Building applications for the cloud means embracing a radically different architecture than that of a traditional single-machine monolith, requiring new tools, practices, and design patterns. The cloud’s distributed nature brings its own set of concerns–building a Cloud Native, Edge Native, or Internet of Things (IoT) application means building and running a distributed system on unreliable hardware and across unreliable networks. In this keynote session by Jonas Bonér, creator of Akka, founder/CTO of Lightbend, and Chair of the Reactive Foundation, we’ll review a set of Reactive Principles that enable the design and implementation of Cloud Native applications–applications that are highly concurrent, distributed, performant, scalable, and resilient, while at the same time conserving resources when deploying, operating, and maintaining them.