷʹຊ͚ͩʹಛԽ͢Δཧ༝͕͋Δ͔…͓ͦΒ͘No!
Expensesͷॳظઓུ • ࣗͷڧ͍Pain(௧Έ)Λղܾ͢ΔΑ͏ͳϓϩμΫτ • ओཁݴޠΛӳޠʹͯ͠Ϣʔβʔ֫ಘͷύΠΛ֦େ • ϓϥοτϑΥʔϜͷࢥʹԊ͏ • γϯϓϧ͚ͩͲඞཁʹԠͯ͡ଟػೳ
ExpensesͷϢʔβʔ֦େ • ϑΟʔυόοΫ͔Βຊ࣭తͳʹऔΓΉ • ίετ͕͔͔Βͳ͍ASOΛಓʹվળ • ͕ࣗҰ൪ͷίΞϢʔβʔʹͳΔ • χʔζΛͱʹϩʔΧϥΠζ͍ͯ͘͠
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ ऩӹԽٸ͕ͣϓϩμΫτ͕ચ࿅͢Δͱͱʹ͡Θ͡Θͱ (ݸਓతݟղ: ւ֎ͷϢʔβʔྑ͍ϓϩμΫτʹ͓ۚΛ͏)
ExpensesͷऩӹԽॳظ • ϑϦʔϛΞϜͰ༗ྉػೳ(ങ͍Γ)ඇৗʹ҆͘ઃఆ • ίʔώʔͰṶ͔Εಘͨ͠ͱָ؍తʹߟ͑Δ • େ͖ͳػೳظʹΘͨΔվળͱͱʹஈΛগ্ͣͭ͛͠Δ
ExpensesͷऩӹԽຊ֨Խ • ങ͍Γͷஈ্͕͕ΓͬͨλΠϛϯάͰαϒεΫԽ • ങ͍ΓͷஈΛؒαϒεΫͷஈͷ3ഒ΄Ͳʹ • ༗ྉػೳͷݟ͠ • ߪೖը໘ͷେ෯ͳվળ
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ ͋ΔఔͷϢʔβʔ֫ಘͱऩӹԽ͕Ͱ͖ΕࣗͣͱϞνϕʔγϣϯ↗ ظతʹ͕ࣗҰ൪ͷίΞϢʔβʔʹͰ͋Δ͜ͱ͕༗ར
Ϟνϕʔγϣϯҡ࣋͢Δίπ • ࣗʹͱͬͯඞཁෆՄܽͳΞϓϦͱ͢Δ • ػೳՃࣗͷϞνϕʔγϣϯΛॏཁࢹ • ࣅͨΑ͏ͳঢ়گͷݸਓ։ൃऀͱؔΘΔ • ചΓ্͛Active Paid
SubscriptionsΛݟΔ
ݸਓ։ൃ × άϩʔόϧ ʹ ແݶͷՄೳੑ • ࣗͷڧ͍PainΛղܾ͢ΔΑ͏ͳϓϩμΫτ • ӳޠΛओཁݴޠʹͯ͠PMFͷՄೳੑΛ࠷େݶʹ •
ϓϥοτϑΥʔϜͷ༏ҐੑΛଘʹੜ͔ͯ͠ΦʔΨχοΫྲྀೖ • AIͷ׆༻