a Web server, talking to a database on the back end. This application evolved to hold all the business logic, all the display logic, and all the functionality that Amazon eventually became famous for. This went on until 2001 when it became clear that the front-end application couldn’t scale anymore.” http://queue.acm.org/detail.cfm?id=1142065 A Conversation with Werner Vogels
and successfully manipulating system operations to remain inside the tolerable performance boundaries requires intimate contact with failure. http://www.ctlab.org/documents/How%20Complex%20Systems%20Fail.pdf How Complex Systems Fail