Aoba-BBT Group Anniversary Project

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1. Aoba-BBT, Inc. Strictly Confidential

2. Copyright © Aoba-BBT, Inc. All rights reserved. The Aoba-BBT Group is launching a two-year anniversary initiative starting in 2025, in line with its mission to nurture leaders who thrive on the global stage. In 2026, several key institutions operated by Aoba-BBT will reach major milestones: the 50th anniversary of Aoba-Japan International School (AJIS), the 20th anniversary of the Graduate School of Business Breakthrough (MBA), and the 15th anniversary of BBT University. Rather than treating this occasion as a mere commemoration, we view it as the starting point for creating new value toward the next 50 and even 100 years. This marks the beginning of a bold challenge to shape the future of education by integrating both online and offline learning. Since its founding, Aoba-BBT Group has supported the development of individuals across ages and borders under the guiding principle of "Lifetime Empowerment." Through a wide array of programs—from online universities and graduate schools to international schools and corporate training—we have built a network of learners spanning from early childhood to working professionals and executive leaders, both in Japan and around the world. At the heart of this anniversary project is the concept of the "Invisible Continent," a term introduced by President Kenichi Ohmae in his 2000 English publication The Invisible Continent. This concept encompasses four structures that define the socio economic landscape of the 21st century: the physical economy, the borderless economy, the cyber economy, and the multi-dimensional economy. At the time, President Ohmae argued that gaining strategic control over these invisible domains would be a key condition for success in the new era. A quarter-century has since passed. As the AI revolution unfolds and geopolitical fragmentation and technological innovation accelerate, the world we live in now epitomizes the very notion of this Invisible Continent. Aoba-BBT Group reaffirms its mission to empower the next generation of leaders who will navigate and lead within this unseen landscape. To realize this vision, we are uniting all of our educational resources and stakeholders. CEO　Iwao Shibata Launch of the Aoba-BBT Group Anniversary Project ― Lifetime Empowerment in Invisible Continent― 2 “ ”
3. Copyright © Aoba-BBT, Inc. All rights reserved. MISSION Nurturing Leaders Who Thrive Globally A Leading EdTech Company at the Forefront of Global Education Equipping individuals, from early childhood to executives, with essential skills that cannot be replaced by AI. (The Source of Lifelong Vitality) VISION Life-Time Empowerment (LTE) VALUE Network of knowledge expands the potential of human capabilities 3 3
4. Copyright © Aoba-BBT, Inc. All rights reserved. Our Credo (Our Promise) :"Empowering a World of Lifelong Learning" To realize better learning experiences for learners and cultivate global leaders, we ourselves must lead with sound judgment and problem-solving abilities, guided by the principles of leadership and action. To those who gather in our learning spaces https://aoba-bbt.com/wp-content/uploads/2024/04/credo_jp.pdf To our communities To our employees and faculty To our shareholders Text： 4
5. Copyright © Aoba-BBT, Inc. All rights reserved. 1 5 Project Overview ▪ Background and Objectives of the Project ▪ Proposal for Individuals and Corporate Partners
6. Copyright © Aoba-BBT, Inc. All rights reserved. Background and Objectives of the Project The convergence of multiple institutional anniversaries within the Aoba-BBT Group presents a rare and valuable opportunity to drive long-term growth and generate broader social impact. Objectives ▪ Fundraising: Secure donations and sponsorships from alumni, corporate partners, and supporters to fund PR events, scholarships, and other initiatives ▪ Student Recruitment: Attract new students and participants from both Japan and abroad through targeted anniversary communications ▪ Brand Enhancement: Strengthen the Group’s brand by consistently promoting its global outlook and commitment to educational innovation over the two-year period ▪ Community Building: Deepen collaboration across the Group’s institutions—including AJIS, BBT University, the MBA program, BOND University, and corporate training divisions—and revitalize alumni networks 6 Background ▪ In 2026, Aoba-Japan International School (AJIS) will celebrate its 50th anniversary, ABS its 30th, the BOND-BBT MBA its 25th, BBT Graduate School its 20th and BBT University its 15th, marking a milestone year for Aoba-BBT Group’s educational initiatives. ▪ As this presents an ideal moment for a group-wide anniversary initiative, the project will not be limited to a single year or one-off events. Instead, we will implement an extended two-year campaign encompassing ongoing promotions and strategic initiatives.
