Recruiting FACT BOOK_EN

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1. Please refrain from reproducing or copying the text, images or other content of this document without permission. Copyright (C) PayPay Corporation. All Rights Reserved.
2. CONFIDENTIAL © PayPay 2 Table of Contents PayPay’s Business Aiming for a Future Platform Beyond Imagination 01 PayPay's Vision for the future Business Structure Growth Trajectory Business Overview PayPay’s Organization PayPay’s Organizational Culture and 5 senses 02 People Are the Starting Point for Innovation. Accelerating Organizational and Individual Growth The Structure of Our Human Resource System That Drives the Business
3. CONFIDENTIAL © PayPay 3 Table of Contents PayPay’s Business Aiming for a Future Platform Beyond Imagination 01 PayPay's Vision for the future Business Structure Growth Trajectory Business Overview PayPay’s Organization PayPay’s Organizational Culture and 5 senses 02 People Are the Starting Point for Innovation. Accelerating Organizational and Individual Growth The Structure of Our Human Resource System That Drives the Business
4. CONFIDENTIAL © PayPay 4 Aiming for a Future Platform Beyond Imagination Becoming a digital financial platform by leveraging the payment platform as a gateway
5. CONFIDENTIAL © PayPay 5 Through the PayPay platform, we are creating groundbreaking experiences and creating an unseen future Aiming for a Future Platform Beyond Imagination INNOVATION Creating an Unseen Future
6. CONFIDENTIAL © PayPay 6 Since its launch in 2018, PayPay has rapidly expanded its user base, surpassing 70 million users as of July 2025. In Japan(*1), more than one in two smartphone users use PayPay as their payment platform. This remarkable growth highlights PayPay's exceptional agility in launching new services and scaling its business, setting it apart as a fintech company. Business Overview - Over 70 Million Users in 7 Years 70 million Registered Users （as of July 2025） *1. Based on the Ministry of Internal Affairs and Communications Statistics Bureau's "Population Estimates - July 2025" and the Ministry of Internal Affairs and Communications' "2024 Communication Usage Trend Survey," specifically the section "1. Ownership of Information and Communication Devices," calculated by the Company.
7. CONFIDENTIAL © PayPay 7 Cashless Payment Share by Country (2022) *Figures of 2024 provided for Japan (From “2024 Ratio of Cashless Payment Among the Total Amount Paid by Consumers Calculated” Ministry of Economy, Trade and Industry’s) Business Overview - Growth Potential of Japan's Cashless Market 99.0% 83.5% 75.9% 65.6% 64.2% 61.9% 56.4% 51.2% 47.5% 42.8% 23.9% Korea China Australia Singapore United Kingdom Canada United States France Sweden Japan Germany *2024 * Based on PAYMENTS JAPAN’s ”Cashless Roadmap 2024” and Ministry of Economy, Trade and Industry’s “Cashless Vision” “2024 Ratio of Cashless Payment Among the Total Amount Paid by Consumers Calculated” Ministry of Economy, Trade and Industry’s” A Significant Opportunity for Growth Japan's Cashless Adoption Remains Low
8. CONFIDENTIAL © PayPay 8 There remains significant potential for further business growth About 3 2 of Japan’s smartphone users Merchants (locations where PayPay is available) Registered Users (*1 *2) 10 million+ locations nationwide (Merchants and Locations Accepting PayPay and PayPay Card) *1. Number of users who have registered for a PayPay account, as of July 2025. *2. Based on the Ministry of Internal Affairs and Communications Statistics Bureau's "Population Estimates - July 2025" and the Ministry of Internal Affairs and Communications' "2024 Communication Usage Trend Survey," specifically the section "1. Ownership of Information and Communication Devices," calculated by the Company. Business Overview - Significant Growth Potential
9. CONFIDENTIAL © PayPay 9 70Mn Consolidated Transaction Volume Consolidated Sales JPY 15.4 Tn JPY 248.8 Bn Business Overview - PayPay's Year-on-Year Growth Reference: Earnings report statements of the full year of FY24 and Q4, LY Corporation *1. The number of registered users is based on our own survey (as of July 2025). *2. Growth rate compared to the end of FY2023 +11% YoY Registered Users (*1) +23.2% YoY +17.6% YoY (*2)
10. CONFIDENTIAL © PayPay 10 Business Overview – The Leader in Cashless Payments Seven years after its launch, PayPay now has 70 million registered users. One in every five of all cashless payments in Japan are made through the platform. * Number of registered PayPay Account users, as of July 2025. Registered Users (*)
11. CONFIDENTIAL © PayPay 11 Business Overview - PayPay Is Also a Leader in P2P Money Transfers The number of remittances via the "Send / Receive" feature continued to grow, rising 35.7% year-over-year to approximately 380 million transactions. * Bank transfer related figures are based on materials disclosed by the Japanese Bankers Association (2024 edition Payment Statistics Annual Report for domestic exchanges), including remittances among individuals, between individuals and corporations, and among corporations (excluding salary payments). The number of PayPay remittances also includes transfers of PayPay Money Lite (sending PayPay Money is classified as a remittance, while sending PayPay Money Lite is classified as a transfer). Figures are rounded to the nearest whole number.
