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Was nicht passt wird responsive gemacht - confe...
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Christoph Reinartz
October 10, 2014
Technology
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Was nicht passt wird responsive gemacht - conference edition
the slides from my responsive presentation at code.talks 2014 in hamburg
Christoph Reinartz
October 10, 2014
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Transcript
Christoph Reinartz CONFERENCE EDITION
@pistenprinz
Die Ausgangslage (c) Senator Film Verleih
https://www.flickr.com/photos/glenscott/509720363
https://www.flickr.com/photos/lukew/10430507184/
Abweichung von Ideal Parametern
None
Mobiler traffic
Mobiler „clickout“ share
Der klassische Ansatz • 2 Webseiten • Desktop-Seite • speziell
auf mobile Geräte angepasste mobile Seite • Redirect auf m. * je nach User-Agent
Die mobile Site...
Die mobile Site...
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Bullshit
Bullshit Bullshit Bullshit Bullshit Bullshit
Bullshit Bullshit Bullshit Bullshit Bullshit Kein Bullshit
https://www.flickr.com/photos/janitors/10081142374
https://www.flickr.com/photos/scaar/8473324580
https://www.flickr.com/photos/shebalso/12341492965
Der responsive Ansatz Eine Webseite, die sich automatisch dem Device
(Screen-Größe) anpasst
Beispiel: The Boston Globe • Full „fluid“ responsive • fluid
innerhalb der Breakpoints • funktioniert gut bei textlastigen Seiten http://upstatement.com/blog/2012/01/how-to-approach-a-responsive-design/
None
Beispiel: trivago • Sprungstufen-basiertes Layout • adaptives Layout • innerhalb
der Breakpoints fixe Darstellung • ohne kompletten Relaunch möglich
Desktop, iMac, Laptop
Landscape Tablet, Netbook
IPad, Tablets
Filterleiste einblendbar
Smartphone
Eine Definition Responsive web design isn’t your site working on
phones and tablets. It’s about your site working everywhere. https://twitter.com/ScottKellum
Ich würde sagen dat passt! (c) Senator Film Verleih
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None
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Alter Kontext MODERNER BROWSER FOKUSIERT STATIONÄR BEQUEM SCHNELLE VERBINDUNG SCHNELLE
CPU EFFIZIENTE EINGABE
960 https://www.flickr.com/photos/tomwachtel/14015354802
2007 https://www.flickr.com/photos/dahlstroms/6750733205
http://maddesigns.de/responsive-workflow/#11
Android Fragmentation http://bradfrostweb.com/blog/web/responsive-web-design-missing-the-point/
None
https://www.flickr.com/photos/adactio/5818096043
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Zutaten nach dem Rezept von Ethan Marcotte ! •
Relative Maße • Ein flexibles gridbasiertes Layout • Flexible Images und Medien • Media Queries
EMs nutzen • skalierbare Einheit • 1em = aktuelle Fontgröße
• 2em = doppelte Fontgröße body {font-size: 100%} body {font-size: 150%} font-size: 12px Textbeispiel Textbeispiel font-size: 1em Textbeispiel Textbeispiel
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Sieh das mal relativ! ! ! target / context =
result Erstellung relativer Maße: Fonts / Grids
Flexible Grids / Maße 960px 200px target / context =
result (200 / 960) * 100 = 20,83%
Flexible / fluid media Fluid Images: max-width http://clagnut.com/sandbox/imagetest/ img, embed,
object, video { max-width: 100%; }
Flexible / fluid media
Flexible / fluid media
Flexible / fluid media
Media Types CSS 2.1 Media Types ! <link rel="stylesheet" type="text/css"
href="core.css" media="screen" /> ! <link rel="stylesheet" type="text/css" href="print.css" media="print" />
Media Queries CSS3 Nicht nur Device Typen sondern Devicegerätetypische Eigenschaften
abfragen ! <link rel="stylesheet" type="text/css" href="style.css" media="screen and (device-width: 480px)" />
Media Queries Mehrere Eigenschaften in einer Query ! @media screen
and (max-device-width: 480px) and (resolution: 192dpi) { .column { float: none; } }
Viewport https://www.flickr.com/photos/mendhak/2252824493
Viewport-Metatag <meta content="width=device-width, initial-scale=1.0" name="viewport" /> Mit Viewport-Metatag viewport-width =
device-width ! Ohne Viewport-Metatag Default-Canvas ~980px http://bkaprt.com/rwd/29
Klassischer Workflow http://blog.meltmedia.com/2013/04/a-clients-prep-guide-for-a- responsive-project/
Responsive Workflow http://blog.meltmedia.com/2013/04/a-clients-prep-guide-for-a- responsive-project/
59 https://www.flickr.com/photos/the-magic-tuba-pixie/5806342006 Prototype
Prototype A Prototype is worth a thousand meetings
Aus der Praxis (c) Senator Film Verleih
A/B Testing https://www.flickr.com/photos/esparta/4482887906
Der User schlägt zurück
Der User schlägt zurück Nicht mit uns !
Der User schlägt zurück https://www.flickr.com/photos/95284782@N06/8880500036
Jawohl, dat passt! (c) Senator Film Verleih
The Truth… Your visitors don’t give a shit if
your site is responsive. http://bradfrostweb.com/blog/web/responsive-web-design-missing-the-point/
None
None
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So doch nicht !!
Mobile Strategie You May Be Losing Users If Responsive
Web Design Is Your Only Mobile Strategy http://www.smashingmagazine.com/2014/07/22/responsive-web-design-should-not-be-your-only-mobile-strategy/
Page Sizes 72% of responsive websites deliver the same number
of bytes regardless of screen size, even on slow mobile network connections. http://www.guypo.com/uncategorized/real-world-rwd-performance-take-2/
Den Ferrari nicht schrotten! http://www.mobile-zeitgeist.com/2013/08/07/warum-responsive- webdesign-schrott-ist/
Verbesserungen https://www.flickr.com/photos/91173606@N00/3448611327
Gleiche URL, aber andere Struktur https://www.flickr.com/photos/chrisdlugosz/3402955869
Mobile First Ansatz wählen https://www.flickr.com/photos/pixel_boogie/3451813645
Content First https://www.flickr.com/photos/klara/4236116910
Performance messen / verbessern https://www.flickr.com/photos/aussiegall/286709039
Auf echten Devices testen https://www.flickr.com/photos/hysysk/4042285394
Conditional loading https://www.flickr.com/photos/webethere/8708630443
Responsive Images
Responsible RWD
http://bradfrostweb.com/ blog/post/beyond-squishy- the-principles-of-adaptive- design/ Responsible RWD
Ich habe fertig! !
Danke! Prosit! (c) Senator Film Verleih
Vielen Dank an Senator Film Verleih