7. Copyright © Aoba-BBT, Inc. All rights reserved. (2024/10/01 final update) 7 Introducing Our Anniversary Project The Aoba-BBT Group, guided by its mission to "Nurturing Leaders Who Thrive Globally," is launching a major initiative to further advance its founding philosophy of Life-time Empowerment—empowering individuals throughout their lives. Enhancement of learning environments and the launch of new named courses Integration of online and offline education Expansion of scholarship programs and fundraising Commemorative events and international partnerships Strengthening of alumni and community networks
8. Copyright © Aoba-BBT, Inc. All rights reserved. Sponsorship Plan Proposal for Individuals (Alumni and Parents) and Corporate Partners To support the continued growth of the Aoba-BBT Group, we kindly ask for the cooperation and support of our alumni and corporate partners in a variety of forms. 8 Financial Support Speaking and Promotional Support Marketing Support Operational Support Feature on Special Website Donations and sponsorships (for the overall project, specific events, scholarship funds, etc.) Participation as speakers in lectures and events; helping to promote the project within your organization or broader network Public relations and outreach to encourage applications to Aoba-BBT programs. Participation in the two-year anniversary steering committee Publication of alumni profiles including photo, name, current title, completed program, current activities, etc. on their learning experience
9. Copyright © Aoba-BBT, Inc. All rights reserved. 2 9 Initiative Overview ▪ Details of Each Initiative
10. Copyright © Aoba-BBT, Inc. All rights reserved. 1Enhancement of Learning Environments (Investment in AJIS Campuses) 2 3 Establishment of Scholarship Funds Creation of Named Courses (Graduate School, Undergrad, and HS Programs) 10 Details of Each Initiative（1/3） Establish both physical and online (e.g., metaverse) educational infrastructure to enhance the appeal of the school to current students, parents, and prospective families. Expand financial support to attract talented students from around the world, thereby increasing diversity and international competitiveness. Systematize Aoba-BBT’s strengths—such as entrepreneurship, digital transformation and AI, and global leadership development—to attract new learners. ・Renovation of classrooms, expansion of online learning platforms, and trial of a virtual campus using metaverse technologies ・Showcase of completed facilities and teaching materials at the 50th Anniversary Gala and other public events, accompanied by impact reports for donors ・Introduce named scholarships such as the “50th Anniversary Scholarship” and the “Global Leadership Development Scholarship” to encourage large-scale donations ・Offer multiple scholarship schemes for new and current students, applicable to both online and on-campus programs ・Launch courses named after donors or companies, such as “Corporate Innovation Program (for MBA students)” or “EdTech Leadership Program (for university and high school students)” ・Conduct prize-based competitions in countries such as Brazil, Argentina, India, and South Africa, to promote the courses internationally Objective Example Activities
11. Copyright © Aoba-BBT, Inc. All rights reserved. 5 6 4Strengthening Alumni Engagement (Cross-Program Alumni Networking) Commemorative Events (Education Fairs, IB Training Tours, etc.) Referral Campaigns 11 Details of Each Initiative（2/3） Foster a strong alumni network and encourage a sense of giving back to their alma mater, leading to increased donations and student referrals. Promote the Group’s educational philosophy and outcomes to external audiences, increasing interest among prospective students, parents, and corporate partners. Leverage the networks of alumni and current parents to increase new enrollments and course participation. ・Regular online reunions and in-person gatherings both in Japan and overseas ・Joint events connecting alumni from different programs (e.g., MBA × AJIS, BOND × BBT collaborative initiatives) ・One-Day Education Fair: Sample classes from BBT University and AJIS, discussion sessions with parents and alumni ・IB Education Training: Professional development sessions for teachers in collaboration with other IB schools ・Seasonal Programs: Short-term intensive programs (e.g., summer/winter sessions), corporate visits ・Tuition discounts or referral incentives when recommending new students ・Offer limited-time anniversary benefits for both referrers and referred applicants Objective Example Activities
