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direkyo_上流デザイン_180804.pdf

ily.tokyo
December 15, 2018
300
0

 direkyo_上流デザイン_180804.pdf

ily.tokyo

December 15, 2018

Transcript

101 slides

  1. αʔϏεσβΠϯγϦʔζ ίϯηϓτઃܭͱσβΠϯఏҊ 2018.08.04 ೔ຊσΟϨΫγϣϯڠձ

  2. !2 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc େ಺ᴴՏ HARUKA

    OHUCHI Ph.D in Astrophysics ILY. inc: Chief consultant

  3. !3 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ࣍ճ༧ࠂ ˌ01ɿσβΠϯͱ্ྲྀ޻ఔɿίϯηϓτઃܭͱσβΠϯఏҊ

    ˌ02ɿσβΠϯͱςΫϊϩδʔɿςΫϊϩδʔΛຯํʹ͢Δ ˌ03ɿσβΠϯͱίϛϡχέʔγϣϯɿϫʔΫγϣοϓσβΠϯ ˌ04ɿσβΠϯͱະདྷɿσβΠϯܦӦͱσβΠϯͷະདྷ

  4. !4 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc $-*&/5#044 Goal

    :06

  5. !5 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc $-*&/5#044 :06

    σβΠϯ͸ ͍͍ײ͡ʹ ΑΖ͘͠ʂ Goal

  6. !6 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc $-*&/5#044 :06

    σβΠϯ͸ ͍͍ײ͡ʹ ΑΖ͘͠ʂ σβΠϯʁ ͍͍ײ͡ʁ ΑΖ͘͠ʁ Goal

  7. !7 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯͬͯͳʹʁ ͍͍ײ͡ͷσβΠϯͬͯͳʹʁ

    ΑΖ͘͠͞ΕͨΒͲ͏͢Δͷʁ ʁ Goal

  8. !8 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Today's talk

    Introduction About ILY. inc DESIGNͷ໾ׂ ٳܜ DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ Service DESIGN UX Concept ϫʔΫγϣοϓᶄ ϫʔΫγϣοϓᶃ

  9. !9 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction About

    ILY. inc DESIGNͷ໾ׂ ٳܜ DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ Service DESIGN UX Concept ϫʔΫγϣοϓᶄ ϫʔΫγϣοϓᶃ About ILY. inc

  10. !10 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Consulting

    & Creative agency. About ILY. inc

  11. !11 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc CEO-DESIGNER /

    tsujiharasaki ϏδωεɾαʔϏεσβΠϯ696*σβΠϯ σβΠϯίϯαϧςΟϯά σβΠϯϒϥϯσΟϯάετʔϦʔσβΠϯ σβΠϯڭҭ ΞʔτσΟϨΫγϣϯίϐʔϥΠςΟϯά άϥϑΟοΫσβΠϯQBQFS XFC BQQBE CSO-Business DESIGNER & Development / iwai kazuki ϏδωεɾαʔϏεσβΠϯϓϩδΣΫτϚ ωδϝϯτ XFCσΟϨΫγϣϯXFCϓϩϞʔγϣϯਓࡐ Ϛωδϝϯτ ࣾһݚमɾڭҭ'JOBODF PHOTOGRAPHER-designer / homma mihoko ܳज़ֶࣸਅΞʔτσΟϨΫγϣϯ ϒϥϯσΟϯάσβΠϯσβΠϯڭҭ ετʔϦʔσβΠϯίϐʔϥΠςΟϯά άϥϑΟοΫσβΠϯQBQFS XFC BQQBE DIRECTOR-designer / yoshikawa akane ϓϩδΣΫτϚωδϝϯτXFCσΟϨΫγϣϯ ࣸਅฤूɾϥΠςΟϯάϚφʔڭҭɾݚम άϥϑΟοΫσβΠϯQBQFS XFCBQQϑϩϯτ ΤϯυίʔσΟϯά SCIENTIST-consultant / ohuchi haruka Ph.D σʔλαΠΤϯεఱจ෺ཧֶ ࢢ৔ௐࠪ69σβΠϯϒϥϯυσβΠϯ ઓཱུҊΤϯδχΞϦϯάϥΠςΟϯά Director-consultant / kawamura satsuki ΫϦΤΠςΟϒσΟϨΫγϣϯ XFCσΟϨΫγϣϯ 69σβΠϯϓϩϞʔγϣϯϚωʔδϟʔ About ILY. inc

