Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Your API is a Product
Search
Abe Stanway
November 06, 2012
Technology
3
920
Your API is a Product
Business of APIs Conference 2012, both New York and London.
Video:
http://bit.ly/PBMjUT
Abe Stanway
November 06, 2012
Tweet
Share
More Decks by Abe Stanway
See All by Abe Stanway
Building Data Driven Organizations
astanway
1
200
MOM! My algorithms SUCK
astanway
15
2.7k
A Deep Dive into Monitoring with Skyline
astanway
6
1.8k
Bring the Noise: Continuously Deploying Under a Hailstorm of Metrics
astanway
34
7.8k
Data Visualization in the Trenches
astanway
5
660
Gifs as Language
astanway
2
730
Zen and the Art of Writing Commit Logs
astanway
3
760
Other Decks in Technology
See All in Technology
【技術書典17】OpenFOAM(自宅で極める流体解析)2次元円柱まわりの流れ
kamakiri1225
0
210
Forget efficiency – Become more productive without the stress
ufried
0
140
国土交通省 データコンペ参加者向け勉強会
takehikohashimoto
0
110
生成AIとAWS CDKで実現! 自社ブログレビューの効率化
ymae
2
330
[AWS JAPAN 生成AIハッカソン] Dialog の紹介
yoshimi0227
0
150
オーティファイ会社紹介資料 / Autify Company Deck
autifyhq
9
120k
10分でわかるfreeeのQA
freee
1
3.4k
【若手エンジニア応援LT会】AWS Security Hubの活用に苦労した話
kazushi_ohata
0
170
Amazon FSx for NetApp ONTAPを利用するにあたっての要件整理と設計のポイント
non97
1
160
Datachain会社紹介資料(2024年11月) / Company Deck
datachain
3
16k
Vueで Webコンポーネントを作って Reactで使う / 20241030-cloudsign-vuefes_after_night
bengo4com
4
2.5k
ガチ勢によるPipeCD運用大全〜滑らかなCI/CDを添えて〜 / ai-pipecd-encyclopedia
cyberagentdevelopers
PRO
3
210
Featured
See All Featured
I Don’t Have Time: Getting Over the Fear to Launch Your Podcast
jcasabona
27
1.9k
Writing Fast Ruby
sferik
626
61k
Performance Is Good for Brains [We Love Speed 2024]
tammyeverts
3
370
Facilitating Awesome Meetings
lara
49
6k
Faster Mobile Websites
deanohume
304
30k
Bootstrapping a Software Product
garrettdimon
PRO
305
110k
What's in a price? How to price your products and services
michaelherold
243
12k
The Pragmatic Product Professional
lauravandoore
31
6.3k
Exploring the Power of Turbo Streams & Action Cable | RailsConf2023
kevinliebholz
27
4.2k
YesSQL, Process and Tooling at Scale
rocio
167
14k
Learning to Love Humans: Emotional Interface Design
aarron
272
40k
Agile that works and the tools we love
rasmusluckow
327
21k
Transcript
YOUR API IS A PRODUCT @abestanway |
[email protected]
WHAT’S A PRODUCT?
DEFINITION: A PRODUCT IS SOMETHING YOUR USE OR CONSUME
YOUR API IS A PRODUCT. PEOPLE USE AND CONSUME IT.
APIS ARE APP HAMMERS
WHO LEADS PRODUCT?
WHO LEADS API?
YOUR API IS A PRODUCT. TREAT IT LIKE A PRODUCT.
DESIGN IS IMPORTANT.
DESIGN IS IMPORTANT. (this isn’t news)
None
MAKE YOUR API EASY TO USE. DESIGN IS USABILITY.
APIS ARE APP HAMMERS
NO ONE WANTS TO READ YOUR STUPID DOCS
SHOP LISTING LISTING IMAGE openapi.etsy.com/v2/shops/:id/listings/active openapi.etsy.com/v2/listings/:listing openapi.etsy.com/v2/listings/:listing/images openapi.etsy.com/v2/shops/:id
MINIMAL REGISTRATION
inviting developer page call to action relevant links requisite job
advertisement
FIGHT FOR YOUR DEVS. GIVE THEM ACCESS TO SWEET-ASS STUFF.
APIS ARE APP HAMMERS
MARKET YOUR API LIKE A PRODUCT?
MARKET YOUR API TO DEVELOPERS.
None
DEVANGELIZE your api
GREAT SUCCESS?
WHAT DOES SUCCESS LOOK LIKE?
THAT’S FOR YOU TO DECIDE.
WHAT ARE MY CORE BUSINESS GOALS? HOW DOES MY API
COMPLEMENT THESE GOALS?
HOW DOES MY API COMPLEMENT THESE GOALS? WHAT ARE MY
CORE BUSINESS GOALS? DO I EVEN NEED AN API?
@abestanway |
[email protected]