Position 1 can mean many things in today's SERPs: from directly visible to hidden behind countless integrations. It's high time we took a closer look at the SERPs. How much are positions 1-10 still worth - and is a "pixel rank" of our snippets perhaps a much better visibility metric?
I wanted to find out and created a Google Sheet that gives you the pixel rank for each keyword - along with lots of insights into the associated SERP integrations. In my presentation, I'll show you what the Pixel Rank can do, where the challenges of the metric lie and how you can use the sheet in your day-to-day SEO work.
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