  12. !12 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Research Plan

    DESIGN develop Growth ઓུɾاը ௐࠪɾώΞϦϯά ઃܭ ։ൃɾ࣮૷ ޿ใɾվળ ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved chapter : #00 title: *-:ʹ͍ͭͯ"#06564 Developm ent DESIGN PR Growth Hack Plan ઓུɾاը ઃܭ ։ൃ એ఻ɾ޿ࠂ վળɾ1%$" Consulting Creative αʔϏεσβΠϯ 696*σβΠϯ ϒϥϯςΟϯάσβΠϯ ετʔϦʔσβΠϯ ϓϩμΫτσβΠϯ ΠϯςϦΞ ΤΫεςϦΞઃܭ άϥϑΟοΫσβΠϯ QBQFS XFC BQQ BOEBE σβΠϯίϯαϧςΟϯά ϏδωεσβΠϯ ࢢ৔ௐࠪɾσʔλ෼ੳ ϒϥϯςΟϯάσβΠϯ ετʔϦʔσβΠϯ ίϯηϓτσβΠϯ ϚʔέςΟϯάσβΠϯ ϢʔβϏϦςΟϦαʔν ώΞϦϯάɾίϛϡχέʔγϣϯઃܭ About ILY. inc

  13. !13 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc CASE 1

    About ILY. inc

  14. !14 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  15. !15 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  16. !16 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  17. !17 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc CASE 2

    About ILY. inc

  18. !18 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ޿ౡࢢɿجொϓϩδΣΫτ About

    ILY. inc

  19. !19 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  20. !20 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ͲΜͳ ϓϩδΣΫτʁ

    ԿΛ ΍͍ͬͯΔͷʁ ࣗ෼͕ࢀՃ͢Δ ҙ͕ٛ͋Δ ࣍ͷΞΫγϣϯ͸ Ͳ͏ͨ͠Β͍͍ʁ ଞʹͲΜͳਓ͕ ࢀՃ͍ͯ͠Δ ΜͩΖ͏ʁ ଞʹ͸ͲΜͳ Πϕϯτ͕ ͋ΔΜͩΖ͏ʁ ͜ͷΠϕϯτ͸ ڵຯ͕͋Δ͔Β ΋͏Ұ౓ߦͬͯΈΑ͏ ࢀՃऀಉ࢜Ͱ ܨ͕Γ͍ͨ STORY SYMBOL SYSTEM ؔ࿈Πϕϯτ͕ Θ͔Γ΍͍͢ ࢀՃಈػΛ ࣋ͪଓ͚ΒΕΔ ώΞϦϯάͱϫʔΫγϣοϓʹΑΔ ίϛϡχέʔγϣϯσβΠϯ About ILY. inc

  21. !21 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  22. !22 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc #57B433 #231815

    #FFFFFF About ILY. inc

  23. !23 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  24. !24 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc CASE 3

  25. !25 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2ɿ৽͍͠ࡿͷσβΠϯʁ About

    ILY. inc

  26. !26 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2ɿ৽͍͠ࡿͷσβΠϯʁ About

    ILY. inc

  27. !27 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ʮࡿͷσβΠϯ͸ӍͷσβΠϯʯ "ɿӍΛײ͡ΒΕΔࡿ

    2ɿ৽͍͠ࡿͷσβΠϯʁ About ILY. inc

  28. !28 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  29. !29 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  30. !30 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  31. !31 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  32. !32 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY.

    inc

  33. !33 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc LOGICAL Approach

    DESIGN Approach ՝୊͔Βͷԋ៷ σʔλɾػೳத৺ ࿦ཧతҰ؏ੑ ՝୊ͷ࠶ఆٛ ਓؒத৺ $SFBUJWF+VNQ About ILY. inc

  34. !34 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction About

    ILY. inc DESIGNͷ໾ׂ ٳܜ DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ Service DESIGN UX Concept ϫʔΫγϣοϓ ϫʔΫγϣοϓ DESIGNͷ໾ׂ

  35. !35 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc What is

    DESIGN? DESIGNͷ໾ׂ

  36. !36 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc c w

    (& . + () k σβΠϯ͕ܦӦʹؔΘΔ࣌୅ʹ DESIGNͷ໾ׂ തใಊίϯαϧςΟϯά ʮܦӦ͸σβΠϯͦͷ΋ͷͰ͋Δʯ μΠΞϞϯυࣾ 

  37. !37 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design

    DESIGNͷ໾ׂ

  38. !38 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design

    ޿ٛͰͷઃܭ ݟͨ໨ͷඒ͠͞ DESIGNͷ໾ׂ

  39. !39 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design

    ޿ٛͰͷઃܭ ݟͨ໨ͷඒ͠͞ DESIGN اۀՁ஋ΛߴΊΔͨΊͷ૑଄తΞϓϩʔν DESIGNͷ໾ׂ

  40. !40 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc BRANDING INNOVATION

