Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Developers Can't Design
Search
Jen Myers
January 13, 2012
Programming
13
1.6k
Developers Can't Design
(And Other Completely Untrue Design Myths)
Jen Myers
January 13, 2012
Tweet
Share
More Decks by Jen Myers
See All by Jen Myers
Listen to Your (and All) Mothers
jenmyers
0
170
Cartoon Creativity
jenmyers
0
230
How To Not Be an Expert
jenmyers
1
270
How to Start Coding from Any Level
jenmyers
0
250
Shepherding Unicorns
jenmyers
2
290
Owning It
jenmyers
0
300
Developers Can't Design (2013)
jenmyers
6
470
How to Not Be an Expert
jenmyers
8
570
Redesigning the Interface
jenmyers
4
820
Other Decks in Programming
See All in Programming
Jakarta EE Core Profile and Helidon - Speed, Simplicity, and AI Integration
ivargrimstad
0
210
TROCCO×dbtで実現する人にもAIにもやさしいデータ基盤
nealle
0
330
ゲームの物理
fadis
5
1.5k
🔨 小さなビルドシステムを作る
momeemt
2
560
レガシープロジェクトで最大限AIの恩恵を受けられるようClaude Codeを利用する
tk1351
3
1.3k
あのころの iPod を どうにか再生させたい
orumin
2
2.5k
CSC305 Summer Lecture 12
javiergs
PRO
0
130
オープンセミナー2025@広島「君はどこで動かすか?」アンケート結果
satoshi256kbyte
0
210
GUI操作LLMの最新動向: UI-TARSと関連論文紹介
kfujikawa
0
1k
AI OCR API on Lambdaを Datadogで可視化してみた
nealle
0
180
Microsoft Orleans, Daprのアクターモデルを使い効率的に開発、デプロイを行うためのSekibanの試行錯誤 / Sekiban: Exploring Efficient Development and Deployment with Microsoft Orleans and Dapr Actor Models
tomohisa
0
210
エンジニアのための”最低限いい感じ”デザイン入門
shunshobon
0
130
Featured
See All Featured
Building a Scalable Design System with Sketch
lauravandoore
462
33k
Designing Experiences People Love
moore
142
24k
For a Future-Friendly Web
brad_frost
179
9.9k
What’s in a name? Adding method to the madness
productmarketing
PRO
23
3.6k
A designer walks into a library…
pauljervisheath
207
24k
Side Projects
sachag
455
43k
Statistics for Hackers
jakevdp
799
220k
Fight the Zombie Pattern Library - RWD Summit 2016
marcelosomers
234
17k
How STYLIGHT went responsive
nonsquared
100
5.7k
Done Done
chrislema
185
16k
Build your cross-platform service in a week with App Engine
jlugia
231
18k
A better future with KSS
kneath
239
17k
Transcript
DEVELOPERS CAN’T DESIGN AND OTHER COMPLETELY UNTRUE DESIGN MYTHS JEN
MYERS • @ANTIHEROINE • SCOTTISH RUBY CONFERENCE, 30 JUNE 2012
What is design?
“Design is the appropriate combination of materials in order to
solve a problem.” - CHARLES EAMES
“Design is thinking made visual.” - SAUL BASS
“Design is the method of putting form and content together.
Design, just as art, has multiple definitions, there is no single definition.... Design is so simple, that’s why it is so complicated.” - PAUL RAND
What is design? Graphic design Industrial design Interaction design Experience
design Web/interface design
Why should developers care?
Design is teachable. Design is communication.
DESIGN IS DECORATION DESIGN MYTH #1
“It’s not just what it looks like and feels like.
Design is how it works.” - STEVE JOBS
How design works Structure Content Organization Message Functionality
How design works Wireframes Palettes Mood boards Copy Data flows
User testing
DESIGN IS SUBJECTIVE DESIGN MYTH #2
“Like all forms of design, visual design is about problem
solving, not about personal or unsupported opinion.” - BOB BAXLEY
Basic design principles Balance Repetition Proximity Emphasis Unity
BALANCE SYMMETRICAL
BALANCE ASYMMETRICAL
REPETITION COLOR, FONT, SHAPE, LOGO
REPETITION COLOR, FONT, SHAPE, LOGO
EMPHASIS VISUAL DOMINANCE & HIERARCHY
PROXIMITY GROUPING LIKE ELEMENTS
UNITY COHERENCE OF LOOK, FEEL & MESSAGE
Related design concepts Positive/negative space Contrast Typography Color theory Ratios
DESIGN IS SEPARATE FROM DEVELOPMENT DESIGN MYTH #3
“The secret is to gang up on the problem, rather
than each other.” - THOMAS STALLKAMP
No silos Communication Community Design & Dev 4eva Project integration
should code. Designers ...
Jen Myers Relevance
[email protected]
@antiheroine SLIDES: speakerdeck.com/u/jenmyers/p/developers-cant-design