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Copyright © 2018 eureka, Inc. All rights reserved. ׂͱେ͖ͳϓϩμΫτ։ൃ৫Ͱ ʮԿΛʯʮ͍ͭ·Ͱʹʯͭ͘Δ͔Λཧͨ͠
2018-07-07 גࣜձࣾΤϨΧ Head of Product ۚా ༔ر -
Copyright © 2018 eureka, Inc. All rights reserved. גࣜձࣾΤϨΧ
Head of Product ۚా ༔ر 20124݄ʙ ϞόΠϧήʔϜ࡞ͬͯ·ͨ͠ 20164݄ ΤϨΧೖࣾ 20171݄ʙ ݱ৬ 2 ొஃऀհ -
Copyright © 2018 eureka, Inc. All rights reserved. גࣜձࣾΤϨΧ
Head of Product ۚా ༔ر 20124݄ʙ ϞόΠϧήʔϜ࡞ͬͯ·ͨ͠ 20164݄ ΤϨΧೖࣾ 20171݄ʙ ݱ৬ 3 ొஃऀհ https://www.fastgrow.jp/articles/eureka-kanada -
Copyright © 2017 eureka, Inc. All rights reserved. 5 ※࿀׆ɾࠗ׆ϚονϯάΞϓϦͷར༻ঢ়گௐࠪ݁ՌΑΓʮϑΝετΞεΫʯʹͯΤϨΧௐ
201711݄ௐ࣮ࠪࢪ ର:20ࡀʙ49ࡀͷஉঁ2201ਓ Pairsར༻ɾ࣮ڞʹࠃNo.1ͷΦϯϥΠϯσʔςΟϯάαʔϏε PairsʢϖΞʔζʣ Match.com Matchbook(ϚονϒοΫ) ౦ΧϨσʔτ Poiboy θΫγΟ࿀݁ͼ Youbride mimi Ϋϩεϛʔ λοϓϧੜ Omiai with Yahoo! Partner Tinder YYC ͦͷଞ 0% 4.5% 9% 13.5% 18% PairsʢϖΞʔζʣ Match.com Matchbook(ϚονϒοΫ) ౦ΧϨσʔτ θΫγΟ࿀݁ͼ mimi Poiboy with ͦͷଞ Ϋϩεϛʔ Yahoo! Partner λοϓϧੜ Omiai Youbride YYC Tinder 0% 4.5% 9% 13.5% 18% ࿀ਓ͕Ͱ͖ͨ͜ͱ͕͋Δ 3ϲ݄Ҏʹར༻ͨ͜͠ͱ͕͋Δ -
Copyright © 2018 eureka, Inc. All rights reserved. 7 ϦχϡʔΞϧͨ͜͠ͱ
1. తผ→৬ೳผνʔϜ੍ 2.όοΫϩάΛ1ͭʹͯ͠༏ઌʹର͢ΔϙϦγʔΛࡦఆ 3.Χϯόϯͷಋೖͱि࣍ͷվળ -
Copyright © 2018 eureka, Inc. All rights reserved. 8 తผ→৬ೳผνʔϜ
UX Monetize Growth PM Designer iOS … PM Designer Android … PM Designer Web … API PM Head … PM Head … Designer Designer Head … iOS iOS … -
Copyright © 2018 eureka, Inc. All rights reserved. 9 ू߹Λൃش͢Δ×Ұͭͷੜ͖ͷΑ͏ʹ·ͱ·Δ
͓ޓ͍ͷڧΈΛग़͠߹͏ ֤৬ೳ͔ΒόοΫϩάΞΠςϜͷఏҊ ɾ࠷৽OSͰ৽ͨʹೖ͞ΕΔUIʹै͢Δ ɾࠓޙͷࢪࡦʹରͯ͠ϘτϧωοΫʹͳΔٕज़վमΛ͢Δ ɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹetc… ɾνʔϜͰ1ͭʹ·ͱΊΔͱ1ͭͷProductͰग़དྷΔ͜ͱ͕͕Δ ɾ͓ޓ͍ͷ࣋ͭڧΈΛൃش͠߹͏ɺୡ͠߹͏ ɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹɹetc… -
