Japan Direction Association & ILY.＃04：デザインと未来：デザイン経営とデザインの未来

1. αʔϏεσβΠϯγϦʔζ
   σβΠϯܦӦͱσβΠϯͷະདྷ 2018.12.09 ೔ຊσΟϨΫγϣϯڠձ
2. !2 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc େ಺ᴴՏ HARUKA OHUCHI Ph.D in Astrophysics ILY. inc: Chief consultant
3. !3 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Series ˌ01ɿσβΠϯͱ্ྲྀ޻ఔɿίϯηϓτઃܭͱσβΠϯఏҊ ˌ02ɿσβΠϯͱςΫϊϩδʔɿςΫϊϩδʔΛຯํʹ͢Δ ˌ03ɿσβΠϯͱίϛϡχέʔγϣϯɿϫʔΫγϣοϓσβΠϯ ˌ04ɿσβΠϯͱະདྷɿσβΠϯܦӦͱσβΠϯͷະདྷ
4. !4 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Background ERAIHITO says... "͜Ε͔Βͷ࣌୅͸σβΠϯ͕ඞཁͩ"
5. !5 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Background c w (& . + () k k c w k g 1 b a ub w u 、 “ a u g g g y uv b v k a g a b 5KWOMS TV 3V S OSM g 5KWOMS TV 8SST XOTS k ʮฏ੒̎̏೥౓ ௒ͷ੡଄ۀશͯ ߴػೳʯΛڍ͛ ߴػೳʯΛڍ͛  k l
6. !6 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc c w (& . + () k k c w k g 1 b a ub w u 、 “ a u g g g y uv b v k a g a b 5KWOMS TV 3V S OSM g 5KWOMS TV 8SST XOTS k ʮฏ੒̎̏೥౓ ௒ͷ੡଄ۀશͯ ߴػೳʯΛڍ͛ ߴػೳʯΛڍ͛  k l (એݴ͚ͨͩ͠ײ) Background
7. !7 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Background Natasha Jen : 99U(2017)
8. !8 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯܦӦͬͯͳΜͩͬͨͷʁ σβΠϯࢥߟͬͯͳΜͩͬͨͷʁ σβΠϯ͸ͳͥॏཁͳͷʁ σβΠϯΛܦӦʹಋೖ͢Δʹ͸ʁ ʁ Background
9. !9 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Goal DESIGN & Future - ࣍ͷσβΠϯͷτϨϯυΛ஌Δ - "σβΠϯతͳ"ख๏Λ஌Δ - ࣗ෼ͷ࢓ࣄΛσβΠϯ͢Δ
10. !10 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Today's talk Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future
11. !11 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future About ILY. inc
12. !12 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Consulting & Creative agency. About ILY. inc
13. !13 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc CEO-DESIGNER / tsujiharasaki ϏδωεɾαʔϏεσβΠϯ696*σβΠϯ σβΠϯίϯαϧςΟϯά
    σβΠϯϒϥϯσΟϯάετʔϦʔσβΠϯ σβΠϯڭҭ
    ΞʔτσΟϨΫγϣϯίϐʔϥΠςΟϯά
    άϥϑΟοΫσβΠϯQBQFS XFC BQQBE CSO-Business DESIGNER & Development / iwai kazuki ϏδωεɾαʔϏεσβΠϯϓϩδΣΫτϚ ωδϝϯτ
    XFCσΟϨΫγϣϯXFCϓϩϞʔγϣϯਓࡐ Ϛωδϝϯτ
    ࣾһݚमɾڭҭ'JOBODF PHOTOGRAPHER-designer / homma mihoko ܳज़ֶࣸਅΞʔτσΟϨΫγϣϯ
    ϒϥϯσΟϯάσβΠϯσβΠϯڭҭ
    ετʔϦʔσβΠϯίϐʔϥΠςΟϯά
    άϥϑΟοΫσβΠϯQBQFS XFC BQQBE UX planner-Director / hattori mayu ϓϩδΣΫτϚωδϝϯτXFCσΟϨΫγϣϯ
    ࢢ৔ௐࠪ69σβΠϯϒϥϯυσβΠϯઓཱུҊ SCIENTIST-consultant / ohuchi haruka Ph.D σʔλαΠΤϯεఱจ෺ཧֶ
    ࢢ৔ௐࠪ69σβΠϯϒϥϯυσβΠϯ
    ઓཱུҊΤϯδχΞϦϯάϥΠςΟϯά Director-consultant / kawamura satsuki ΫϦΤΠςΟϒσΟϨΫγϣϯ
    XFCσΟϨΫγϣϯ
    69σβΠϯϓϩϞʔγϣϯϚωʔδϟʔ
    
14. !14 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Research Plan DESIGN develop Growth ઓུɾاը ௐࠪɾώΞϦϯά ઃܭ ։ൃɾ࣮૷ ޿ใɾվળ ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved chapter : #00 title: *-:ʹ͍ͭͯ
    
