FIDELITY High information density, at the expense of portability REACH Less informationally rich media optimized for wide distribution Friday, October 25, 13
Progression of printing technology Movable type Only text Printing press Text + illustration Lithography B&W photo Offset Color Digital Cheap, easy color Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite sad. "How about if I sleep a little bit longer and forget all this nonsense", he thought, but that was something he was unable to do because he was used to sleeping on his Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite sad. "How about if I Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite GREGOR SAMSA then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him Friday, October 25, 13
Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite sad. "How about if I sleep a little bit longer and forget all this nonsense", he thought, but that was something he was unable to do because he was used to sleeping on his Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite sad. "How about if I Gregor then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him feel quite GREGOR SAMSA then turned to look out the window at the dull weather. Drops of rain could be heard hitting the pane, which made him The photographic turn Once a printing process can reproduce a photograph, everything is effectively a photograph Friday, October 25, 13
1024×768px or larger Around 110 ppi Millions of colors The web’s physical context Desktop-class hardware Keyboard/mouse interaction Friday, October 25, 13
1024×768px or larger Around 110 ppi Millions of colors Broadband internet 2 mbps/sec or greater The web’s physical context Desktop-class hardware Keyboard/mouse interaction Friday, October 25, 13
Progression of web technology HTML 1.0 Only text + hyperlinks Netscape Era Images, tables, The photographic turn Image maps / Flash Web standards Same stuff, better code Friday, October 25, 13
Users are consuming web content on NEW SCREENS Desktop PCs Notebooks Smartphones 10-inch tablets E-book readers 7-inch tablets “Phablets” “Convertibles” Friday, October 25, 13
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