12. CONFIDENTIAL © PayPay 12 （100M） CY2018 CY2019 CY2020 CY2021 CY2022 CY2023 CY2024 218 252 343 388 188 295 PayPay 74.6 +23% -2% +15% +13% Code payments 115 e-money 60 Debit card 10 Credit card 203 1 in 3,242 payments 1 in 42 payments Percentage of PayPay usage among all cashless payments Business Overview - The Leader in Cashless Payments Code payments surpassed e-money in annual payment volume for the first time. In 2024, PayPay recorded approximately 7.46 billion transactions, capturing about two-thirds of the domestic code payment market. *Figures from 2018 to 2021 were taken from “Summary of the Study Group on the Future of Cashless Payments” published by the Ministry of Economy, Trade and Industry. Figures from 2022 onward were calculated by PayPay based on the total number of credit card transactions in “Monthly Survey: Credit Card Trends” published by Japan Consumer Credit Association, the number of debit card and e-money transactions in “Payment and Settlement Statistics (January 2025)” published by the Bank of Japan, and the number of code payments in “Stats – Code Payment” published by PAYMENTS JAPAN on March 14, 2025. All decimal numbers are rounded to the nearest whole number. 1 in 12 payments 1 in 8 payments 1 in 6 payments 1 in 6 payments 162 1 in 5 payments
13. CONFIDENTIAL © PayPay 13 October 2018 Upon service launch April 2020 March 2022 October 2023 July 2025 Updated Weekly, About 50 Times a Year Business Overview - Evolving at Overwhelming Speed as a User-Centric App
14. CONFIDENTIAL © PayPay 14 To Strengthen the PayPay Group Ecosystem To User To Business Insurance Bank Earn Bonus Promotion logo Retail Promotion Multi- payment Financing Ads SNS EC/ Media Network Payment Send/ Receive
15. CONFIDENTIAL © PayPay 15 Business Structure - Robust Business Model Built on its payments foundation, the company has developed a three-tier structure comprising merchant support services and financial businesses to drive strong revenue growth. Financing Driving Social Transformation through Payments and Financial Integration Maximizing Synergies within the PayPay Group Merchants Business Driving Business Transformation by Empowering Merchants PayPay and PayPay Card Accepted at Over 10 Million Locations Nationwide Payment Driving the Continued Growth of the QR Code Payment Market PayPay Has Captured Two-Thirds of the QR Code Payment Market, Establishing Itself as the Market Leader Financing Merchants Business Payment
16. CONFIDENTIAL © PayPay 16 • Provide settlement services • Acquisition of merchants • Development of applications aimed at fintech platforms • Provide credit card services • Provide physical card PayPay Card • Development and provision of "PayPay Asset Management," a mini-app within PayPay • Overseas development hub • Application development (PayPay's horizontal organization) India • Providing bank loans, business loans, and housing loans • Development and provision of "PayPay Bank," a mini-app within PayPay Business Structure - Becoming No. 1 Through Group Synergies By leveraging the strengths of its group companies, PayPay will continue to innovate in next-generation financial services and elevate the financial experience for all users.