    "#065
    64 Developm ent DESIGN PR Growth Hack Plan ઓུɾاը ઃܭ ։ൃ એ఻ɾ޿ࠂ վળɾ1%$" Consulting Creative αʔϏεσβΠϯ
    696*σβΠϯ
    ϒϥϯςΟϯάσβΠϯ
    ετʔϦʔσβΠϯ
    ϓϩμΫτσβΠϯ
    ΠϯςϦΞ
    ΤΫεςϦΞઃܭ
    άϥϑΟοΫσβΠϯ
    
    QBQFS XFC BQQ BOE
    BE σβΠϯίϯαϧςΟϯά
    ϏδωεσβΠϯ
    ࢢ৔ௐࠪ
    ɾσʔλ෼ੳ
    ϒϥϯςΟϯάσβΠϯ
    ετʔϦʔσβΠϯ
    ίϯηϓτσβΠϯ
    ϚʔέςΟϯάσβΠϯ
    ϢʔβϏϦςΟϦαʔν
    ώΞϦϯάɾίϛϡχέʔγϣϯઃܭ About ILY. inc
15. !15 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc CASE 1 About ILY. inc
16. !16 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
17. !17 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
18. !18 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
19. !19 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc CASE 2 About ILY. inc
20. !20 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ޿ౡࢢɿجொϓϩδΣΫτ About ILY. inc
21. !21 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
22. !22 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ͲΜͳ
    ϓϩδΣΫτʁ ԿΛ
    ΍͍ͬͯΔͷʁ ࣗ෼͕ࢀՃ͢Δ
    ҙ͕ٛ͋Δ ࣍ͷΞΫγϣϯ͸
    Ͳ͏ͨ͠Β͍͍ʁ ଞʹͲΜͳਓ͕
    ࢀՃ͍ͯ͠Δ
    ΜͩΖ͏ʁ ଞʹ͸ͲΜͳ
    Πϕϯτ͕
    ͋ΔΜͩΖ͏ʁ ͜ͷΠϕϯτ͸
    ڵຯ͕͋Δ͔Β
    ΋͏Ұ౓ߦͬͯΈΑ͏ ࢀՃऀಉ࢜Ͱ
    ܨ͕Γ͍ͨ STORY SYMBOL SYSTEM ؔ࿈Πϕϯτ͕
    Θ͔Γ΍͍͢ ࢀՃಈػΛ
    ࣋ͪଓ͚ΒΕΔ ώΞϦϯάͱϫʔΫγϣοϓʹΑΔ
    ίϛϡχέʔγϣϯσβΠϯ About ILY. inc
23. !23 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
24. !24 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc #57B433 #231815 #FFFFFF About ILY. inc
25. !25 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
26. !26 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc CASE 3
27. !27 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2ɿ৽͍͠ࡿͷσβΠϯʁ About ILY. inc
28. !28 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2ɿ৽͍͠ࡿͷσβΠϯʁ About ILY. inc
29. !29 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ʮࡿͷσβΠϯ͸ӍͷσβΠϯʯ "ɿӍΛײ͡ΒΕΔࡿ 2ɿ৽͍͠ࡿͷσβΠϯʁ About ILY. inc
30. !30 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
31. !31 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
32. !32 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
33. !33 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
34. !34 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc About ILY. inc
35. !35 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc LOGICAL Approach DESIGN Approach ՝୊͔Βͷԋ៷
    σʔλɾػೳத৺
    ࿦ཧతҰ؏ੑ ՝୊ͷ࠶ఆٛ
    ਓؒத৺
    $SFBUJWF
    +VNQ About ILY. inc
36. !36 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future DESIGN Time Line
37. !37 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Time Line 2030 2000 2018
