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Everything You Always Wanted to Know About Prod...

Everything You Always Wanted to Know About Product Managers*

*But Were Afraid to Ask Yours

João Pedro Craveiro

December 07, 2019
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  1. Everything You Always Wanted to Know About Product Managers Explained

    by João Pedro Craveiro BUT WERE AFRAID TO ASK YOURS * * @jpgcc_
  2. “When product managers are downstream of requirements they become project

    managers. To impact the product you need to influence requirements.” @jpgcc_ Photo by Debbie Pan on Unsplash @rjs
  3. João Craveiro, “Marty meets Martin: connecting the two triads of

    Product Management” (https://jpgcc.eu/blog/marty-meets-martin/) UX Tech Business Product @jpgcc_ usable feasible valuable Find the UX that matches the customer’s Job To Be Done, and deliver that experience Achieve business goals in exchange for delivering value to the end user Can we build (and maintain) with available technology and cost compatible with business goals?
  4. What does a PM do all day? Product team Account

    Mgmt Sales/ /Marketing Other PMs Customer support Service/ /Operations Legal CxO / Senior Leadership Customers Other product teams Communication in a B2B product company… simplified! @jpgcc_ PM
  5. What does a PM do all day? Communication in a

    B2B product company… not so simplified! @jpgcc_ @jpgcc_ Map: photo by Brett Zeck on Unsplash
  6. Photo by Hans Reniers on Unsplash Daniel Zacarias’s “Periodic Table

    Of Product Prioritization Techniques” (https://foldingburritos.com/product-prioritization-techniques/) @jpgcc_
  7. Ian McAllister 1. Prioritize themes, not projects 2. Sequence and

    resource your themes 3. Generate project ideas 4. Estimate each project's potential impact 5. Estimate each project's cost 6. Prioritize projects within each theme @jpgcc_ “What are the best ways to prioritize a list of product features?” (https://www.quora.com/What-are-the-best-ways-to-prioritize-a-list-of-product-features/answer/Ian-McAllister)
  8. Features (User stories) Search by keyword Limit search to one

    field Limit search to 1+ fields Search attachments Search subfolders Organise email Compose email Read email Delete email View calendar Create appt Manage email Manage calendar Get address from contacts Create basic appt Optional attendees Move email Create subfolders Get address from contacts Attach files Create, send basic email Send HTML email Set email priority Open basic email Open HTML email Open attachments View weekly format View list of appts View monthly format View daily format Delete item Empty deleted items User activities Search email File email User tasks Release 1(MVP) Release 2 Release 3 User Story Mapping (Jeff Patton) @jpgcc_
  9. empower /ɪmˈpaʊə, ɛmˈpaʊə/ v. give (someone) the authority or power

    to do something. Empowered to decide Not the CEO of anything! @jpgcc_ Photo by Vinicius Amano on Unsplash
  10. Don’t be a blocker Get out of the way, but

    be available Photo by Tadeu Jnr on Unsplash @jpgcc_
  11. “A programmer that is not product-oriented is a waste as

    big as a guitarist that only does scales at light speed.” @jpgcc_ Photo by freestocks.org on Unsplash @antirez
  12. João Craveiro, “Marty meets Martin: connecting the two triads of

    Product Management” (https://jpgcc.eu/blog/marty-meets-martin/) UX Business @jpgcc_ valuable Tech Product usable feasible
  13. Everything You Always Wanted to Know About Product Managers Explained

    by João Pedro Craveiro BUT WERE AFRAID TO ASK YOURS * * THIS WAS... ASK ME! @jpgcc_