    VISION ࣄۀՁ஋ͷ૑଄ ϒϥϯυՁ஋ͷ૑଄ ܦӦϏδϣϯͷ૑଄ اۀՁ஋ DESIGN for INOVATION - χʔζͷݦࡏԽ - UXͷ޲্ - Πϊϕʔγϣϯ DESIGN for VISION - ৘ใͷ౷߹ - Ϗδϣϯͷߏ૝ DESIGN for Branding - ίϯηϓτͷ࡞੒ - ίϛϡχέʔγϣϯ - اۀΠϝʔδͷઃܭ DESIGNͷ໾ׂ

  41. !41 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ͍͍ײ͡ͷσβΠϯʁ DESIGNͷ໾ׂ

  42. !42 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ͍͍ײ͡ͷσβΠϯʁ DESIGNͷ໾ׂ

    σβΠϯͷ໨తΛ໌֬ʹ͢Δ

  43. !43 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Service DESIGN

    Introduction About ILY. inc DESIGNͷ໾ׂ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ

  44. !44 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ 1.

    ֤ςʔϒϧ͝ͱʹ1ਓ1෼Ͱࣗݾ঺հ (10෼) ɹ- ࣗ෼ͷ঺հ ɹ- ࢓ࣄɾࣄۀͷ঺հ ɹ- σβΠϯͰڵຯ͕͋Δ͜ͱɺࠔ͍ͬͯΔ͜ͱ 2. ࣄۀεέον(15෼) ɹ- ֤ςʔϒϧ͔Β1ਓબͼɺࣄۀ಺༰ΛώΞϦϯά ɹ- ࣄۀεέονγʔτʹࣄۀ಺༰Λهೖ

  45. !45 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ

  46. !46 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ %&."&͘Μ

    ण࢘ͷग़લΞϓϦʮ%&."&͘Μʯ ৯΂͍ͨण࢘Λ5"1 Ұ؏͚ͩण࢘Λ஫จͰ͖Δʂ 64&3 ৬ਓ ஫จ ܾࡁ ৘ใ ྉۚ 4VTIJ ਢ઒ࢤอࡀ ಠ਎ɺҰਓ฻Β͠ 8FCσΟϨΫλʔ ण࢘͸ηοτͰ͸ͳ͘Ұ؏ͣͭ ৯΂͍ͨͩ͜ΘΓ೿ ण࢘Ұཡ 5"1ͯ͠ ɹΧʔτ΁ = ஫จ֬ೝ ܾࡁ৘ใ ͓ಧ͚৘ใ ࣗ୐ʹಧ͘ ࠷ߴͷण࢘ମݧ Ұ؏ͣͭͷ஫จ͸໘౗ ஫จ͞ΕΔωλͷछྨͷภΓ Ϧϐʔτ཰͕௿͍ ߴׂ͍ʹߴڃײ͕ͳ͍ ୯Ձ͕௿͍

  47. !47 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Service DESIGN

    Introduction About ILY. inc DESIGNͷ໾ׂ ٳܜ DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept

  48. !48 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX

  49. !49 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX UX

    for DESIGN directors ؍࡯ڞײ UX෼ੳ ՝୊ఆٛ σβΠϯํ਑

  50. !50 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX UX

    for DESIGN directors ؍࡯ڞײ UX෼ੳ ՝୊ఆٛ σβΠϯํ਑

  51. !51 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX %&."&͘Μ

    ण࢘ͷग़લΞϓϦʮ%&."&͘Μʯ ৯΂͍ͨण࢘Λ5"1 Ұ؏͚ͩण࢘Λ஫จͰ͖Δʂ 64&3 ৬ਓ ஫จ ܾࡁ ৘ใ ྉۚ 4VTIJ ਢ઒ࢤอࡀ ಠ਎ɺҰਓ฻Β͠ 8FCσΟϨΫλʔ ण࢘͸ηοτͰ͸ͳ͘Ұ؏ͣͭ ৯΂͍ͨͩ͜ΘΓ೿ ण࢘Ұཡ 5"1ͯ͠ ɹΧʔτ΁ = ஫จ֬ೝ ܾࡁ৘ใ ͓ಧ͚৘ใ ࣗ୐ʹಧ͘ ࠷ߴͷण࢘ମݧ Ұ؏ͣͭͷ஫จ͸໘౗ ஫จ͞ΕΔωλͷछྨͷภΓ Ϧϐʔτ཰͕௿͍ ߴׂ͍ʹߴڃײ͕ͳ͍ ୯Ձ͕௿͍

