Finding Sponsors for Your Conference

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1. FINDINg SPONSORS FOR YOUR CONFERENCE http://www.rockineurope.com/ wp-content/uploads/ lfts_lanyards.jpg
2. Marketing Flyers Banners Signs Ads T-Shirts Chair Rentals Table Rentals Venue Speaker Costs Food Transportation Gifts Decorations 2
3. Marketing $$$ Flyers $$$ Banners $$$ Signs $$$ Ads $$$ T-Shirts $$$ Chair Rentals $$$ Table Rentals $$$ Venue $$$ Speaker Costs $$$ Food $$$ Transportation $$$ Gifts $$$ Decorations $$$ 3
4. Conferences are EXPENsIVE 4
6. You Need Sponsors 6
7. You Need Sponsors Here’s How to Find Them 7
8. 1. Give Them Something 8
9. 1. Give Them Something Sponsors won’t give you $$$ if you can’t help them. 9
10. 2. Have Sponsorship Levels 10
11. 2. Have Sponsorship Levels Bronze Silver Gold Platinum 11
12. 2. Have Sponsorship Levels • Bronze Silver Gold Platinum Partner 12
13. 3. Add your Event to Calendars and Directories 13
14. 3. Add your Event to Conference Calendars and Directories 14
15. 3. Add your Event to Calendars and Directories Let people know you exist. 15
16. 3. Get On the Phone 16
17. Not That Fun 17
18. 3. Get On the Phone Call or email local businesses, vendors, anyone who would be interested. Be selective. Only call businesses who would be interested. 18
19. Repeat After Me If you sponsor ______ we will _____so that______will_____your_____ 19
20. If you sponsor OurConference2013 we will show your demo video so that our attendees will know about your software. 20
21. Remember: Show them the VALUE 21
22. (R)eturn (O)n (I)nvestment ROI 22
23. 4. Use your Network 23
24. 4. Use your Network Sponsors don’t have to be big companies. Ask friends and acquaintances who own businesses. Ask friends to ask their employers. 24
25. 5. Your Attendees are the Key 25
26. 5. Your Attendees are the Key 26
27. 5. Your Attendees are the Key A lot of attendees from the same company? Ask them to sponsor you for reduced tickets/ promotion. See what industries your attendees are in. This will show sponsors who your audience is. 27