12. Copyright © Aoba-BBT, Inc. All rights reserved. 8 7 Donations (Support for Underserved Educational Regions) Ongoing Showcase of Alumni Achievements (Publications and Videos) 9 12 Details of Each Initiative（3/3） Objective Example Activities Enhance the Group’s social contribution through international charity initiatives, thereby strengthening brand value. Highlight diverse alumni success stories to inspire current students and foster pride in the institution. Strengthen ties with local communities and enhance the school’s contribution to society. ・Allocate a portion of the ¥100 million fundraising target to support developing and conflict-affected regions through remote education, such as online IBDP and online university/graduate programs ・Enable AJIS and BBTU students to engage in virtual exchanges with local communities, ensuring transparency in how donations are used ・Monthly interview videos released as part of the “Aoba-BBT Star Graduates” series on social media ・Commemorative print and digital publications featuring entrepreneurs, executives of publicly listed companies, and other notable alumni ・Recognition of outstanding alumni at the year-end ceremony, with media coverage ・50th Anniversary Gala: Charity auction and performances aimed at increasing donation volume ・Community outreach events: Workshops for children, local clean-up volunteer activities in collaboration with neighborhood shopping districts AJIS 50th Anniversary Gala / Community Outreach Events
13. Copyright © Aoba-BBT, Inc. All rights reserved. 3 13 Utilization Plan by Donation Scale
14. Copyright © Aoba-BBT, Inc. All rights reserved. Utilization Plan by Donation Scale (in the case of ¥30 million total contributions) We aim to progressively enhance the quality of our educational environment and expand scholarship opportunities, contributing to the growth of each division within the Group. Final Goal ￥100M （￥1M） Aoba-Japan International School（AJIS） ▪ Partial Renovation of Classrooms and Shared Facilities Priority will be given to renovating aging classrooms and shared areas in existing buildings to ensure a safe and comfortable learning environment. ▪ Priority Introduction of ICT Equipment (Interactive Whiteboards, Tablets, etc.) Latest digital tools such as tablets and electronic whiteboards will be introduced in selected classrooms and labs to promote digital learning. University Division (BBT University, BBT Graduate School, BOND-BBT MBA) ▪ Modest Expansion of Scholarship Program Existing scholarship schemes will be enhanced to offer slightly increased annual awards to students requiring financial support. ▪ Improvement of Online Learning Platforms Additional features and UI enhancements will be implemented in the LMS (Learning Management System) to improve learning efficiency for enrolled students. ▪ Upgrade of Lecture Recording Equipment Studio equipment and recording tools for instructors will be partially upgraded to improve video and audio quality for course delivery.
15. Copyright © Aoba-BBT, Inc. All rights reserved. Utilization Plan by Donation Scale (in the case of ¥60 million total contributions) Initiatives under the ¥30 million donation level will be significantly expanded, with major enhancements in both the quality of the learning environment and the scale of scholarship programs. Aoba-Japan International School（AJIS） ▪ Comprehensive Campus Renovation (Including Cafeteria, Library, and Other Common Areas) Major renovations will be carried out across main school buildings and shared facilities such as cafeterias and libraries, significantly enhancing the design and comfort of learning spaces. ▪ Pilot Operation of a Virtual Campus A trial run of the AJIS Virtual Campus using metaverse technologies will be launched, strengthening connections with students and parents residing overseas or in remote areas. ▪ Subsidies for Short-Term Study Abroad and Exchange Programs Partial subsidies will be provided for short-term study abroad and exchange opportunities, allowing AJIS students to gain broader global perspectives and firsthand international experience. University Division (BBT University, BBT Graduate School, BOND-BBT MBA) ▪ Significant Expansion of Scholarship Opportunities Scholarship slots for MBA, undergraduate, and BOND programs will be greatly increased to attract high-potential talent from Japan and abroad, fostering a more diverse learning community. ▪ Establishment of New Named Courses on "Entrepreneurship" and "DX/AI Applications" New named courses will be developed in Aoba-BBT’s core areas of strength, such as entrepreneurship, digital transformation, AI utilization, and global leadership. These will be launched under the names of corporate or individual donors. ▪ Advanced Development of Online Learning Systems Enhancements will be made to live streaming capabilities and interactive communication tools to provide an accessible and engaging learning environment for participants worldwide. ▪ Promotion of International Conferences and Guest Lectures （￥1M） Final Goal ￥100M
