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New Stack Lunch Presentation
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Mathias Biilmann
March 07, 2016
Programming
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New Stack Lunch Presentation
Lunch Presentation at Zendesk
Mathias Biilmann
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Transcript
The New Stack Chris Bach & Matt Biilmann, Netlify 2016
1
The Web Dev Toolchain Disrupted • Modern Build Tools •
Modern Browsers • Modern APIs • CDN Hosting 2
Push your web-app or site to netlify. - the modern
day platform that developers use to manage and publish their content online. 3
Butterfly Butterfly Effect In chaos theory, the butterfly effect is
the sensitive dependence on initial conditions in which a small change in one state of a deterministic nonlinear system can result in large differences in a later state. 4
"I'm writing some scripts to try to track things a
whole lot faster." Thu Apr 07 2005, Linux-Kernel Mailing List 5
Made by MarketMe GitHub launched February 2008, grew to 10
million repositories within the first 5 years, now has more than 10M active users. 6
10 Years Ago 7
Or today? For many Wordpress developers 8
Git Centric Workflow • Anything that’s text based goes in
a git repo • Clone, fork, push and pull all the time • Git has become as essential as our text editors 9
Another Detour • GitHub rode the Rails wagon • Rails
came with Rake • Task runners went mainstream 10
Front-end Build Tools • All modern front-enders use build tools
and task runners • Grunt, Gulp, Webpack, Ember-CLI • Jekyll, Middleman, Roots, Hugo, Metalsmith 11
Git Centric Workflow Any front-end project at netlify should work
somewhat like this 12
Git Centric Workflow After the initial clone, the flow becomes
something like this 13
Pull • Watch • Push 14
Pure Front-Ends • Not mixed with backend code or dependency
• All you need is in Git • No database, message queue, search engines, etc… 15
16
Pull • Watch • Push Gulp + Jekyll, BrowserSync, No
Backend 17
APIs Dynamic needs handled by 3rd party widgets Made by
MarketMe 18
Most Dev Friendly Setup • All content live Markdown or
YAML files • Everything in version control • Use all of our text based dev tools 19
20
Single Page App • Run full front-end app locally with
no dependencies • Run locally against production API • Pure front-end, completely decoupled from backend 21
Made by MarketMe 22 The Production Story
Pull • Build • Push 23
JavaScript, APIs & Markup • Can run anywhere • Distribute
on Global CDN nodes • Faster, Safer, Simpler & Cheaper 24
Intelligent CDN • Atomic Deploys • Instant Cache Invalidation •
Routing intelligence: Proxying, GeoIP, Authentication 25
26
Example: WeWork • Gradual transition from Rails to Roots •
No huge rewrite • Proxy all non-static requests to legacy origin 27
One Rule netlify intelligently proxies only URLs with no corresponding
file 28
29
Closing the Circle 30
31
32
Example: Sequoia • Large site: ~15,000 HTML Pages • Fetches
data from Contentful + Job API • Trigger rebuild whenever content change 33
34
Content Editors? • How to get your marketing team on
board? • Ideal dev cycle, but what about non-techies • Normal people are not int “Git Centric Worflows”! 35
36
Thanks! Matt Biilmann www.netlify.com @biilmann 37