EVeM BRAND GUIDELINE

Transcript

1. EVeM Brand Guidelines 2023/06/01 Updated
   

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2. 2
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   12
   

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3. 3
   EVeM
   

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4. 4
   EVeM
   =
   =
   =
   ×
   1
   1
   EVeM
   EVeM
   Inner Branding Outer Branding
   

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5. 5
   HARD
   
   
   DIVERSE
   
   
   GIFT
   
   
   1
   

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6. 6
   EVeM Hard DIN2014
   

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7. 7
   EVeM
   縦
   EVeM =
   

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8. 8
   PRIMARY LOGO SECONDARY LOGO
   P9 P14
   ご
   P11
   

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9. 3a
   2a
   a
   2a
   2a
   2a
   a
   2.5a
   2a 2a
   2a
   2a
   9
   ズ ズ で ご だ
   ズ
   100px
   ズ
   30mm
   ズ
   64px
   ズ
   16mm
   

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10. 10
    HARD
    
    
    HEART
    
    
    1
    

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11. 11
    Flint
    R
    
    
    G
    
    
    B
    FLINT BLACK
    C
    
    
    M
    
    
    Y
    
    
    K
    RGB CMYK
    29
    
    
    26
    
    
    26
    86
    
    
    85
    
    
    85
    
    
    60
    PRIMARY COLOR
    R
    
    
    G
    
    
    B
    WHITE
    C
    
    
    M
    
    
    Y
    
    
    K
    RGB CMYK
    255
    
    
    255
    
    
    255
    0
    
    
    0
    
    
    0
    
    
    0
    

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    FireRed
    ACCENT COLOR
    R
    
    
    G
    
    
    B
    FIRE RED
    RGB 234
    
    
    85
    
    
    50
    C
    
    
    M
    
    
    Y
    
    
    K
    CMYK 0
    
    
    80
    
    
    80
    
    
    0
    R
    
    
    G
    
    
    B
    ORANGE
    RGB 237
    
    
    109
    
    
    70
    C
    
    
    M
    
    
    Y
    
    
    K
    CMYK 0
    
    
    70
    
    
    70
    
    
    0
    R
    
    
    G
    
    
    B
    RED
    RGB 232
    
    
    56
    
    
    32
    C
    
    
    M
    
    
    Y
    
    
    K
    CMYK 0
    
    
    90
    
    
    90
    
    
    0
    R
    
    
    G
    
    
    B
    DEEP RED
    RGB 206
    
    
    21
    
    
    17
    C
    
    
    M
    
    
    Y
    
    
    K
    CMYK 0
    
    
    97
    
    
    97
    
    
    16
    

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13. 13
    Noto Sans JP Bold / Medium / Regular
    DIN2014 Bold / Demi / Regular
    ABCDEFGHIJKLMNOPQRSTUVWXYZ
    
    
    abcdefghijklmnopqrstuvwxyz
    
    
    0123456789!@#$%^&*()_+
    DIN2014 Roboto
    

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14. 14
    

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