Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
UX Design within the Rakuten Ecosystem/Design M...
Search
Sponsored
·
Ship Features Fearlessly
Turn features on and off without deploys. Used by thousands of Ruby developers.
→
しょーてぃー / 川村将太
August 05, 2020
Design
190
0
Share
UX Design within the Rakuten Ecosystem/Design Matters Tokyo
LT @ Design Matters Tokyo 2020 Pre festival / lang:EN
しょーてぃー / 川村将太
August 05, 2020
More Decks by しょーてぃー / 川村将太
See All by しょーてぃー / 川村将太
THE AUGENTATION - PdM Days 2025
shoty_k2
2
270
Just Wanted To Learn English, but Somehow Ended Up with Redesigning An English School Business!
shoty_k2
0
41
生成AI時代に告ぐ- 意味のある体験・ビジネスモデル デザイン
shoty_k2
6
1.6k
[Co-AIによる破壊と再構築]自己否定のすゝめ
shoty_k2
3
1.2k
代替されない体験を作る エクスペリエンス戦略 -意味・プロンプトデザインとは?-
shoty_k2
6
1.7k
AI時代のUXデザインと プロンプトデザインの本質【前編】
shoty_k2
11
5k
[Schoo生放送]画像生成AIとイメージの差を埋める 頼み方のコツ
shoty_k2
0
26k
LLMをどこまで人間らしくできるか / "心の力"-124k
shoty_k2
0
740
「成果を生み出す」UXデザイン
shoty_k2
4
720
Other Decks in Design
See All in Design
AIネイティブスタートアップにおけるプロダクト開発の新常識 / Product Development Tips in AI-Native Startups
saka2jp
2
1.2k
アンエシカルデザインの枠組みの提案 -HCD-Netダークパターン研究会活動報告-
securecat
1
640
生成AIの不確実性を価値に変える、「ビズリーチ」の体験設計 / KNOTS2026
visional_engineering_and_design
6
1.1k
AI時代に必要な アイデアの形
uxman
0
170
保育現場にAIを 〜人と技術に橋を架けるデザインで考えてきたこと〜 uiuxcamp2026-hoiku-ai-design
hiro93n
1
220
AIスライド生成を進化させるMDファイル
kenichiota0711
0
910
Crisp Code inc.|ブランドガイドライン - Brand guidelines
so_kotani
1
360
Spacemarket Brand Guide
spacemarket
2
580
Ralph Penel Portfolio
ralphpenel
0
420
UI/UX & Web Design Portfolio 2025|Madoka Kumagai
madoka_portfolio
4
230
20251217リビングラボ・トークin尼崎(尼崎おせっかい会議&オトナテラコヤ)
a2k
0
100
全員がアウトプットを出せる時代、 誰を採用する?
nishame
0
530
Featured
See All Featured
Building a Scalable Design System with Sketch
lauravandoore
463
34k
Odyssey Design
rkendrick25
PRO
2
590
Designing Dashboards & Data Visualisations in Web Apps
destraynor
231
54k
[RailsConf 2023 Opening Keynote] The Magic of Rails
eileencodes
31
10k
Future Trends and Review - Lecture 12 - Web Technologies (1019888BNR)
signer
PRO
0
3.5k
Bootstrapping a Software Product
garrettdimon
PRO
307
120k
Leveraging Curiosity to Care for An Aging Population
cassininazir
1
230
The Spectacular Lies of Maps
axbom
PRO
1
720
Stewardship and Sustainability of Urban and Community Forests
pwiseman
0
190
Optimizing for Happiness
mojombo
378
71k
How Fast Is Fast Enough? [PerfNow 2025]
tammyeverts
3
550
Building Better People: How to give real-time feedback that sticks.
wjessup
370
20k
Transcript
P UX Design within the Rakuten Ecosystem -“Points” are more
than “Money”-
Introduction Shota Kawamura #Street Dance #TV Games #SF Movies UX
Designer UX Designer shoty_k2
P P use our new services make them engaged with
our service-ecosystem What our department does Promote customers to
P P use our new services make them engaged with
our service-ecosystem What our department does Promote customers to
P P ¥ 6,000 +Earn 600 Points ¥ 5,460( )
- ¥540 +Earn 60 Points 0
P P ¥ 6,000 +Earn 600 Points ¥ 5,460( )
- ¥540 +Earn 60 Points 0
Unify dotted experiences to create value
Design emotional experience
Points are great! It’s more than money. Collecting emotional moments
creates value.
顧客戦略部 Join Us !