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derek-b
October 12, 2023
Technology
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What Raising 3 Kids Taught Me About Working with Users
derek-b
October 12, 2023
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Transcript
@
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What Raising 3 Kids Taught Me About Working With
Users
None
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17yo, 9yo, 14yo
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What Users? • Project Stakeholders • Target Audience of
Business • Company Employees • Clients and Their Customers
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Where are we going? Actual Destination v Perceived Destination
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Focus on Progress • Product Backlog • Sprint Planning
/ Review • Kanban / Scrum Board • Product Roadmap • Milestones
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Keep it Simple
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Directioners Boy Bands
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• KatyCats • Mixers • Little Monsters • Swifties
• Beliebers • Bee Hive
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• KatyCats - Katy Perry • Mixers - Little
Mix • Little Monsters - Lady Gaga • Swifties - Taylor Swift • Beliebers - Justin Bieber • Bee Hive - Beyoncé
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American Stats • 38% with college degree • 22%
speak non-English language at home • 91% own a car • 27% Never travelled outside US • 68% Live where they grew up
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–Project Stakeholder “I want to clarify what I was
trying to explain at today’s meeting. Since I don’t have a technology background, the words often don’t make it to my mouth in one piece under pressure.”
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Technology Can Intimidate and Exclude
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Communication • Understandable Terms (Glossary) • Reason For Changes
• How To Use Communication Needs • Requirements • Usability • Successful Product Launch • Understand the Whys
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Going to College
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• Develop Trust • Customer Con fi dence •
Gentle Guidance • Gami fi cation • In App Prompts
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hings Change Quickly
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–Sammy, age 7 “I don’t like it when things
change.”
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Things Change Quickly • Don’t underestimate the e ff
ect of change on your users • Help users understand the value of change
None
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Expect the Unexpected • User Acceptance Testing • User
Pro fi le • Real-Time Tracking Tools
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uction
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User Involvement • Achievable Tasks for Users • Working
Together for a Shared Goal
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About Me • Engineering Manager at (localizejs.com) • http://derekb-wi.com/
•
[email protected]
@
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Resources • https://www.smashingmagazine.com/2018/03/guide- user-testing/ • https://www.fullstory.com • https://go.pendo.io •
https://uxplanet.org/gami fi cation-in-ux-increasing-user- engagement-6437cbf702aa • https://haen fl er.sites.grinnell.edu/subcultural-theory-and- theorists/fandom-and-participatory-culture/