Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Business
Search
benmills
April 05, 2016
Business
1
67
Business
A brief overview of a few business theories and trends that apply to technology.
benmills
April 05, 2016
Tweet
Share
More Decks by benmills
See All by benmills
Riak at Braintree
benmills
2
260
Let it crash
benmills
8
410
Other Decks in Business
See All in Business
20251012_社内でのMCT活動
ponponmikankan
1
850
ソフトウェア開発者が「感性」を磨く時代へ〜匠Methodが導く新しいスキルの方向性 / The Era of Software Developers Cultivating “Sensitivity” ~ The New Direction in Skills Guided by the Takumi Method ~
takumi_method_ug
1
120
Ampersand_Company_Profile.pdf
cuebicventures
PRO
0
130
Vibe codingで作る、“忠実度の高い” プロトタイプのススメ
kakumaeda
1
130
CLT OF THE YEAR 2025応募要領
kobari
0
120
採用案内2025年ver2
hdn_tocci
0
260
Sales Marker Culture Book(English)
salesmarker
PRO
2
6.8k
2025年10月副業制度運用者の実態調査
fkske
0
160
他人が怖くて話せない私が、過去の寄り道に救われた『会話へのハードルを”割引”する方法』
aokiplayer
PRO
0
190
株式会社サイバーリンクス|カルチャーデック
cyberlinks
0
720
Mercari Group Code of Conduct
mercari_inc
0
260
株式会社SAFELY 会社紹介 / Company
safely_pr
1
4.3k
Featured
See All Featured
Done Done
chrislema
185
16k
CSS Pre-Processors: Stylus, Less & Sass
bermonpainter
359
30k
Intergalactic Javascript Robots from Outer Space
tanoku
272
27k
Large-scale JavaScript Application Architecture
addyosmani
514
110k
Side Projects
sachag
455
43k
Helping Users Find Their Own Way: Creating Modern Search Experiences
danielanewman
31
2.9k
How GitHub (no longer) Works
holman
315
140k
Building Adaptive Systems
keathley
44
2.8k
Agile that works and the tools we love
rasmusluckow
331
21k
The Illustrated Children's Guide to Kubernetes
chrisshort
49
51k
KATA
mclloyd
PRO
32
15k
Designing for humans not robots
tammielis
254
26k
Transcript
BUSINESS Business.
Why?
For context For some context.
I’m an engineer
None
stratechery.com
#commerce_business #commerce_product
Technology Adoption Life-cycle.
None
15% 34% 34% 14% 3% Innovators Early adopters Early majority
Late majority Laggards
Adoption Over Time Innovators Early Adopters Early Majority Late Majority
Laggards
Innovators
Early Adopters
Early Majority
Disruption
The Chasm Innovators Early Adopters Early Majority Late Majority Laggards
Who is our user?
Whole Product.
Apple Pay Gateway iOS App Support Docs Processor Server
Back to The Chasm
Whole Feature
Aggregation Theory.
Value Chain Supplier > Distributor > Consumer
None
None
Selling Gold Picks
* Aggregation Theory, Stratechery * Crossing the Chasm, 3rd Edition
* Technology adoption life cycle Wikipedia * "The Diffusion Process" (1957)