Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Web Tools & Techniques for Print Designers – HO...
Search
jeremyloyd
May 02, 2017
Design
0
77
Web Tools & Techniques for Print Designers – HOW Live 2017
jeremyloyd
May 02, 2017
Tweet
Share
More Decks by jeremyloyd
See All by jeremyloyd
Desigining Today's Web
jeremyloyd
2
230
The Responsive Design Process
jeremyloyd
3
300
Other Decks in Design
See All in Design
#Dubois Challenge 2025: Economics
ajstarks
1
180
Design Studio Deck | インクルーシブデザインスタジオCULUUM
culumu
3
4.2k
サービスリブランディングにおけるイラストレーションシステムの構築と活用事例 / Building and Utilizing an Illustration System in Service Rebranding
lycorptech_jp
PRO
0
620
読書シェア会 vol.5 / Yumemi.grow 20250526
rakus_dev
0
1.8k
デザインの意思決定を加速するワークショップ設計 / Workshop design to accelerate design decision-making
lycorptech_jp
PRO
0
490
新しいデザインの難しさ(公開版) / Difficulties in the New Design (public ver.)
usagimaru
1
910
デザイナー向けフライル説明資料
toshiblues
0
160
Spectrum Tokyo_ デザイナーが事業責任者になってみた
shin_2
0
150
地理院地図をもっと楽しく!れきちず新機能のご紹介
hjmkth
1
160
Designing User Experience through Interaction Design
lycorptech_jp
PRO
0
400
事例で学ぶ!今日から使えるWebサービスUI改善ポイント
ncdc
0
280
ChatGPT、Gemini、Claude は、なぜ似たようなUIを採用しているのか?
fuwarisprit
3
1.4k
Featured
See All Featured
It's Worth the Effort
3n
187
28k
How to Think Like a Performance Engineer
csswizardry
27
2k
Navigating Team Friction
lara
189
15k
StorybookのUI Testing Handbookを読んだ
zakiyama
31
6.2k
Bootstrapping a Software Product
garrettdimon
PRO
307
110k
GraphQLとの向き合い方2022年版
quramy
49
14k
Sharpening the Axe: The Primacy of Toolmaking
bcantrill
45
2.5k
Large-scale JavaScript Application Architecture
addyosmani
514
110k
The Art of Programming - Codeland 2020
erikaheidi
56
14k
The World Runs on Bad Software
bkeepers
PRO
71
11k
Visualizing Your Data: Incorporating Mongo into Loggly Infrastructure
mongodb
48
9.7k
Responsive Adventures: Dirty Tricks From The Dark Corners of Front-End
smashingmag
252
21k
Transcript
Jeremy Loyd Ben Callahan WEB DESIGN TOOLS & TECHNIQUES
FOR PRINT DESIGNERS
BRANDING PRINT PACKAGING WEB
WEB
Uncertainty Doubt Pressure Fear
DESIGN DEVELOPMENT
DESIGN DEVELOPMENT
DESIGN DEVELOPMENT
DESIGN DEVELOPMENT AND
DESIGN DEVELOPMENT
DESIGN DEVELOPMENT
DESIGN DEVELOPMENT
Sharing things we’ve learned THERE IS NO ONE WAY
Collaborative Notes bit.ly/how2017
Questions? @bencallahan @jeremyloyd
WEB TOOLS & TECHNIQUES FOR PRINT DESIGNERS BEFORE DESIGN BEGINS
Visual Direction BEFORE DESIGN BEGINS
Dissecting Design Style Comparisons Light vs Dark
Dissecting Design Flat vs Textured Style Comparisons
Dissecting Design Illustration vs Photography Style Comparisons
20 Second Gut Check
B
A
C
H
Y
None
None
None
Visual Vocabulary
Kevin Hoffman www.goodkickoffmeetings.com
Project Brief
Architecture Content Priority User Experience (UX) BEFORE DESIGN BEGINS
WEB TOOLS & TECHNIQUES FOR PRINT DESIGNERS DISSECTING WEB
DESIGN
Dissecting Web Design PRODUCTIVITY TIME
Establish the Aesthetic PRODUCTIVITY TIME
Solve Design Problems PRODUCTIVITY TIME
Refine PRODUCTIVITY TIME
Establish the Aesthetic DISSECTING WEB DESIGN
Do just enough to get good feedback on a design
concept
None
None
None
None
Style Tiles
Style Prototypes
Style Prototypes
Element Collage
None
Page Comps
Sketch
Solve Design Problems DISSECTING WEB DESIGN
Do just enough to get good feedback and inform development
Identify Page Templates/ Design Key Modules SOLVE DESIGN PROBLEMS
Dribbble Example
What key template could I design that would knock out
the most reused modules and text styles?
None
None
None
None
None
None
None
None
Thinking Modularly
None
None
None
None
None
None
Module Deliverables ➡ Pattern Libraries ➡ Style Guides ➡ Design
Systems
Reuse, Reuse, Reuse
How Things Respond
None
CREATIVE DIRECTOR & ADVISOR Dan Mall
CREATIVE DIRECTOR & ADVISOR Dan Mall “Let’s not design in
the browser, let’s decide in the browser.”
None
None
Dealing with Variable Content
None
None
Design with real content if possible
Unique Pages SOLVE DESIGN PROBLEMS
None
None
None
None
Navigation SOLVE DESIGN PROBLEMS
None
None
None
None
Interaction SOLVE DESIGN PROBLEMS
Motion Comps
None
Prototyping/Animation Tools ➡ Principle ➡ Origami Studio ➡ Proto.io ➡
Framer ➡ Atomic ➡ Adobe Animate
None
Sketch
Refine DISSECTING WEB DESIGN
Design Pairing REFINE
Demo
Value of Design Pairing ➡ Fosters environment of collaboration ➡
Allows for periodic refinement while the product is built ➡ Helps both designer and developer level up
When to Pair ➡ When there’s questions, challenges, or snags
➡ When creating new pages from existing modules ➡ When it’s more efficient
Sometimes static explorations are needed
Hammer/Chisel SHIFT IN MINDSET
CONTENT DIRECTOR Emily Gray
“The hammer and chisel pairing allows designers to add tremendous
value directly in code.” CONTENT DIRECTOR Emily Gray
Getting into the code REFINE
None
WEB TOOLS & TECHNIQUES FOR PRINT DESIGNERS FINAL THOUGHTS
Think Iteratively SHIFT IN MINDSET
CONTENT UX FRONT-END DESIGN BACK-END
Think about Performance SHIFT IN MINDSET
Think about Accessibility SHIFT IN MINDSET
None
None
Think about Your Co-workers SHIFT IN MINDSET
None
None
You can use the design skills you have for the
web FINAL THOUGHTS
Document your Learning FINAL THOUGHTS
THANKS! @jeremyloyd @bencallahan
None