UX? An Introductory

A small introductory talk for students about what is UX.

Transcript

1. UX? An Introductory
2. Bilal Çınarlı Frontend Architect Software Engineer @Adidas @bcinarli github.com/bcinarli bcinarli.com
4. What is UX?
6. "User experience" encompasses all aspects of the end-user's interaction with the company, its services, and its products.
7. The process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product.
8. When we face it?
9. In everyday life, without knowing it
10. Doors
13. Stairs
16. Users Don’t Notice Design — Until its flawed
24. What is UX Designer?
26. Research, testing, business analysis, project management and psychology as well as wireframing.
28. Dealing with people
29. How Does He/She Work?
30. Reviewing what the current website has to offer, interviewing existing users to look for opportunities and pain points and doing competitor research to see what else is out there…
32. Personas and Information Architecture
34. “Samantha uses her app to find shoes according to her needs, when she decided the right one, goes to shop and try it”
36. Card sorting is a method used to help design or evaluate the information architecture of a site.
37. Wireframes
39. Paper prototypes are very rough sketches which can be shown to colleagues and quickly and easily improved.
41. Wireframes are simple design prototypes for shaping the final product.
42. User Testing
44. Test your creating as much as possible with your target users
45. Visual Design
47. The visual design where wireframes are converted into mock ups. Mock ups include the final imagery, colour, and typography.
49. Usability Testing and Beyond
51. Product has now a real-life prototype. Give it to your users and observe how do they use it
52. Questions?
53. Thank you @bcinarli