driving and autonomous. So if that’s happening, what would happen if we weren’t a part of that future?” – Travis Kalanick, then CEO of Uber, 2016 To stay ahead, manufacturers must change with the auto landscape Going Digital Balance between ICE, hybrids, and EVs Consumers spend significant amounts of time researching vehicles, and manufacturers that streamline this process will secure sales Releasing hybrid patents royalty- free until 2030 Leapfrogged hybrids for EVs, cancelled Volt Start-up producing high-performance adventure EVs. Investments from Ford and Amazon over $1 billion Bringing the purchasing process to a digital platform In the US, these websites allow consumers to research/buy new/used cars and pick them up at dealerships In China, Alibaba is launching “super test-drive centers” in Shanghai Conclusion Best Practices Sources: CNBC, 2019. Green Car Reports, 2019. Business Insider, 2019. BCG, 2018.