Upgrade to Pro — share decks privately, control downloads, hide ads and more …
Sign up for free

Google Search Central Meetup Paris 2022 - Story...

Avatar for Alizée Baudez Alizée Baudez
October 13, 2022
Marketing & SEO
53
0

Google Search Central Meetup Paris 2022 - Story of an SEO career

Avatar for Alizée Baudez

Alizée Baudez

October 13, 2022

More Decks by Alizée Baudez

See All by Alizée Baudez
Bizz & Buzz 2024 - Réussir son référencement en Europe : stratégies et exemples pour un SEO performant !
Avatar for Alizée Baudez alizeebaudez
0
150
Understanding and using AI for an effective international SEO strategy - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
2.9k
Comprendre et utiliser l'IA pour une stratégie de SEO international efficace - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
120
Google Search Central Meetup Paris 2022 - Histoire d'une carrière en SEO
Avatar for Alizée Baudez alizeebaudez
0
58

Other Decks in Marketing & SEO

See All in Marketing & SEO
Profile Backlinks Not Indexed: The 8-Step Fix Checklist
Avatar for Linda Bjorkvin speedyindexteam
PRO
0
790
The Behavioural Data Goldmine: Psychology Principles Hidden in Your Website Analytics
Avatar for Sharoe sharoet
0
210
会社説明資料｜株式会社トライバルメディアハウス
Avatar for 株式会社トライバルメディアハウス tribal
0
13k
Lean Content: Content Creation For Tiny Teams
Avatar for Ian Lurie portentint
PRO
1
120
Backlink Indexing Service Checklist for Tier-2 T3 PBN
Avatar for Linda Bjorkvin speedyindexteam
PRO
1
800
Log File Forensics - How To Analyze Log Files for AI Search BrightonSEO San Diego 2026
Avatar for Zach Chahalis zjchahalis
0
380
20260822JAWS-UG_Okayama.pdf
Avatar for awsj communty program manager - Shigeru Numaguchi awsjcpm
1
130
Building a Creative Culture that Works For Different Personalities (and in Different Locations)
Avatar for Richard Paul richardpaul22
0
360
Breaking the template: Subverting AI copywriting frameworks for SERP differentiation
Avatar for Emily Hill Training emilyhilltraining
0
220
5 Pillars for Winning in AI Search - Daniel Liddle (Senior SEO Director at iCrossing)
Avatar for Daniel liddle
1
270
Data Visualization For Marketers
Avatar for Ian Lurie portentint
PRO
0
140
Content Types That Win In The New Consideration Era
Avatar for Sophie Brannon sophiebrannon
0
170

Featured

See All Featured
Creating an realtime collaboration tool: Agile Flush - .NET Oxford
Avatar for Marc Duiker marcduiker
35
2.6k
世界の人気アプリ100個を分析して見えたペイウォール設計の心得
Avatar for Akihiro Kokubo akihiro_kokubo
PRO
74
42k
From π to Pie charts
Avatar for Rasagy Sharma rasagy
1
380
The Director’s Chair: Orchestrating AI for Truly Effective Learning
Avatar for Mike Taylor tmiket
1
310
Measuring Dark Social's Impact On Conversion and Attribution
Avatar for Stephen Akadiri stephenakadiri
2
290
Learning to Love Humans: Emotional Interface Design
Avatar for Aarron Walter aarron
275
41k
Paper Plane
Avatar for Katie Cordina Lindsey katiecoart
PRO
4
53k
DevOps and Value Stream Thinking: Enabling flow, efficiency and business value
Avatar for Helen Beal helenjbeal
1
390
Navigating Weather and Climate Data
Avatar for Ryan Abernathey rabernat
0
540
Leveraging LLMs for student feedback in introductory data science courses - posit::conf(2025)
Avatar for Mine Cetinkaya-Rundel minecr
1
410
The AI Revolution Will Not Be Monopolized: How open-source beats economies of scale, even for LLMs
Avatar for Ines Montani inesmontani
PRO
3
3.7k
GraphQLの誤解/rethinking-graphql
Avatar for sonatard sonatard
75
12k

Transcript

  1. How are you today? Google Search Central Meetup Paris -

    13/10/22 alizeebaudez.com - @AlizeeBaudez

  2. Hi, I’m Alizée 👋 SEO consultant • Independent • International

    • Based in Strasbourg • I love coffee, I hate artichokes • I am not a licenced therapist… alizeebaudez.com - @AlizeeBaudez

  3. Storytime

  4. Early 2000s

  5. Thanks Mom !

  6. 2002

  7. Google comes to France

  8. 2002

  9. None
  10. None

  11. Picasa

  12. Google Earth

  13. Google Local

  14. None

  15. 2 options

  16. The right solution for me ↓ SEO

  17. None
  18. None

  19. The discovery

  20. We learn

  21. We think we know

  22. We think we have superpowers

  23. The first “rabbit hole”

  24. We study

  25. We do our research

  26. We read articles

  27. We… Open a Twitter account !?

  28. And we feel a little less lost

  29. And we learn stuff

  30. CTR!? Hreflang!? 🐰

  31. Getting our hands dirty

  32. With all this knowledge

  33. We experiment

  34. We optimise bits and bobs

  35. First website! First job! 🥳

  36. Sometimes we try shady stuff…

  37. Classic… 🎩

  38. Or not ! 😇

  39. … (mea culpa) 󰣺

  40. The downfall

  41. A new update?

  42. A new website?

  43. A penalty?

  44. A Twitter thread?

  45. Or worse…

  46. Explaining our job to family…

  47. And the good sides too!

  48. Learning new things

  49. None
  50. None

  51. Get into the rhythm

  52. Choose your sources of information

  53. Exchange (calmly)

  54. Stay in the know

  55. Do not overreact

  56. Continue to be amazed

  57. Enjoy!

  58. In short, we are all still 12 year olds playing

    on the internet!

  59. Thank you! alizeebaudez.com - @AlizeeBaudez