Lateral Nord company intro

Transcript

1. Industrial-grade digital design
2. jerryjappinen@lateralnord.com +358 40 7188776 @jerryjappinen Product design consultant Jerry Jäppinen
3. Lateral Nord is a design company
4. We design robust, functional, useful and elegant products. Industrial-grade.
5. We learn your challenges and your domain fast. Your terminology, technical constraints, integrations.
6. We are pragmatic, solutions- oriented, and speak your language. We bring new ways of thinking and working without con fl ict.
7. We work in an agile way. We make products, we facilitate. We show the way, pave the way and walk the talk.
8. Our goals are simple. Help our client achieve their goals. Keep our business pro fi table. Stay honest, stay happy.
9. What is design?
10. Have you ever started a project that turned out to be more complicated than you thought?
11. As designers, we frame the world as problems and solutions.
12. Design fi nds solutions to complex, unclear problem spaces involving humans.
14. Design gets us from where we are to a poorly de fi ned success state.
15. Design is creative problem solving.
16. So that's what we do. We help you solve problems.
17. And we get our hands dirty
18. Design User research Coaching and facilitation Development pipelines Architecture Code
19. Design process Innovation QA practices User research processes Agile coaching Product prioritisation
20. High- fi delity prototypes Quality in user experience Scalable CSS structures User-oriented tech choices
21. Self-service customer support Backo ffi ce dashboards Bring retail sales online Marketing automation
22. Our clients
26. Our clients occupy complex domains. Shipping, engineering, infrastructure, oil, payments processing.
27. We help established industry players and up-start disruptors.
28. We bring new perspective and help our customers build elegant products.
29. How we work
30. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
31. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
32. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
33. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
34. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
35. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
36. 1. E ff ective from day 1 2. Better every day 3. Work closely with customer 4. Tangible impact 5. Bottom-up approach 6. Respect client expertise
37. How we run projects
38. 1. First introductions 2. Discovery workshop 3. Brief 4. Kicko ff 5. Continuous work
39. 1. First introductions • Video call or face-to-face • We give an introduction about us, our services and clients • We introduce our way of working • We introduce our billing model and go over any contractual conditions • We ask preliminary questions to start understanding your business and current situation • We agree on materials needed for discovery workshop
40. 2. Discovery workshop • Prepared in advance by us based on materials by customer • 2 hours reserved to brief and brainstorm • Interactive, 2-way informal session facilitated by us • Billed for € 500, no other fees (separate one-page contract)
41. 3. Brief • We prepare a short brief based on discovery workshop • Brief outlines • Potential KPIs are included • Included in discovery workshop fee
42. 4. Kicko f • First week to two weeks • We expect extra time reserved for close cooperation • Deep dive into customer's domain and current state • Work towards the first goals starts on day 1
43. 5. Continuous work • We work in an agile way • We don't do fixed-schedule, fixed-price projects • We can scope out a project and when it's done, we choose if we continue, switch to another stream or stop the project
44. 1. First introductions 2. Discovery workshop 3. Brief 4. Kicko ff 5. Continuous work € 500 One-time fee of € 1500 with rebate Hourly price Monthly invoicing } } Hourly price varies by team, project and service. Fixed costs such as test participant rewards not included.