38. !38 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 σβΠϯܦӦએݴ DESIGN Time Line
39. !39 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design σβΠϯܦӦએݴ RW D Social DESIGN Fab Lab W eb 2.0 DESIGN Time Line
40. !40 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Social Tech σβΠϯܦӦએݴ DESIGN Time Line
41. !41 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech σβΠϯܦӦએݴ DESIGN Time Line ྔࢠίϯϐϡʔλʔ Social
42. !42 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ DESIGN Time Line ྔࢠίϯϐϡʔλʔ SDGs Social
43. !43 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ DESIGN Time Line DESIGN? ྔࢠίϯϐϡʔλʔ SDGs Social
44. ͜Ε͔Βͷ࣌୅͸σβΠϯ͕ඞཁ? !44 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Time Line
45. ͜Ε͔Βͷ࣌୅͸σβΠϯ͕ඞཁ? ͜Ε͔Βͷ࣌୅͸"Χϕ"͕ෆཁ !45 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN Time Line
46. !46 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ DESIGN Time Line ྔࢠίϯϐϡʔλʔ More Chaos More Speedy How it works? Social
47. !47 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future ϫʔΫγϣοϓ
48. !48 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ 1. ֤ςʔϒϧ͝ͱʹ1ਓ2෼Ͱࣗݾ঺հ (10෼) ɹ- ࣗ෼ͷ঺հ ɹ- ࢓ࣄɾࣄۀͷ঺հ ɹ- 2020ʙ2025೥ʹ޲͚ͯऔΓ૊ΜͰ͍Δ͜ͱ 2. ՝୊εέον(20෼) ɹ- 2020~2025೥ʹ޲͚ͨࣗ෼ͷऔΓ૊ΈΛ1ͭબͿ ɹ- औΓ૊Έεέονγʔτʹهೖ 3. ιϦϡʔγϣϯϒϨετ(10෼) ɹ- νʔϜ͝ͱʹ՝୊ʹର͢ΔιϦϡʔγϣϯΛߟ͑Δ
49. ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved औΓ૊Έεέονγʔτ ςʔϚɿ ՝୊εέον औΓ૊Έεέον λʔήοτεέον ओମऀεέον
50. !50 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future σβΠϯ˓˓ͷޡղ
51. l !51 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ σβΠϯࢥߟͱ͸ ෆ໌֬ͳ໰୊Λௐࠪ͠ɺ৘ใΛऔಘ͠ɺ஌ࣝΛ෼ੳ͠ɺ ઃܭ΍ܭըͷ෼໺ͰιϦϡʔγϣϯΛબఆ͢ΔͨΊͷ ํ๏͓ΑͼϓϩηεΛࢦ͢ɻ z WikipediaΑΓ
52. l z !52 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ σβΠϯܦӦͷఆٛ - ܦӦνʔϜʹσβΠϯ੹೚ऀ͕͍Δ͜ͱ - ࣄۀઓུߏஙͷ࠷্ྲྀ͔Β σβΠϯ͕ؔ༩͢Δ͜ͱ ʮσβΠϯܦӦʯએݴ ΑΓ
53. l z !53 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ ʮσβΠϯࢥߟͱ͸ϓϩηεͩʯ ʮσβΠϯܦӦͱ͸σβΠφʔΛܦӦʹೖΕΔ͜ͱͩʯ
54. l z !54 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ ʮσβΠϯࢥߟͱ͸ϓϩηεͩʯ ʮσβΠϯܦӦͱ͸σβΠφʔΛܦӦʹೖΕΔ͜ͱͩʯ ʢbecause I am not a DESIGNER……ʣ
55. l z !55 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ ʮσβΠϯࢥߟͱ͸ϓϩηεͩʯ ʮσβΠϯܦӦͱ͸σβΠφʔΛܦӦʹೖΕΔ͜ͱͩʯ ʢbecause I am not a DESIGNER……ʣ ෆཁͳ"Χϕ" ࣗ෼ͱσβΠϯͷؒʹແҙࣝͷ"Χϕ"ΛԾఆͨ݁͠Ռɺ ౰ࣄऀҙࣝΛ͍ܽͨ··σβΠϯ˓˓Λఆ͍ٛͯ͠Δɻ
56. !56 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc σβΠϯ˓˓ͷޡղ l z σβΠϯࢥߟͱ͸σβΠφʔͷߟ͑ํͩɻ σβΠϯܦӦͱ͸σβΠϯʹΑΔܦӦͩɻ We should be DESIGNERS!
57. !57 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future DESIGNER's Question
58. !58 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question How to apply DESIGN to your job?