Copyright © 2018 eureka, Inc. All rights reserved. 10 όοΫϩάΛ1ͭʹͯ͠༏ઌʹର͢ΔϙϦγʔΛࡦఆ
UX Monetize Growth Item1 Item2 Item3 … Item1 Item2 Item3 … Item1 Item2 Item3 … Pairs JP UX1 Monetize1 Monetize2 Growth1 Tech Issue1 Design Issue1 iOS UX1 Monetize1 Tech Issue1 … -
Copyright © 2018 eureka, Inc. All rights reserved. 11 ҟͳΔՁج४ͷΞΠςϜΛ1ͭͷόοΫϩάʹ
ɾϢʔβʔମݧΛ্͢Δ ɾϏδωεΛ৳͢ ɾτϨϯυσβΠϯΛऔΓೖΕΔʢAnti-BrandAgingʣ ɾٕज़՝ͷղফ etc… ҟͳΔՁج४ͰશͯͭʹฒΔ ֤৬ೳຖͷಈ͖Λ"MJHONFOUʷ"VUPOPNZ͢Δ ɾશମͷ༏ઌʹӨڹແ͍ݶΓɺ֤νʔϜͷόοΫϩάࣗ༝ ɾ৽͍ٕ͠ज़ʹνϟϨϯδ͢ΔͳͲ -
Copyright © 2018 eureka, Inc. All rights reserved. 12 ༏ઌΛஅ͢Δ࣠ͷ࡞
ɾόοΫϩάΞΠςϜΛฒΔ্ͰҰ؏ͨ͠ߟ͑Λ6ߦ΄Ͳʹ·ͱΊͨ ɾҰݟ͍͠ϏδωεՁ্ͱٕज़Ձ্1ͭͷ༏ઌͰฒΔΑ͏ʹ ,FZ1SJPSJUZͷ࡞ -
Copyright © 2018 eureka, Inc. All rights reserved. 13 Key
PriorityԿΛ͍͔͛ͨ͠ɺ͔ͦ͜ΒԿ͕ඞཁ͔͔Βٯࢉͯ͠ܗͨ͠ ͔͚͕͑ͷͳ͍ਓͱͷग़ձ͍ΛੜΈग़͠ɺ ຊɺΞδΞʹσʔςΟϯάαʔϏεจԽΛఆணͤ͞Δ ɾจԽʹͳΔͱͲ͏͍͏ঢ়ଶͳͷ͔Key ResultΛઃఆ ɾٯࢉͯ͠େ͖ͳ༏ઌΛཧ ɾٕज़ɾσβΠϯͦͷͨΊͷϒϩοΧʔʹͳΔ͔Ͳ͏͔ Objective -
Copyright © 2018 eureka, Inc. All rights reserved. 14 Key
Priorityͷ࡞͕ॏཁͳཧ༝ "MJHONFOUʷ"VUPOPNZ ϑΥʔΧε͖͢ϙΠϯτΛશମͰἧ͑Δ ݁Ռͱͯ͠ʮૣ͘ϢʔβʔʹՁΛಧ͚Δʯ -
Copyright © 2018 eureka, Inc. All rights reserved. 16 Χϯόϯͷಋೖͱि࣍ͷվળ
ͳͥΔ͔ΛݴޠԽ )PXΈΜͳͰߟ͑ɺվળ͢Δ ʮૣ͘ϢʔβʔʹՁΛಧ͚Δʯ ɾશ৬ೳͰεϜʔζͳίϛϡχέʔγϣϯ ɾϑΥʔΧε͖͢ϙΠϯτʹશһͰશྗΛൃش͢Δ -
Copyright © 2018 eureka, Inc. All rights reserved. 17 ࣄۀͱϓϩηεํʹΛ࣋ͪ࿈ܞͤ͞Δ
ࣄۀ ɾ1SPEVDU7JTJPO ɾόοΫϩάͷ༏ઌ ϓϩηε ɾϦʔυλΠϜͷॖ ϑΥʔΧεϙΠϯτͷ໌֬Խ -
Copyright © 2018 eureka, Inc. All rights reserved. 18 ࢲֶ͕ΜͩPOͱͯ͠େͳৼΔ͍
= Policy Making 1. AͱBͲ͕ͬͪେࣄ͔ৗʹ͔Δஅج४Λ࡞Δ͜ͱ 2.ͦͷͨΊʹࣄۀɺ৫ͷཧঢ়ଶΛݴޠԽͯ͠օʹཧղͯ͠Β͏͜ͱ