Upgrade to Pro — share decks privately, control downloads, hide ads and more …

WooCommerce Conference 2014

Avatar for Brennan Dunn Brennan Dunn
November 03, 2014
1
950

WooCommerce Conference 2014

Avatar for Brennan Dunn

Brennan Dunn

November 03, 2014
Tweet

More Decks by Brennan Dunn

See All by Brennan Dunn
6 Tricks That Helped Me Triple My SaaS' Growth Rate
Avatar for Brennan Dunn brennandunn
10
39k
Value-Based Pricing for Freelancers
Avatar for Brennan Dunn brennandunn
6
2.4k
The Long-Tail Sale - MicroConf 2013
Avatar for Brennan Dunn brennandunn
2
610
Rails Without Views
Avatar for Brennan Dunn brennandunn
25
19k

Featured

See All Featured
BBQ
Avatar for Matthew Crist matthewcrist
89
9.8k
Code Reviewing Like a Champion
Avatar for maltzj maltzj
524
40k
Let's Do A Bunch of Simple Stuff to Make Websites Faster
Avatar for Chris Coyier chriscoyier
507
140k
Designing for Performance
Avatar for Lara Hogan lara
610
69k
10 Git Anti Patterns You Should be Aware of
Avatar for Lemi Orhan Ergin lemiorhan
PRO
656
60k
Connecting the Dots Between Site Speed, User Experience & Your Business [WebExpo 2025]
Avatar for Tammy Everts tammyeverts
8
410
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
Avatar for Irina Nazarova irinanazarova
8
860
4 Signs Your Business is Dying
Avatar for Josh Pigford shpigford
184
22k
Fireside Chat
Avatar for paigeccino paigeccino
37
3.6k
No one is an island. Learnings from fostering a developers community.
Avatar for Antonio thoeni
21
3.4k
Navigating Team Friction
Avatar for Lara Hogan lara
188
15k
The Language of Interfaces
Avatar for Des Traynor destraynor
158
25k

Transcript

  1. QUICK WINS TO MAKE YOUR STORE MORE VALUABLE @brennandunn

  2. OUR AGENDA TODAY: MAKE SELLING ONLINE MORE PROFITABLE

  3. PEOPLE WHO SELL STUFF

  4. CONSULTANTS

  5. THERE ARE 3 WAYS FOR BUSINESSES TO MAKE MORE MONEY

    1. Get more customers 2. Raise prices 3. Get more repeat purchases

  6. THERE ARE 3 WAYS FOR ONLINE STORES TO MAKE MORE

    MONEY 1. More transactions 2. Higher value per transaction 3. Increase customer lifetime value (CLTV)

  7. 1 INCREASE TRANSACTIONS

  8. DON’T MAKE ME THINK.

  9. WHO IS YOUR IDEAL CUSTOMER?

  10. …AND WHAT DO THEY WANT?

  11. pic of dave rodenbaughs thing I did for him

  12. pic of ugly, cluttered grid listing

  13. RETARGETING IS AWESOME

  14. DISPLAY NETWORK FACEBOOK / TWITTER

  15. GIVE SOMETHING AWAY FOR FREE

  16. pic of ugly, cluttered grid listing

  17. 2 INCREASE SALE TOTALS

  18. PACKAGING

  19. pic of ugly, cluttered grid listing

  20. PRICE ANCHORING

  21. UPSELL AT CHECKOUT / “THANK YOU”

  22. pic of ugly, cluttered grid listing

  23. 3 INCREASE CUSTOMER VALUE

  24. AUTOMATE UPSELLS

  25. GO BEYOND SEASONAL DISCOUNTS

  26. DON’T BE AFRAID TO EXPOSE YOUR R&D

  27. Thanks! Brennan Dunn @brennandunn doubleyourfreelancing.com