16. Copyright © Aoba-BBT, Inc. All rights reserved. Aoba-Japan International School（AJIS） ▪ Establishment of Advanced Labs and Active Learning Spaces Across Multiple Campuses New classrooms, research labs, active learning spaces, and EdTech laboratories will be created or renovated at several campuses including Komagome and Hikarigaoka, enhancing the school’s innovation-driven learning environment. ▪ Full-Scale Operation of the Metaverse Campus The virtual campus will be positioned as a “third campus” and fully launched to serve as a dynamic online space for interaction among AJIS students, parents, and faculty—both in Japan and abroad. ▪ Expansion of Exchange Programs with Global Partner Schools and Continued Community Outreach Collaborative programs with prestigious international schools will be significantly expanded, enabling academic exchange and joint curriculum development. Community-based outreach and engagement activities will also be strengthened. University Division (BBT University, BBT Graduate School, BOND-BBT MBA) ▪ Establishment of a Large-Scale Scholarship Fund (Including Named Corporate Scholarships) ▪ Development of Advanced Online Programs in AI and Data Science New programs will be launched in cutting-edge fields such as entrepreneurship, problem-solving, AI, and data science, attracting participants from across the globe. ▪ Expansion of Joint Degree Programs with Overseas Partner Institutions Collaborations with global academic partners will be strengthened to develop double-degree and joint research programs. ▪ Significant Enhancement of Industry-Academia Collaboration Labs Industry-academia labs will be greatly expanded through partnerships with major corporations and startups, offering students opportunities to engage in hands-on research and real-world problem-solving. Utilization Plan by Donation Scale (in the case of ¥100 million total contributions) This represents the final fundraising goal of the project, enabling large-scale investments in infrastructure, significant expansion of scholarship programs, and the development of new educational courses. （￥1M） Final Goal ￥100M
17. Copyright © Aoba-BBT, Inc. All rights reserved. 4 17 Sponsorship Plan Proposals for Individuals
18. Copyright © Aoba-BBT, Inc. All rights reserved. Sponsorship Plan Proposal for Individuals (Alumni and Parents) 18 This project offers three standard support plans, as well as a customizable option, for individuals—including alumni, current students, and parents—who wish to support the initiative. ￥10,000 /unit ￥50,000 /unit ￥100,000 /unit ・Name listed in donor registry (upon request) ・Regular project newsletters and reports ・Priority invitations to small-scale events and online seminars ・Includes all benefits of the Wakaba Plan, plus: ・Priority access to annual appreciation events ・Free or discounted participation in selected lectures and open classes ・Includes all benefits of the Aoba Plan, plus: ・Invitation to a special donor reception with the President and other representatives ・Opportunity to include personal message on the anniversary website or in commemorative publications (upon request) ・Priority access to online campus and VR experience events Please inquire for further details Custom Plan Wakaba Plan Aoba Plan Taiju Plan
19. Copyright © Aoba-BBT, Inc. All rights reserved. 4 19 Sponsorship Plan Proposals for Corporate Partners
20. Copyright © Aoba-BBT, Inc. All rights reserved. Sponsorship Plan Proposal for Corporate Partners 20 For corporate and organizational supporters, we offer three standard sponsorship plans as well as a customizable option. Each plan provides benefits in terms of branding and talent development, supporting companies in enhancing their social contribution. ￥300,000 /unit ￥1,000,000 /unit ￥3,000,000 /unit ・Company name listed in the corporate donor registry） ・Small-size logo placement on the anniversary website and brochures ・Invitation for one corporate representative to the annual appreciation event ・Priority access to online events and seminars (including employees) ・Includes all benefits of the Wakaba Plan, plus: ・Medium-size logo placement on the anniversary website and brochures ・Discounted access to online training and seminars for internal employee development (preferential rates based on donation level) ・Priority participation in co-branded events hosted by Aoba-BBT (e.g., forums) ・Includes all benefits of the Aoba Plan, plus: ・Large-size logo placement on the anniversary website and brochures ・Opportunity to sponsor an event or course as a named corporate partner (subject to discussion) ・Corporate name mention in press releases (for companies who request it) ・Free or significantly discounted access to exclusive corporate programs Please inquire for further details Custom Plan Wakaba Plan Aoba Plan Taiju Plan