59. !59 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design DESIGNER's Question
60. !60 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design ޿ٛͰͷઃܭ ݟͨ໨ͷඒ͠͞ DESIGNER's Question
61. !61 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design ޿ٛͰͷઃܭ ݟͨ໨ͷඒ͠͞ DESIGNER's Question DESIGNɿ૑଄తΞϓϩʔν Ξϓϩʔνͷҧ͍͸໰͍ͷҧ͍ͱͯ͋͠ΒΘΕΔɻ ࠷ॳͷ໰͍ΛͲ͜ʹઃఆ͢Δ͔͕ॏཁɻ
62. DESIGN ɿͲ͏ͯ͠ങΘͳ͍ͷ͔ !62 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question MarketingɿͲ͏͢Ε͹ങ͏͔ʁ ঎඼ΛങΘͳ͍Ϣʔβʔ
63. !63 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question Personas by LOGICAL Thinking Personas by DESIGN Thinking σʔλ͔Βඳ૾
    ϚʔέοτϚε
    ݁ՌΛಘΔ ؍࡯ʹΑΔඳ૾
    ಛఆͷਓ෺
    ڞײΛಘΔ
64. !64 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question EngineerɿԿނͰ͖Δͷ͔ʁ DESIGN ɿԿ͕Ͱ͖Δͷ͔ʁ Sales ɿԿͷ໾ʹཱͭͷ͔ʁ ৽͍ٕ͠ज़͕ൃ໌
65. !65 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question
66. !66 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 11% EDUCATION SKILLS? DESIGNER's Question
67. !67 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 11% EDUCATION SKILLS? Կ͕Ͱ͖Δͷ͔ʁ ɹ → ԻͰσόΠεʹग़ೖྗͰ͖Δ DESIGNER's Question
68. !68 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 11% EDUCATION SKILLS? Կ͕Ͱ͖Δͷ͔ʁ ɹ → ԻͰσόΠεʹग़ೖྗͰ͖Δ Ͳ͏࢖͏ͷ͔ʁ ɹ → ϦϏϯάʹஔ͍ͯ࿩͔͚͠Δ DESIGNER's Question
69. !69 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 11% EDUCATION SKILLS? Կ͕Ͱ͖Δͷ͔ʁ ɹ → ԻͰσόΠεʹग़ೖྗͰ͖Δ Ͳ͏࢖͏ͷ͔ʁ ɹ → ϦϏϯάʹஔ͍ͯ࿩͔͚͠Δ ԿΛҙຯ͢Δͷ͔ʁ ɹ → ϓϥΠόγʔੑͷ૕ࣦ DESIGNER's Question
70. !70 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 11% EDUCATION SKILLS? Կ͕Ͱ͖Δͷ͔ʁ ɹ → ԻͰσόΠεʹग़ೖྗͰ͖Δ Ͳ͏࢖͏ͷ͔ʁ ɹ → ϦϏϯάʹஔ͍ͯ࿩͔͚͠Δ ԿΛҙຯ͢Δͷ͔ʁ ɹ → ϓϥΠόγʔੑͷ૕ࣦ ͲΜͳUX͕͋Δ͔ʁ ɹ → ࢠͲ΋͕ԿΛ͍ͯ͠Δͷ͔Λ ɹɹ ਌͕೺ѲͰ͖Δ(INSIGHT!) DESIGNER's Question
71. !71 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGNER's Question DESIGNER's Question - ਓؒΛओޠͱͨ͠໰͍ - ڞײ͢ΔͨΊͷ໰͍ - લఏΛHack͢Δ໰͍
72. !72 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Today's talk Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future
73. !73 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ 1. DESIGNER's QuestionͷΞΠσΞग़͠ (10෼) ɹ- બΜͩ՝୊ʹର͢ΔQuestionΛॻ͖ग़͢ 2. ώΞϦϯά(10෼) ɹ- ચ͍ग़ͨ͠QuestionΛ࣭໰͍ͯ͘͠ ɹ- ਂ۷Γͯ͠΋OK ɹ- ࣭໰ऀ͸ؾ͍ͮͨ͜ͱΛϝϞ 3. ՝୊ͷ࠶εέον(5෼) ɹ- ࣭໰Λ΋ͱʹ՝୊Λ࠶εέον͍ͯ͘͠
74. ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved σβΠϯΞϓϩʔνγʔτ ςʔϚɿ %&4*(/&3T
    2VFTUJPO •ਓؒΛओޠͱͨ͠໰͍
    •ڞײ͢ΔͨΊͷ໰͍ •લఏΛHack͢Δ໰͍ ՝୊ͷ࠶εέον
75. !75 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future DESIGN × Social
76. ͜Ε͔Βͷ࣌୅͸σβΠϯ͕ඞཁ? ͜Ε͔Βͷ࣌୅͸"Χϕ"͕ෆཁ !76 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social