17. CONFIDENTIAL © PayPay 17 Growth Trajectory Since its establishment, PayPay has launched promotions and services at a remarkable pace, rapidly expanding its presence nationwide. 2018 2019 Hosted the 2nd “10 Billion Yen Giveaway Campaign.” Exceeded 10 million users, 1 million merchants (locations available), and 100 million payments completed cumulatively. Ranked #1 in the "BEST OF 2019 Top App Rankings" for downloads in the App Store. Founded as a joint-investment by SoftBank and Yahoo Corporation, with Paytm providing the technology. Launched the “PayPay” app. Hosted the “10 Billion Yen Giveaway Campaign.” 2020 Exceeded 25 million users. Launched ”Earn Bonus”(*2) as a mini app within the PayPay app. *2. Current ”Earn Points.” Exceeded 1 billion payments completed cumulatively. 2021 Jun 15 Oct Dec Feb Aug Sep Dec Feb May Nov Jun Dec Jan Aug Oct Launched “PayPay Bill Payments,” enabling payment of utility bills. Exceeded 40 million users. Launched “PayPay Stamp Card” on December 1st, 2021, enabling stamps upon payments. 2022 Launched “PayPay Atobarai” (*3), a convenient payment method accessible within the PayPay app. *3. The current “Credit” payment. Launched “PayPay Invest,” a service provided by PayPay Securities Corporation enabling trading of securities. Acquired shares of PayPay Card Corporation (as wholly owned subsidiary) Established the first offshore development center in India. *1. Current LY Corporation
18. CONFIDENTIAL © PayPay 18 PayPay aims to build a financial platform of the future by harnessing group synergies to expand its financial services. Growth Trajectory 2023 Apr Oct Mar Apr Aug Apr May Jul Sep 2024 Exceeded 60 million users. Exceeded 10 million users of “Earn Points”, service providing simulated investments in the PayPay app, the fastest user growth in the industry. Exceeded 10 trillion yen transaction volume for the first time on a consolidated basis. Launched “PayPay Shikin Chotatsu (Funding)”, an invite-only service allowing merchants to receive future sales in advance. Enabled real-time confirmation of PayPay Card payment information in the “History” screen of he PayPay app. Remittances made via PayPay captured approximately one sixth of all domestic money transfers. Started accepting applications for iDeCo through “PayPay Invest.” The number of “Earn Points" users exceeded 20 million, further expanding the industry's largest number of users! The virtual card "PayPay Balance Card" is launched! Exceeded 70 million users. Received designation from the Minister of Health, Labor and Welfare for digital salary payment Ten SoftBank Group companies began using "PayPay Paycheck" for digital salary payment PayPay" can now be used for online donations and fundraising. Acquisition of shares of PayPay Bank, Corp. (as wholly owned subsidiary) New payment method "PayPay Bank Balance (now PayPay Debit)" is introduced in "PayPay"! Payments and Peer-to-Peer Transactions with “PayPay” Now Available Overseas. 2025
19. CONFIDENTIAL © PayPay 19 Table of Contents PayPay’s Business Aiming for a Future Platform Beyond Imagination 01 PayPay's Vision for the future Business Structure Growth Trajectory Business Overview PayPay’s Organization PayPay’s Organizational Culture and 5 senses 02 People are the Starting Point for Innovation. Accelerating Organizational and Individual Growth The Human Resource System Structure That Drives Our Business
20. CONFIDENTIAL © PayPay 20 Work for LIFE, or Work for Rice What is your real purpose? SPEED is our bet on the market Believes in our PRODUCT & TEAM Be Sincere To be Professional Ego is not welcome, Communicati on is necessary About PayPay’s Culture OUR VISION IS UNLIMITED_ Work for LIFE, or Work for Rice -What is your real purpose?- One of the engineers mentioned in the early days of PayPay, “We are not working to provide food in front of us but to work for something that gives a meaning to our lives.” In different stages of life, there may be occasions where we need to work in order to provide food on our tables. However, at PayPay we are in pursuit of essential purpose and higher value in everything we do. For this, we need to constantly take risks and keep challenging ourselves. With this mindset, you will open new and exciting opportunities on a daily basis and have the possibility to grow and reach new dimensions that you could never have imagined. ― We dare to think that we do not need a clear vision to create a future beyond our imagination. PayPay will always be true to our roots and materialize a vision (future) that no one else can imagine. CONFIDENTIAL © PayPay 20
21. CONFIDENTIAL © PayPay 21 Work for LIFE, or Work for Rice What is your real purpose? SPEED is our bet on the market Believes in our PRODUCT & TEAM Be Sincere To be Professional Ego is not welcome, Communicati on is necessary PayPay 5 senses PayPay 5 senses PayPay's organizational culture that creates a future beyond imagination. What PayPay members value about our work.
