Dan Mall: Designish

New Adventures, 19th January 2012

Great pixelcraft used to be the mark of a great designer. Now it's barely cost of entry. Let's investigate what the modern-day designer's job really is and uncover some treasures more important than our Photoshop canvases.

Transcript

1. Designish
2. @danielmall
3. @danielmall @colly
4. Creating a dialog
5. Process, not output
9. What do you do?
10. What do you do?
11. What do you do?
12. What do you do? What have you done? What do you know?
13. All clients are created equal. But some clients are more equal than others. 1
14. Document Warnings Document Warnings Description Type Export to PDF Export to PDF Exporting… Cancel Description Type Clear All Export to PDF Export to PDF Exporting… Cancel Description Type
18. “ Related ”
19. Relevance
23. P R O T I P Design a fake CMS.
26. ABY
27. After the Battle of Yavin
28. Spoiler alert!
34. Humans > Algorithms
35. Client = partner
36. Clients are not an extension of your team. Clients are your team.
41. Big sites need smarter work, not more work.
42. Haste. Make waste. More faster. 2
44. The client-facing deliverable isn’t always the most important thing to make.
45. http://dmall.me/A0t8Zj
49. Export to PDF Export to PDF Exporting… Cancel Description Type Export to PDF Export to PDF Exporting… Cancel Description Type
51. Export to PDF Export to PDF Exporting… Cancel Description Type Export to PDF Export to PDF Exporting… Cancel Description Type
52. Encourage “ The Adjacent Possible. ” Unlikely combinations can often prove fruitful. 3
53. http://dmall.me/emgIez
54. them. Each new combination opens up the possibility of other new combinations. Think of it as a house that magically expands with each door you open. You begin in a room with four doors, each leading to a new room that you haven't visited yet. Once you open one of those doors and stroll into that room, three new doors appear, each leading to a brand-new room that you couldn't have reached from your original starting point. Keep opening new doors and eventually you'll have built a palace. STEVEN JOHNSON, THE GENIUS OF THE TINKERER “The strange and beautiful truth about the adjacent possible is that its boundaries grow as you explore
55. Kutiman
56. http://thru-you.com/
57. Export to PDF Export to PDF Exporting… Cancel Description Type Export to PDF Export to PDF Exporting… Cancel Description Type
58. The Most Awesomest Thing Ever
59. MostAwesomestThingEver.com
61. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
62. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
63. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
64. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
65. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
66. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
67. Create empathy. Become a client. 4
68. DanielMall.com
72. Kevin Cornell bearskinrug.co.uk
93. Building a product
95. Design-led startups
96. Design-led startups are not about making products that look good.
97. Design-led startups are about having people that can give form to an otherwise shapeless idea.
98. When you ask a creative person how they did something, they may feel a little guilty because they didn’t really do it; they just saw something. It seemed obvious to them after awhile. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or have thought more about their experiences than other people have. “Creativity is just connecting things.
99. experiences. They don’t have enough dots to connect, and they end up with very linear solutions, without a broad perspective on the problem. The broader one’s understanding of the human experience, the better designs we will have. STEVE JOBS, THE NEXT INSANELY GREAT THING Wired Magazine “Unfortunately, that’s too rare a commodity. A lot of people in our industry haven’t had very diverse
100. Enjoy yourself. Spare no expense. 5
106. All clients are created equal. Haste. Make waste. Encourage “the adjacent possible.” Create empathy. Enjoy yourself. 1 2 3 4 5
107. What do you do?