77. !77 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN design ޿ٛͰͷઃܭ ݟͨ໨ͷඒ͠͞ DESIGNɿ૑଄తΞϓϩʔν Ξϓϩʔνͷҧ͍͸໰͍ͷҧ͍ͱͯ͋͠ΒΘΕΔɻ ࠷ॳͷ໰͍ΛͲ͜ʹઃఆ͢Δ͔͕ॏཁɻ DESIGN × Social
78. !78 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ More Chaos More Speedy How it works? Social DESIGN × Social
79. !79 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ More Chaos More Speedy How it works? Social DESIGN × Social
80. !80 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Tech UX Biz Tech changes UX UX changes business model Biz demands tech DESIGN DESIGN × Social
81. !81 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ More Chaos More Speedy How it works? Social DESIGN × Social
82. Marketɿ௚઀ϦʔνͰ͖Δ Socialɿ௚઀ϦʔνͰ͖ͳ͍ !82 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social
83. Marketɿ௚઀ϦʔνͰ͖Δ Socialɿ௚઀ϦʔνͰ͖ͳ͍ !83 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social - ޱίϛ΍งғؾͰೝࣝ͢Δ - Ԍ্࣌ʹେ׆༂ - גՁʹӨڹΛ༩͑Δ - Social Goodʹහײ
84. Social !84 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social Good?
85. Social Good !85 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social - SCRͷ࣮੷ʹͰ͖Δ - ϒϥϯυͷ֩ʹͰ͖Δ - Πϛফඅͷ֩Ͱ͖Δ
86. Social Good !86 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social - SCRͷ࣮੷ʹͰ͖Δ - ϒϥϯυͷ֩ʹͰ͖Δ - Πϛফඅͷ֩Ͱ͖Δ
87. !87 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social
88. Social Good !88 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social - SCRͷ࣮੷ʹͰ͖Δ - ϒϥϯυͷ֩ʹͰ͖Δ - Πϛফඅͷ֩Ͱ͖Δ
89. !89 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social
90. !90 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc A I D M A A I S A S Attention Interest Desire Action Share Sympathize Identify Memory Action Attention Interest Search S I P S D E C A X Participate Share&Spread Discovery Engage Check Action Experience DESIGN × Social
91. S I P S D E C A X !91 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc A I D M A A I S A S 1920೥Ҏ߱ͷ ϚεϝσΟΞܕফඅϞσϧ ιʔγϟϧফඅϞσϧ 2000೥୅ॳظͷ ΠϯλʔωοτಋೖϞσϧ Φ΢ϯυϝσΟΞͳͲ ίϯςϯπϚʔέϞσϧ DESIGN × Social
92. !92 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc A I D M A A I S A S Attention Interest Desire Action Share Sympathize Identify Memory Action Attention Interest Search S I P S D E C A X Participate Share&Spread Discovery Engage Check Action Experience DESIGN × Social
93. Social Statement !93 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc DESIGN × Social l z SCR Branding Πϛ
94. !94 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future DESIGN × Social