  52. !52 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX Personas

    by LOGICAL Approach Personas by DESIGN Approach σʔλ͔Βඳ૾ ϚʔέοτϚε ݁ՌΛಘΔ ؍࡯ʹΑΔඳ૾ ಛఆͷਓ෺ ڞײΛಘΔ

  53. !53 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX Empathy

    Sympathy Ϣʔβʔ΁ͷڞײʁ

  54. !54 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX Empathy

    Sympathy Ϣʔβʔ΁ͷڞײʁ ಉ৘ɾաڈͷܦݧʹج͍ͮͨڞײ

  55. !55 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX Empathy

    Sympathy Ϣʔβʔ΁ͷڞײʁ ૬खͷཱ৔ʹͳͬͯཧղ͢Δڞײ

  56. !56 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX Personas

    by DESIGN Approach - ۃ୺ͳϢʔβʔʹώΞϦϯά - 1ਓͷϢʔβʔʹ6࣌ؒώΞϦϯά - ޷͖ʹͳΔ͘Β͍ڞײͯ͠ΈΔ

  57. !57 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX UX

    for DESIGN directors ؍࡯ڞײ UX෼ੳ ՝୊ఆٛ σβΠϯํ਑

  58. !58 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX

  59. !59 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX

  60. !60 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX ײ৘ઃܭ͔Βߟ͑Δཧ૝ͷUX?

  61. !61 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX %&."&͘Μ

    ण࢘ͷग़લΞϓϦʮ%&."&͘Μʯ ৯΂͍ͨण࢘Λ5"1 Ұ؏͚ͩण࢘Λ஫จͰ͖Δʂ 64&3 ৬ਓ ஫จ ܾࡁ ৘ใ ྉۚ 4VTIJ ਢ઒ࢤอࡀ ಠ਎ɺҰਓ฻Β͠ 8FCσΟϨΫλʔ ण࢘͸ηοτͰ͸ͳ͘Ұ؏ͣͭ ৯΂͍ͨͩ͜ΘΓ೿ ण࢘Ұཡ 5"1ͯ͠ ɹΧʔτ΁ = ஫จ֬ೝ ܾࡁ৘ใ ͓ಧ͚৘ใ ࣗ୐ʹಧ͘ ࠷ߴͷण࢘ମݧ Ұ؏ͣͭͷ஫จ͸໘౗ ஫จ͞ΕΔωλͷछྨͷภΓ Ϧϐʔτ཰͕௿͍ ߴׂ͍ʹߴڃײ͕ͳ͍ ୯Ձ͕௿͍

  62. !62 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX %&."&͘Μ

    ण࢘ͷग़લΞϓϦʮ%&."&͘Μʯ ৯΂͍ͨण࢘Λ5"1 Ұ؏͚ͩण࢘Λ஫จͰ͖Δʂ 64&3 ৬ਓ ஫จ ܾࡁ ৘ใ ྉۚ 4VTIJ ਢ઒ࢤอࡀ ಠ਎ɺҰਓ฻Β͠ 8FCσΟϨΫλʔ ण࢘͸ηοτͰ͸ͳ͘Ұ؏ͣͭ ৯΂͍ͨͩ͜ΘΓ೿ ͪ͝Όͪ͝Ό ߴڃײ͕ͳ͍ = ࣄ຿త ൥ࡶͳҹ৅ ࣗ୐ʹಧ͘ ࠷ߴͷण࢘ମݧ Ұ؏ͣͭͷ஫จ͸໘౗ ஫จ͞ΕΔωλͷछྨͷภΓ ʮҰ؏ͷण࢘ʯ΁ͷظ଴஋͕௿͍ ڻ͖΍Θ͘Θ͕͘ͳ͍

