The mobile scene has greatly evolved over the last 10 years; new operating systems and app stores have materialised and flipped on its head the existent postulates on information consumption on the go. We are more connected, less private and data hungrier than ever before - not to mention the higher standards.
HTML5 has now matured as the ubiquitous platform for the web and cannot be dismissed any longer as an incomplete solution for mobile. On the other hand, native apps can offer better performance, greater engagement and lucrative ecosystem.
Which one shall we use? There is only one right answer...