95. !95 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ 1.վΊͯιϦϡʔγϣϯΛߟ͑Δ(20෼) ɹ- ࠶εέονʹج͍ͮͨఏҊ ɹ- Social StatementΛ࡞Δ ɹ- ιϦϡʔγϣϯ໊Λߟ͑Δ 3. ൃද(15෼)
96. !96 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ ൃදͷϧʔϧ 1. ʮΘ͔Δʔʂʯ͸OK 2. ʮ΁͑ʔʂʯ΋OK 3. େ͖ͳഥखʂ
97. !97 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ϫʔΫγϣοϓ ࣗ෼ࣗ਎ʹେ͖ͳഥखʂ
98. !98 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Introduction DESIGN Time Line DESIGN Approach DESIGN × Social σβΠϯ˓˓ͷޡղ ϫʔΫγϣοϓ About ILY. inc ϫʔΫγϣοϓ DESIGNER's Question DESIGN Future ϫʔΫγϣοϓ Future DESIGN × Social
99. !99 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ DESIGN Social Future
100. !100 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ DESIGN Social Future
101. !101 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc 2030 2000 2018 iPhone Cloud youtube ϒϥ΢βઓ૪ 3DϓϦϯλʔ SmartSpeaker ୈࡾ࣍AIϒʔϜ 5G BioTech FinTech Self-driving IoT ChatBotීٴظ ϦʔϚϯγϣοΫ AISAS SIPS SDGs Ξϥϒͷय़ Sharing economy Fake news Facebook #MeToo ΞδΞͷ୆಄ ਓޱ80ԯਓ ධՁܦࡁ அઈͷ֦େ Flat design Voice UI/UX IIT M Des d.school UXന ॻ M aterial design App design RW D Social DESIGN Fab Lab W eb 2.0 Tech VUCA σβΠϯܦӦએݴ ྔࢠίϯϐϡʔλʔ DESIGN Social Hard to imagine! Future
102. Compass over Maps !102 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc Future - ͜Ε͔Βͷ࣌୅͸"Χϕ"͕ෆཁ - DESIGNER's Question ͸ - Social StatementΛ࣋ͭ
103. !103 ILY. DESIGN direction COPYRIGHT 2018 ILY. inc ࠷ޙʹͱͯ΋ؾͷར͍ͨҰݴ
104. INNOVATION Lab. *-:
     Ͱ͸͜Ε·Ͱࣄۀ΍αʔϏεͷछͱͳΔ ՝୊ൃݟ͔ΒιϦϡʔγϣϯσβΠϯʙ۩ݱ Խ·Ͱ਺ଟ͘ͷϓϩδΣΫτΛख͕͚͖ͯ· ͨ͠ɻ*-:ͷϏδωεσβΠφʔɾ69σβΠ φʔɾσʔλΞφϦετɾΤϯδχΞ͕ϓϩ δΣΫτʹࢀը͠ɺ໿೔Ͱ͓٬༷ͷ৽ن ࣄۀɾՁ஋૑଄Λࢧԉ࣮͠ߦ͠·͢ɻ PRICE 750ສԁʙ ˞ສԁ
     º
     ϲ݄ʙ ILY.s Team ɾϏδωεσβΠφʔ
     ɾ69σβΠφʔ
     ɾσʔλΞφϦετ
     ɾΤϯδχΞ ɾΞʔτσΟϨΫλʔ
     ɾσβΠϯϦαʔνϟʔ
     ɾίϯηϓτσβΠφʔ > DESIGN Research & Planning ɾطଘࢿ࢈ͷચ͍ग़͠ˍڝ߹ۀքϦαʔν
     ɾࣄۀϩʔυϚοϓͷࡦఆͱϑϡʔνϟʔίϯςΫετઃܭ
     ɾίϛϡχέʔγϣϯϏδωε՝୊ͷநग़ͱԾઆߏங
     ɾϢʔβʔΠϯλϏϡʔΠϯαΠτϦαʔν > Concept DESIGN ɾࣄۀαʔϏείϯηϓτͷࡦఆ
     ɾίϛϡχέʔγϣϯετʔϦʔͷࡦఆ
     ɾࣄۀαʔϏεϏδϣϯͷϏδϡΞϥΠζ > Business DESIGN ɾࠃ಺֎ͰͷϑΟʔϧυϦαʔνΠϯαΠτநग़
     ɾԾઆઃܭͱϒϧʔϓϦϯτͷࡦఆ
     ɾΧελϚʔδϟʔχʔϚοϓͷࡦఆ
     ɾϏδωεϑΣʔζσβΠϯ
     ɾࣄۀαʔϏεͷཁ݅ఆٛ > UX DESIGN ɾ69ఆٛʢମݧɺετʔϦʔɺϒϥϯσΟϯάʣ
     ɾϓϩτλΠϐϯάϞοΫΞοϓ6*ͷઃܭ ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved
105. Thank you. I love you.
106. ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved औΓ૊Έεέονγʔτ ςʔϚɿ ՝୊εέον औΓ૊Έεέον λʔήοτεέον ओମऀεέον
107. ILY. inc. DESIGN consulting and creative agency ©ILY. All rights reserved σβΠϯΞϓϩʔνγʔτ ςʔϚɿ %&4*(/&3T
     2VFTUJPO •ਓؒΛओޠͱͨ͠໰͍
     •ڞײ͢ΔͨΊͷ໰͍ •લఏΛHack͢Δ໰͍ ՝୊ͷ࠶εέον