  63. !63 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX UX

    for DESIGN directors ؍࡯ڞײ UX෼ੳ ՝୊ఆٛ σβΠϯํ਑

  64. !64 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX ࢲͨͪ͸σβΠϯͷྗͰΑΓ

    ʮɹɹɹɹɹɹɹɹɹɹʯ ɹɹɹɹɹɹɹɹɹͳϓϩμΫτΛ໨ࢦ͠·͢ɻ

  65. !65 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX ࢲͨͪ͸σβΠϯͷྗͰΑΓ

    ʮɹɹɹɹɹɹɹɹɹɹʯ ɹɹɹɹɹɹɹɹɹͳϓϩμΫτΛ໨ࢦ͠·͢ɻ σβΠϯํ਑

  66. !66 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ

  67. !67 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ ͪ͝Όͪ͝Ό

    νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ %&."&͘Μ

  68. !68 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc UX UX

    for DESIGN directors ؍࡯ڞײ UX෼ੳ ՝୊ఆٛ σβΠϯํ਑

  69. !69 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Service DESIGN

    Introduction About ILY. inc DESIGNͷ໾ׂ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ

  70. !70 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept #&/&'*5

    7*4*0/ $0.1&5*503 $0/$&15 7*4*0/ɿاۀཧ೦ɺϝϯόʔͷ૝͍ ཧ೦ϝοηʔδ ୅දऀ Ұൠࣾһ #&/&'*5ɿεςʔΫϗϧμʔͷརӹ ΤϯυϢʔβʔ ࣾһɺٻ৬ऀ ύʔτφʔاۀ $0.1&5*503ɿڝ߹ଞࣾͷදݱ ڝ߹ଞࣾͷදݱ ڝ߹ࠩผԽ

  71. !71 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Q.ʮαʔϏεΒ͠͞ʯͬͯͳʹʁ

  72. !72 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept ʮΒ͠͞ʯΛܾΊΔɿߏ੒తఆ͚ٛͮ

  73. !73 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Β͍͠

    Β͘͠ͳ͍

  74. !74 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Β͍͠

    Β͘͠ͳ͍ ϏδϡΞϧ

  75. !75 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Β͍͠

    Β͘͠ͳ͍ ण࢘ Ეɹ4)64)*ɹεγ ϏδϡΞϧ දه༳Ε

  76. !76 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Β͍͠

    Β͘͠ͳ͍ ण࢘ Ეɹ4)64)*ɹεγ ߴڃײ Ώͬ͘ΓຯΘ͏ Ո଒ஂᓒ ͓ॕ͍ࣄʹ৯΂Δ ϏδϡΞϧ දه༳Ε γʔϯ

  77. !77 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept Β͍͠

    Β͘͠ͳ͍ ण࢘ Ეɹ4)64)*ɹεγ ߴڃײ Ώͬ͘ΓຯΘ͏ Ո଒ஂᓒ ͓ॕ͍ࣄʹ৯΂Δ མͪண͍ͨɺγϯϓϧͳ Θ͍Θ͍ɺָ͍͠ ϏδϡΞϧ දه༳Ε γʔϯ දݱ

  78. !78 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Concept ࢀরɿ೔ຊΧϥʔσβΠϯݚڀॴ

  79. !79 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Service DESIGN

    Introduction About ILY. inc DESIGNͷ໾ׂ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ

  80. !80 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓᶄ ͪ͝Όͪ͝Ό

    νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ %&."&͘Μ

  81. !81 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓᶄ ͪ͝Όͪ͝Ό

    νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ

  82. !82 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ ൃදͷϧʔϧ

    1. ʮΘ͔Δʔʂʯ͸OK 2. ʮ΁͑ʔʂʯ΋OK 3. େ͖ͳഥखʂ

  83. !83 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ ࣗ෼ࣗ਎ʹେ͖ͳഥखʂ

  84. !84 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    Introduction About ILY. inc DESIGNͷ໾ׂ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ

  85. !85 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGN direction - σβΠϯͷ໨తΛܾΊΔ - σβΠϯͷલఏΛܾΊΔ - σβΠϯͷର৅ΛܾΊΔ - ΫϦΤΠςΟϒΛαϙʔτ͢Δ - ੍࡞ਐߦΛ؅ཧ͢Δ - σβΠϯͷՁ஋ΛೝΊͤ͞Δ

  86. !86 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGN direction - σβΠϯͷ໨తΛܾΊΔ - σβΠϯͷલఏΛܾΊΔ - σβΠϯͷର৅ΛܾΊΔ - ΫϦΤΠςΟϒΛαϙʔτ͢Δ - ੍࡞ਐߦΛ؅ཧ͢Δ - σβΠϯͷՁ஋ΛೝΊͤ͞Δ

