and TV Everywhere proponents are moving towards the OTT environment, Sky has now offered its Anytime+ VOD services to non- DTH subs through multiple connected devices, which is also an obvious play against YouView, Netflix and Lovefilm.
(TM/Maxis) connection and has no business association with that operator. Content that arrives from a third party, such as Youtube, Netflix, Hulu or Tonton. An “App- based” approach.! TV delivered through an internet connection, but usually people say 'IPTV' to mean a (walled garden) Pay TV service, with a set top box where the programs are delivered through an internet connection, like Unifi.! (Internet Protocol Television)! Internet TV A more generic term that is usually used to mean TV programming on the open Internet and therefore available to anyone.! (Over-The- Top)! TV Everywhere If you have Pay TV subscription, you can now watch those TV shows on the PC or iPad or Phone.! (Also known as Online TV)!
and TV Everywhere proponents are moving towards the OTT environment, Sky has now offered its Anytime+ VOD services to non-DTH subs through multiple connected devices, which is also an obvious play against YouView, Netflix and Lovefilm. IPTV TV Everywhere OTT The Walled Garden Is Learning To Leave The Gate Open “I’ve got the internet. Why pay for IPTV? Why pay for a package that I won’t be using?” “I’ve got the internet. I don’t need a box with limited content.”
its: -‐ easy to use -‐ high quality -‐ relevant -‐ the right price -‐ exclusive? Even bePer! iTunes 99 cents?! I’ll pay! Apps Gaming Accesories The case against piracy? Make it easy for them to get the real stuff!
200 ch 160+ ch ALL THIS GOING ON AT THE SAME TIME! Malaysia’s Own Digital TV Initiative So whose business model is correct?! Each organisation has different models due to different goals! No clear path of success.....yet!
give fans a fabulous viewing experience at http://live.tonton.com.my/ noraelena for the final 4 episodes plus other exclusive content! Star Chat with Aaron Aziz (16 June) Video Streaming = 4th in the world (on USTREAM) with 24,984 viewers 22,347 page views 2,925 chatters NEW RECORD
streamed events by Media Prima). The website hit 1 million page views within a month. @TV3Malaysia’s Facebook page also captured 1 million page views throughout the live awards show. #ask2011 trended as the 2nd most popular hashtag in Malaysia during the award night. tv3.com.my/ask2011 ANUGERAH SKRIN 2011
a way to take data from other social networks and apps, and pull it into the Facebook ecosystem. For example, the music you're listening to on Spotify will be pulled into Facebook or listened to in Facebook.” Moving media to where the socially-active people are Faster, deeper social interaction Data gathering Issues with advertising, monetization/share, security Facebook’s Open Graph SOCIAL TV!
will rule - Non-box approach Having HUGE hits to play with An accepted combined traditional media/new media tracking measurement The consumers have voted - the advertisers are lagging behind
lie in: Interactive content Socializing TV Multi-platform skills Co-productions/Partnerships - cross-pollination of ideas, funds and markets You Still Need A Good Story
present opportunities Understand ongoing consumer behavior changes The world is real-time. All windows are broken. The only relevant broadcast is the FIRST one. Need to sustain non-digital revenues while looking for the right position in the digital value chain Creative partnerships - reach new markets and share risks/ costs FRENEMY - CO-OPETITION
IS USELESS IF IT’S HITLESS UNDERSTAND WHERE THE POWER STRUGGLES ARE THE CUSTOMER IS ALWAYS RIGHT... ...AND CONTENT IS KING... ...BUT IS DISTRIBUTION PLAYING GOD? PREPARING FOR A DIGITAL BATTLE!
abcm
tanoku
csswizardry
paigeccino
jnunemaker
sonatard
geoffreycrofte
chrislema
bkeepers
samlambert
kevinliebholz
stephaniewalter
maltzj
