Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Google Search Central Meetup Paris 2022 - Story...

Avatar for Alizée Baudez Alizée Baudez
October 13, 2022
Marketing & SEO
0
24

Google Search Central Meetup Paris 2022 - Story of an SEO career

Avatar for Alizée Baudez

Alizée Baudez

October 13, 2022
Tweet

More Decks by Alizée Baudez

See All by Alizée Baudez
Bizz & Buzz 2024 - Réussir son référencement en Europe : stratégies et exemples pour un SEO performant !
Avatar for Alizée Baudez alizeebaudez
0
92
Understanding and using AI for an effective international SEO strategy - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
2.4k
Comprendre et utiliser l'IA pour une stratégie de SEO international efficace - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
68
Google Search Central Meetup Paris 2022 - Histoire d'une carrière en SEO
Avatar for Alizée Baudez alizeebaudez
0
35

Other Decks in Marketing & SEO

See All in Marketing & SEO
JAWS-UG のご紹介 - JAWS-UG沖縄 AWS 初心者さん、ようこそ！ in うるま
Avatar for awsj communty program manager - Shigeru Numaguchi awsjcpm
0
110
Wantedly・SNS採用の運用代行サービス「おてがるRPO」
Avatar for yokota mizkey
0
480
The State of Global 
E-commerce SEO - How to Maximize Visibility 
& Trends to Watch #IntSS
Avatar for Aleyda Solis aleyda
2
580
How to Use AI to harness Google APIs
Avatar for Jonathon Roberts jonathonrobertsseo
0
680
What the f**k is alt-text, and how do you write it?
Avatar for Liam Cumber liamcumber
0
370
Crafting winning internal linking strategies
Avatar for Silvia Martin smp_seo
1
450
Las 8 cosas que las marcas deberían estar haciendo
Avatar for manu chatlani manuchat
0
110
Impact Scores and Hybrid Strategies: The future of link building
Avatar for Tamara Novitovic tamaranovitovic
0
120
Vortex Valor を使った情報に基づく取引判断の方法
Avatar for David Murray davidmurray
0
270
Unlocking SEO wins with Cloudflare workers: no devs required!
Avatar for Chris Lever chrisleverseo
1
350
Cómo sobrevivir al apocalipsis zombi de AI Overviews gracias a Google Discover - Territorio DSM 25
Avatar for Clara Soteras clarasoteras
0
140
Stop paying twice: how to eliminate search cannibalisation and maximise ROI - BrightonSEO x Hero Conf UK - April 2025
Avatar for Chris Ridley c_j_ridley
1
300

Featured

See All Featured
実際に使うSQLの書き方 徹底解説 / pgcon21j-tutorial
Avatar for soudai sone soudai
PRO
181
54k
Done Done
Avatar for chrislema chrislema
184
16k
Building Better People: How to give real-time feedback that sticks.
Avatar for Will Jessup wjessup
367
19k
Designing for humans not robots
Avatar for Tammie Lister tammielis
253
25k
Docker and Python
Avatar for Tania Allard trallard
45
3.5k
Building a Scalable Design System with Sketch
Avatar for Laura Van Doore lauravandoore
462
33k
Side Projects
Avatar for Sacha Greif sachag
455
42k
Producing Creativity
Avatar for Steve Smith orderedlist
PRO
346
40k
Embracing the Ebb and Flow
Avatar for Simon Collison colly
86
4.8k
How STYLIGHT went responsive
Avatar for nonsquared nonsquared
100
5.6k
Unsuck your backbone
Avatar for Amy Palamountain ammeep
671
58k
Fight the Zombie Pattern Library - RWD Summit 2016
Avatar for Marcelo Somers marcelosomers
233
17k

Transcript

  1. How are you today? Google Search Central Meetup Paris -

    13/10/22 alizeebaudez.com - @AlizeeBaudez

  2. Hi, I’m Alizée 👋 SEO consultant • Independent • International

    • Based in Strasbourg • I love coffee, I hate artichokes • I am not a licenced therapist… alizeebaudez.com - @AlizeeBaudez

  3. Storytime

  4. Early 2000s

  5. Thanks Mom !

  6. 2002

  7. Google comes to France

  8. 2002

  9. None
  10. None

  11. Picasa

  12. Google Earth

  13. Google Local

  14. None

  15. 2 options

  16. The right solution for me ↓ SEO

  17. None
  18. None

  19. The discovery

  20. We learn

  21. We think we know

  22. We think we have superpowers

  23. The first “rabbit hole”

  24. We study

  25. We do our research

  26. We read articles

  27. We… Open a Twitter account !?

  28. And we feel a little less lost

  29. And we learn stuff

  30. CTR!? Hreflang!? 🐰

  31. Getting our hands dirty

  32. With all this knowledge

  33. We experiment

  34. We optimise bits and bobs

  35. First website! First job! 🥳

  36. Sometimes we try shady stuff…

  37. Classic… 🎩

  38. Or not ! 😇

  39. … (mea culpa) 󰣺

  40. The downfall

  41. A new update?

  42. A new website?

  43. A penalty?

  44. A Twitter thread?

  45. Or worse…

  46. Explaining our job to family…

  47. And the good sides too!

  48. Learning new things

  49. None
  50. None

  51. Get into the rhythm

  52. Choose your sources of information

  53. Exchange (calmly)

  54. Stay in the know

  55. Do not overreact

  56. Continue to be amazed

  57. Enjoy!

  58. In short, we are all still 12 year olds playing

    on the internet!

  59. Thank you! alizeebaudez.com - @AlizeeBaudez