Web Typography and the Case of the Voluptuous Curl

This is Allison House's presentation from the 2011 Front-End Design Conference

Transcript

1. Hi! Iʼm @house Wednesday, August 17, 2011
2. Web Typography AND THE CASE of the Voluptuous Curl Wednesday, August 17, 2011
3. Something in the air Wednesday, August 17, 2011
4. Weʼve spent a lot of time grasping the web medium Wednesday, August 17, 2011
5. Less pedantic More expressive Wednesday, August 17, 2011
6. Pushing past technical constraint Wednesday, August 17, 2011
7. Better technology Better tools Wednesday, August 17, 2011
8. Better(ish) clients Wednesday, August 17, 2011
9. “These days pretty much all of our prospective clients understand what user experience is and appreciate its importance.” — Andy Budd, “I Don’t Care About User Experience” Wednesday, August 17, 2011
10. Itʼs okay to be yourself now Wednesday, August 17, 2011
11. Less pedantic Better tools + tech Being yourself Wednesday, August 17, 2011
12. A new level of language for communication Wednesday, August 17, 2011
13. Expressiveness in typography Wednesday, August 17, 2011
14. SADNESS Wednesday, August 17, 2011
15. “Cluster,” Canvas and SVG Wednesday, August 17, 2011
16. “Web Typography for the Lonely aims to excite designers about the possibilities of cutting-edge web standards and javascript through beautiful and inspiring typographic explorations.” Wednesday, August 17, 2011
17. “Web Typography for the Lonely aims to excite designers about the possibilities of cutting-edge web standards and javascript through beautiful and inspiring typographic explorations.” Wednesday, August 17, 2011
18. Wednesday, August 17, 2011
19. Wednesday, August 17, 2011
20. Engaging with animation Wednesday, August 17, 2011
21. Wednesday, August 17, 2011
22. Narrative on the web is largely unexplored Wednesday, August 17, 2011
23. Fictional narrative + interaction = video games Wednesday, August 17, 2011
24. The fourth wall is between you and the story Wednesday, August 17, 2011
25. Non-diegetic elements are outside the world Wednesday, August 17, 2011
26. Wednesday, August 17, 2011
27. Diegetic interface elements are part of the world Wednesday, August 17, 2011
28. Wednesday, August 17, 2011
29. Wednesday, August 17, 2011
30. Is that practical? Wednesday, August 17, 2011
31. "The more true to life your application looks and behaves, the easier it is for people to understand how it works and the more they enjoy using it." — iOS human interface guidelines Wednesday, August 17, 2011
32. Wednesday, August 17, 2011
33. Narrative has made a few web appearances Wednesday, August 17, 2011
34. Wednesday, August 17, 2011
35. “Our public face is no longer so different from our private one. That shift changes our expectations of the brands, products and services we consume. We want them to be as human as we are.” — Aarron W alter, “Emotion in Design” Wednesday, August 17, 2011
36. Wednesday, August 17, 2011
37. Wednesday, August 17, 2011
38. Wednesday, August 17, 2011
39. So many creative possibilities to be discovered Wednesday, August 17, 2011
40. We already have the skills Wednesday, August 17, 2011
41. Keep pushing boundaries with experimentation Wednesday, August 17, 2011