Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Content Strategy: The Who & the What - And the Why

Avatar for FH JOANNEUM - Journalism & Public Relations FH JOANNEUM - Journalism & Public Relations
March 16, 2019
Education
0
62

Content Strategy: The Who & the What - And the Why

Studying Content Strategy at FH JOANNEUM - University of Applied Sciences in Graz, Austria

Avatar for FH JOANNEUM - Journalism & Public Relations

FH JOANNEUM - Journalism & Public Relations

March 16, 2019
Tweet

More Decks by FH JOANNEUM - Journalism & Public Relations

See All by FH JOANNEUM - Journalism & Public Relations
Neue Medien & fake news Individuelle "Wahrheiten" in digitalen Kommunikationsbahnen
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
69
Web 2.0 Messaging Tools for Knowledge Management? Exploring the Potentials of Slack
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
330
Research on data journalism: What is there to investigate? Insights from a structured literature review
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
1
240
Communications Have Changed, Have the Agencies?
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
51
News Production Workflows in Data-driven, Algorithmic Journalism: A Systematic Literature Review
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
940
Studie Beschwerdemanagement im öffentlichen Verkehr
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
160
Vorstellung „Öffi Feedback App“ Weimar
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
700
Öffi-Feedback-App Kurz-Einführung Weimar
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
670
Gamification (Öffi Feedback) Weimar
Avatar for FH JOANNEUM - Journalism & Public Relations jpr
0
660

Other Decks in Education

See All in Education
AIを使って最新研究 について調べて発表しよ う!
Avatar for MIKIO KUBO mickey_kubo
4
180
Going over the Edge
Avatar for Jono Alderson jonoalderson
0
280
AIは若者の成長機会を奪うのか？
Avatar for Frieve-A frievea
0
160
Security, Privacy and Trust - Lecture 11 - Web Technologies (1019888BNR)
Avatar for Beat Signer signer
PRO
0
3.2k
IHLヘルスケアリーダーシップ研究会17期説明資料
Avatar for IHLヘルスケアリーダーシップ研究会 ihlhealthcareleadership
0
500
NUTMEG紹介スライド
Avatar for Mugicha mugiiicha
0
780
JAPAN AI CUP Prediction Tutorial
Avatar for Shotaro Ishihara upura
1
270
Web Application Frameworks - Lecture 3 - Web Technologies (1019888BNR)
Avatar for Beat Signer signer
PRO
0
3.2k
RGBでも蛍光を!? / RayTracingCamp11
Avatar for kugi kugimasa
2
340
3Dプリンタでロボット作るよ#5_ロボット向け3Dプリンタ材料
Avatar for shiba_8ro shiba_8ro
0
140
HTML5 and the Open Web Platform - Lecture 3 - Web Technologies (1019888BNR)
Avatar for Beat Signer signer
PRO
2
3.2k
10分で学ぶ すてきなモナド
Avatar for soukouki soukouki
1
130

Featured

See All Featured
Visualizing Your Data: Incorporating Mongo into Loggly Infrastructure
Avatar for mongodb mongodb
48
9.8k
The Cost Of JavaScript in 2023
Avatar for Addy Osmani addyosmani
55
9.4k
Embracing the Ebb and Flow
Avatar for Simon Collison colly
88
4.9k
Lightning talk: Run Django tests with GitHub Actions
Avatar for Sarah Abderemane sabderemane
0
99
A Tale of Four Properties
Avatar for Chris Coyier chriscoyier
162
24k
Lightning Talk: Beautiful Slides for Beginners
Avatar for Ines Montani inesmontani
PRO
1
420
Between Models and Reality
Avatar for mayunak mayunak
1
170
Practical Orchestrator
Avatar for Shlomi Noach shlominoach
190
11k
Building Better People: How to give real-time feedback that sticks.
Avatar for Will Jessup wjessup
370
20k
WCS-LA-2024
Avatar for Leonardo Collado-Torres lcolladotor
0
420
Responsive Adventures: Dirty Tricks From The Dark Corners of Front-End
Avatar for Vitaly Friedman smashingmag
254
22k
The Language of Interfaces
Avatar for Des Traynor destraynor
162
26k

Transcript

  1. None

  2. „Content strategy plans for the creation, delivery and governance of

    useful, usable content.“

  3. “Repeatable system that governs the management of content throughout the

    entire content lifecycle”
  4. None

  5. … …

  6. • • •

  7. • • •

  8. • •

  9. None

  10. • • • • • •

  11. None

  12. “... a content strategist, working with, interfaces, systems, people, and

    the connections—and especially the disconnections—between them.”
  13. None

  14. https://support.office.com

  15. None
  16. None
  17. None
  18. None
  19. None

  20. http://de.slideshare.net/epublishmedia/planning-for-content-governance

  21. None
  22. None
  23. None
  24. None
  25. None
  26. None
  27. None
  28. None
  29. None
  30. None
  31. None
  32. None
  33. None
  34. None
  35. None