Analyzing Data
Basic
● Relationship Status: Tiers, New Customers,
Lagged Customers
● Spending Volume: High spenders, Low Spenders..
● Key Item purchased: Buffet, Pound Cake
● Daypart: Breakfast, Lunch, Dinner, Refresher
● Locations
● Channels: Pick-up Delivery
Advanced
● Clustering
● Predictive
● RFM