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juliaferraioli
September 25, 2014
Technology
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Hierarchy of Developer Needs -- adapting when things go wrong
Keynote at APIStrat Chicago 2014
juliaferraioli
September 25, 2014
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Transcript
Hierarchy of Developer Needs Julia Ferraioli Senior Developer Maslow Advocate
@juliaferraioli google.com/+JuliaFerraioli
Financial gain Shiny objects Respect and recognition Utilitarianism Socialization Self
improvement What drives my community?
Creative Commons image courtesy of Luc Galoppin
Image courtesy of my bad planning
But I’m a developer! I know what my developers need.
Creative Commons image courtesy of Duncan Hull
My mistake Reference docs Code samples Tutorials Discussion forum Online
courses
This works... sometimes
Developer Profiles Enthusiasts Founder Enterprise Engineer
No one hierarchy to rule them all Image used with
permission of of Mirach Ravaia
Back to the mistake Reference docs Code samples Tutorials Discussion
forum Online courses
Time to shuffle Online courses Tutorials Libraries, SDKs, gems Code
samples Reference docs
Time to shuffle Reference docs Paid support Code samples Online
courses Libraries
Time to shuffle
Debugging your hierarchy
gdb devexp
Creative Commons image courtesy of Olga Mismatched...expectations
You have to ask your developers • Hit the pavement
• Structured engagement • Informal engagement • Research (costly)
What are the obstacles? • Cognitive disconnect • Lack of
direction • Absence of trust • Problematic community Creative Commons image courtesy of Grant Montgomery
Creative Commons image courtesy of Thomson Safaris Plan of Attack
Creative Commons image courtesy of Arne Hendriks
Thanks! Images by Connie Zhou @juliaferraioli google.com/+JuliaFerraioli
Creative Commons image courtesy of David Ashleydale