22. CONFIDENTIAL © PayPay 22 Work for LIFE, or Work for Rice Don’t forget the Day1 mindset. Take action, looking for essential objectives and values. Try to take risks again and again and never stop challenging. - What is your real purpose? - Be Sincere To be Professional Be sincere and work as a professional without making any compromise. Create new opportunities and values. See it through to the end. Believes in our PRODUCT & TEAM Enjoy growing together, believing in the product, our teams and that we will be the No.1 FinTech company in the world. SPEED is our bet on the market Contribute to our users and the company by achieving results at an amazing speed. PayPay 5 senses Ego is not welcome, Communication is necessary Value communications and respect diversity of our colleagues. Work together and tackle tasks as one. 01 02 04 05 03
23. CONFIDENTIAL © PayPay 23 What is PayPay 5 senses? This is the PayPay culture and what PayPay members value in our work. We are always on the lookout for professionals who share these values and deliver unparalleled performance. Seven years after its launch, PayPay, which was initially just a payment app, now has over 70 million users in Japan (as of Jul 2025) and has changed the meaning of cash, the flow of money and the attitudes of many people who deal with it. And although PayPay started from scratch in terms of "people" and "services", it has now grown into a company and organization of several thousand people, welcoming hundreds of new members every year from all over the world. On the other hand, we believe that nether our services nor our organization are ‘finished’ but always evolving. We constantly ask ourselves: “How can we add more value to our users?” “How can we stand out from the competition and not just be any other big organization?” “We only live once. Why don’t we aim to be the best in our field not only domestically but worldwide?” We think seriously with our colleagues about how to realise these ideas and create them at an unparalleled speed. We never stop thinking and always remembering to be a challenger. This is the type of company we are. Perhaps working at PayPay is harder than you initial thought. At PayPay you are always expected to deliver results as a professional. The way you work is flexible and you have discretion, but with ‘freedom’ comes ‘responsibility’. Work will always attract those who lead with a sense of ownership. A passive attitude of just waiting for instructions from the boss may not work. You are treated as an individual professional. You cannot blame others for anything. A career is not something that a company can give you if you wait for it, you have to create it through your own actions and results. The image that "PayPay is a big company with thousands of employees and a service that many people know about, so it seems like a stable place to work" is wrong. We believe that stability means constant change and innovation. However, if you are determined and passionate about creating such an 'unfinished' organization and service together, PayPay could be the opportunity and place for you to gain great experience and make lifelong colleagues for your career. 5 senses be with you, THE FUTURE IS NOW. CONFIDENTIAL © PayPay 23
24. CONFIDENTIAL © PayPay 24 What companies or organizations have you worked for in your career? PayPay does not offer any special development, training, or a wide variety of benefits. We always think about “What would essentially drive the most professional growth and value? “ “ What innovations can we bring to society that will enhance our competitiveness?” PayPay's HR system is based on a simple and essential focus on that. What do you look for in PayPay as a "true professional"? HR system still continues to evolve and innovate at PayPay. It is the people who create innovation. It is through innovation that People impact society and grow. The Human Resource System Structure CONFIDENTIAL © PayPay
25. CONFIDENTIAL © PayPay 25 HR Policy at PayPay Pay for Performance Diversity Speed Simple Speed To achieve unparalleled business speed, A system that is less burdensome to operate and more responsive to change. Pay for Performance Rewarding results and contributions to the achievement of company-wide goals, and maximization of corporate value through a system of well-balanced compensation. Diversity A system that realizes "true diversity" that continues to generate business innovation. Simple A simple system that realizes speed, performance-based management, and diversity.
