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Why Design Tokyo

Khoi Vinh
February 09, 2019

Why Design Tokyo

Design is already changing the world; we just have to ask ourselves how we want it to do that.

Khoi Vinh

February 09, 2019
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  1. Companies in every industry need to assume that a software

    revolution is coming.” — Marc Andreessen “
  2. High-end percentage estimate of housing in New York City lost

    to Airbnb 2014-2017 “The High Cost of Short-Term Rentals in New York City” (2018)
 Urban Politics and Governance research group School of Urban Planning, McGill University ≤ 0.25% ≤ 0.50% ≤ 1% ≤ 2% ≤ 4% > 4.1%
  3. Percentage rent increase in New York City
 attributable to Airbnb

    2014-2017 “The High Cost of Short-Term Rentals in New York City” (2018)
 Urban Politics and Governance research group School of Urban Planning, McGill University ≤ 1.2% ≤ 1.4% ≤ 1.6% ≤ 1.8% > 1.81% Insufficient data
  4. 600,000 500,000 400,000 300,000 200,000 100,000 0 2016 2015 2017

    2018 Daily trips in 
 New York City by Taxi, Uber and Lyft Based on a graph of TLC summary data by 
 Todd W. Schneider toddwschneider.com TAXI
  5. Design is what has made these businesses so successful. Ride

    hailing UX has
 transformed how everyone thinks
 about private transportation.
  6. Increase in overall mileage from Uber, Lyft etc. Schaller Consulting

    58% Private ride (All switch from personal auto) Private ride (Switch from auto and other modes) 20% shared ride (Switch from auto and other modes) Suburban scenario (90% switch from auto) 50% shared ride (Lyft goal) Highly optimistic scenario 180% 160% 120% 41% 68%
  7. Increase in overall mileage from Uber, Lyft etc. Schaller Consulting

    58% Private ride (All switch from personal auto) Private ride (Switch from auto and other modes) 20% shared ride (Switch from auto and other modes) Suburban scenario (90% switch from auto) 50% shared ride (Lyft goal) Highly optimistic scenario 180% 160% 120% 41% 68%
  8. DESIGN SKILLS • HTML/CSS/JS • Typography • Composition • Usability

    • Information architecture • Photoshop/ Illustrator/
 Adobe XD
  9. DESIGN SKILLS Design can be practiced tactically… • HTML/CSS/JS •

    Typography • Composition • Usability • Information architecture • Photoshop/ Illustrator/
 Adobe XD
  10. DESIGN SKILLS But in order to lead, design must also

    be practiced strategically. • Creativity • Empathy • Objectivity • Self-awareness • Communication • Storytelling • Clarity • Attention to detail • Critical thinking • Contextual awareness
  11. The more fluent a designer is in the languages of

    business and technology, the more effective he or she will be.
  12. If a picture is worth a thousand words, 
 a

    prototype is worth a thousand meetings.” “
  13. No one else has this super power. Not engineers, not

    strategists, 
 not analysts, not marketers, not even CEOs.
  14. No one else has this super power. Not engineers, not

    strategists, 
 not analysts, not marketers, not even CEOs. Only designers.
  15. When we recognize what design can do… Then we can

    answer the question… What do we want design to be?