This is a presentation that @mariovisic (http://twitter.com/mariovisic) and I (http://twitter.com/keithpitt) performed at the first ever Ruby Conference Australia, 2013.
In the presentation, we take an open source web app (which currently loads in 9 seconds online) and try to make it load in under 2 seconds, using a variety of very easy techniques.
We also demonstrate how to measure performance accurately using open source tools.
You can watch the video of this presentation here: http://vimeo.com/61342267
You can get the full keynote presentation here: https://github.com/desktoppr/keith-and-marios-guide-to-fast-websites