  87. !87 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    ͪ͝Όͪ͝Ό νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ σβΠϯͷ໨త

  88. !88 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    ͪ͝Όͪ͝Ό νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ UX͕ཁ੥͢Δ σβΠϯͷલఏ Ϗδωε͕ཁ੥͢Δ σβΠϯͷલఏ

  89. !89 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGN direction - σβΠϯͷ໨తΛܾΊΔ - σβΠϯͷલఏΛܾΊΔ - σβΠϯͷର৅ΛܾΊΔ - ΫϦΤΠςΟϒΛαϙʔτ͢Δ - ੍࡞ਐߦΛ؅ཧ͢Δ - σβΠϯͷՁ஋ΛೝΊͤ͞Δ

  90. !90 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    ͪ͝Όͪ͝Ό νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ σβΠϯͷର৅

  91. !91 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGN direction - σβΠϯͷ໨తΛܾΊΔ - σβΠϯͷલఏΛܾΊΔ - σβΠϯͷର৅ΛܾΊΔ - ΫϦΤΠςΟϒΛαϙʔτ͢Δ - ੍࡞ਐߦΛ؅ཧ͢Δ - σβΠϯͷՁ஋ΛೝΊͤ͞Δ

  92. !92 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    ͪ͝Όͪ͝Ό νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ σβΠϯϚςϦΞϧ

  93. !93 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGN direction - σβΠϯͷ໨తΛܾΊΔ - σβΠϯͷલఏΛܾΊΔ - σβΠϯͷର৅ΛܾΊΔ - ΫϦΤΠςΟϒΛαϙʔτ͢Δ - ੍࡞ਐߦΛ؅ཧ͢Δ - σβΠϯͷՁ஋ΛೝΊͤ͞Δ

  94. !94 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    DESIGNʹ͸Because͕ଘࡏ͢Δ

  95. !95 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN direction

    ͪ͝Όͪ͝Ό νʔϓͳҹ৅ = ࣄ຿త ൥ࡶ ී௨ͷण࢘ γζϧײ ڻ͖ = ظ଴ײ ଴ͪԕ͍͠ పఈͨ͠ߴڃײ Ұ؏ͷण࢘Λ৯΂Δ࣌ͷ޾෱͕࠷େʹͳΔ ޷͖ͳωλΛ৯΂ΒΕΔ ण࢘͸ຯΘͬͯ ৯΂ͯཉ͍͠ ࢫ͍ण࢘ΛෲҰഋ ࠓ೔ͷҰ؏ མͪண͍ͨ γϯϓϧͳɹण࢘ Θ͍Θ͍ ָ͍͠464)* ߴڃײ Ώͬ͘ΓຯΘ͏ ߴڃײ ͓ॕ͍ࣄͰ৯΂Δ %&."&͘Μ ؤுͬͨ͋ͳͨʹɺࠓ໷ͷҰ؏Λ ͜ͷγʔτͱ੍࡞෺ʹ͸ ੔߹ੑ͕͋Δ͔ʁ

  96. !96 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Skill

    Introduction About ILY. inc DESIGNͷ໾ׂ Service DESIGN UX ϫʔΫγϣοϓ ϫʔΫγϣοϓ Concept DESIGN direction σβΠϯσΟϨΫγϣϯͷ໾ׂ σβΠϯεΩϧ

  97. !97 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc LOGICAL Approach

    DESIGN Approach ՝୊͔Βͷԋ៷ σʔλɾػೳத৺ ࿦ཧతҰ؏ੑ ՝୊ͷ࠶ఆٛ ਓؒத৺ $SFBUJWF+VNQ DESIGN skill

  98. !98 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ؍࡯ʹΑΔඳ૾ ಛఆͷਓ෺

    ڞײΛಘΔ σʔλ͔Βඳ૾ ϚʔέοτϚε ݁ՌΛಘΔ DESIGN skill LOGICAL Personas DESIGN Personas

  99. !99 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 6*Ϧαʔν εέονϒϨετ

    Մೳੑ͔Βߟ͑Δ σεΫϦαʔν λΠτϧϒϨετ ৚͔݅Βߟ͑Δ DESIGN skill LOGICAL Ideation DESIGN Ideation

  100. !100 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ࠷ޙʹͱͯ΋ؾͷར͍ͨҰݴ

  101. Thank you. I love you.

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