26. CONFIDENTIAL © PayPay 26 Positions Are Cast -PayPay’s Basic Organizational Philosophy- Creating opportunities for individual and organizational growth by constantly realizing an optimal organization and the right people in the right positions. new old Genius engineer paid more than the president. Top Sales paid more than Senior Manager Hired Positions Are Cast （ 1 year renewal. ） - No grading system. - Separation of position and compensation Always - Optimal organization (as flat as possible) - The right person in the right place Creating Opportunities for Individual and Organizational Growth. Changing Organizational Restructuring and staffing. Mobilize the People We Need. Venture Culture of Continuous Innovation. Always Day1 No barriers between people or between organizations. Hired Innovation Overwhelming Speed. Unparalleled No. 1.
27. CONFIDENTIAL © PayPay 27 Pay for Performance - Reviews and Generously Rewards Those Who Have Achieved Excellence ・No ability evaluation, value evaluation, etc. ("Positions are assignments", no grading system) ・ However, actions that negatively impact the organization are evaluated as negative contributions. ※Results are reflected in compensation once a year (twice a year for the product engineering team) Simple evaluation cycle that does not reduce the speed of business growth. No cap on salary increases, but raises up to the amount commensurate with expected contributions (within fund limits). Relative evaluation within teams ※In principle, no benefits or allowances that are not tied to performance or contribution. ※Focus and distribute funds to the best and brightest. Pay for Performance （Compensation/annual bar.） Strict evaluation ratios set for the number of team personnel. S10% / A40% / B40% / C10% Only performance is evaluated. Contribution to the achievement of company-wide and organizational goals and maximization of corporate value S C A B 10% 10% 40% 40% Evaluation Further salary increase Salary increase No salary increase No salary increase (Salary down included) ◎ - ◦ - Allocation S A B C Innovation Overwhelming Speed. Unparalleled No. 1.
28. CONFIDENTIAL © PayPay 28 Diversity at PayPay Diversity Objectification of "diversity itself" (e.g., bias toward women, etc.) Harnessing collective intelligence, regardless of nationality, gender, age, or other personal attributes Pay for Performance Fair evaluation and compensation for individuals of all backgrounds Other Innovation Overwhelming speed. Unparalleled No. 1. Innovation Overwhelming Speed. Unparalleled No. 1.
29. CONFIDENTIAL © PayPay 29 Country of Origin of PayPay Employees At PayPay, our meritocratic system brings together exceptional people from diverse backgrounds—regardless of age, nationality, or gender. North America United States Canada Latin America Mexico Costa Rica Brazil Peru Argentina Africa Egypt Morocco Kenya Malawi South Africa Asian India Pakistan Bangladesh Sri Lanka Myanmar Malaysia Singapore Thailand Indonesia Cambodia Philippines Taiwan Vietnam Korea Nepal China Europe United Kingdom France Germany Portugal The Netherlands Spain Norway Sweden Romania Finland Poland Russia Ukraine Belarus Iran Israel Middle east Australia New Zealand Oceania 26.1% Percentage of Foreign Nationals Among Employees (as of 1st July 2025) About 50 countries Our Members Come from
30. CONFIDENTIAL © PayPay 30 2024 Hiring Rate 0.1% 2.1% 0 0.5 1 1.5 2 2.5 Business/Corporate Product Engineer 0.7% We hire talented professionals from around the world who align with our values and culture. We are deeply committed to quality hiring, guided by rigorous selection standards. Talent Acquisition at PayPay Hiring rate companywide average
31. CONFIDENTIAL © PayPay