Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Master Experiment

Master Experiment

Experiment presentation for my studies as Master of Arts in Design.

Benjamin Wiederkehr

June 01, 2012
Tweet

More Decks by Benjamin Wiederkehr

Other Decks in Research

Transcript

  1. Benjamin Wiederkehr, 01.06.2012 Content and representation models for the exploration,

    evaluation and communication of personal financial information. Practice- and application-oriented (Type A) Supervised by Prof. Dr. Gerhard Buurman 2 Visual Instruments for Personal Finances
  2. Benjamin Wiederkehr, 01.06.2012 Problem The abstract nature of finance in

    conjunction with the myriad of options for earning, spending and saving and the unforeseeable impact of choices makes it hard for inexperienced people to make informed decisions. 4
  3. Benjamin Wiederkehr, 01.06.2012 Hypothesis 1: Contextualize 9 Gregory Brian Judelman

    Knowledge Visualization — Problems and Principles for Mapping the Knowledge Space (p.31) Judelman, G.B. (2004). Knowledge Visualization: Problems and Principles for Mapping the Knowledge Space.
  4. Benjamin Wiederkehr, 01.06.2012 Hypothesis 2: Advise 10 Gregory Brian Judelman

    Knowledge Visualization — Problems and Principles for Mapping the Knowledge Space (p.31) Judelman, G.B. (2004). Knowledge Visualization: Problems and Principles for Mapping the Knowledge Space.
  5. Benjamin Wiederkehr, 01.06.2012 Research Question The essential question of this

    thesis is, how the content and representation model of personal financial information influences understanding for inexperienced people. 11
  6. Benjamin Wiederkehr, 01.06.2012 Research Question What specific configuration of information

    is relevant, meaningful and useful to the user in the different contexts of handling finances? 12
  7. Benjamin Wiederkehr, 01.06.2012 Research Question What specific configuration of information

    is relevant, meaningful and useful to the user in the different contexts of handling finances? 12
  8. Benjamin Wiederkehr, 01.06.2012 Research Question What specific configuration of information

    is relevant, meaningful and useful to the user in the different contexts of handling finances? How does the visual and functional design of an instrument for the exploration, evaluation and communication of personal financial information need to be, to facilitate an intuitively accessible, memorable and actionable comprehension. 12
  9. Benjamin Wiederkehr, 01.06.2012 State of the Art: Persuasion Grid 14

    Risdon, C. (2012). Behavior Change as Value Proposition.
  10. Benjamin Wiederkehr, 01.06.2012 Persuasive Design Principles 16 Lockton, D., Harrison,

    D., Holley, T. (2012). Influencing Interaction: Development of the Design with Intent Method
  11. Benjamin Wiederkehr, 01.06.2012 Analysis of target audience Methods 1. Contextual

    Inquiry (video, photography, transcriptions of the conversations) 2. Cultural Probes (photography, journals) Material →User Personas →User Scenarios →Mapping of User Needs 21
  12. Benjamin Wiederkehr, 01.06.2012 Analysis of existing instruments Methods 1. Affinity

    Diagram 2. Expert Review Material →Collection and categorization →State of the art in research and industry →Discrepancy between demand and supply 22
  13. Benjamin Wiederkehr, 01.06.2012 Conception and development Methods 1. Parallel Design

    2. Iterative Design 3. Competitive Testing 4. Walkthroughs 5. A/B Testing Material →Set of prototypes →Functional instrument 23
  14. Benjamin Wiederkehr, 01.06.2012 Nested Model for Visualization Design and Validation

    25 Munzner, T. (2009). A Nested Model for Visualization Design and Validation.
  15. Benjamin Wiederkehr, 01.06.2012 Discussion A set of design recommendations for

    interactive visual analysis tools that support an intuitively accessible, memorable and actionable comprehension. It is planned to draw conclusions for a potential adaption and application in other domains like healthcare, justice, or politics. 27
  16. Benjamin Wiederkehr, 01.06.2012 1. Coordination 2. Definition 3. Preparation 4.

    Investigation 5. Conception 6. Development 7. Evaluation 8. Presentation 29 . . . . . . . . . . . . . . . . . . . . . . .
  17. Benjamin Wiederkehr, 01.06.2012 1. Coordination 2. Definition 3. Preparation 4.

    Investigation 5. Conception 6. Development 7. Evaluation 8. Presentation 29 . . . . . . . . . . . . . . . . . . . . . . . 4.1 Analysis of target audience 4.2 Analysis of existing instruments 4.3. Evaluation of existing instruments 4.4 Definition of discrepancy between demand and supply