Designish

Presented at Circles Conference 2012 (http://circlesconference.com/). You can hear the audio here: http://circlesconference.com/audio_dan_mall.php

Transcript

1. Designish
2. What do you do?
3. What do you do? What have you done? What do you know?
4. “Design” doesn’t tell the whole story
5. Design Interns/Junior Designers
6. Design Interns/Junior Designers Senior/Lead/Principal Designers
7. Design Interns/Junior Designers Senior/Lead/Principal Designers Art Directors/Creative Directors/ Design Directors
8. “Your goal as a manager is to get your hires to their next jobs.”
9. @superfriendlyco
10. @bigspaceship
11. @happycog
12. Design director. Art director. Interactive director. Senior designer. Web designer. Front-end developer. Web strategist. User experience designer. Design intern.
14. All clients are created equal. But some clients are more equal than others.
19. “ Related ”
20. Relevance
24. P R O T I P Design a fake CMS.
27. ABY
28. After the Battle of Yavin
29. Spoiler alert!
35. Humans > Algorithms
36. Client = partner
37. Clients are not an extension of your team. Clients are your team.
43. Big sites need smarter work, not more work.
44. Haste. Make waste. More. Faster. More faster.
46. The client-facing deliverable isn’t always the most important thing to make.
47. http://dmall.me/A0t8Zj
54. Encourage “ The Adjacent Possible. ” Unlikely combinations can often prove fruitful.
55. http://dmall.me/emgIez
56. them. Each new combination opens up the possibility of other new combinations. Think of it as a house that magically expands with each door you open. You begin in a room with four doors, each leading to a new room that you haven't visited yet. Once you open one of those doors and stroll into that room, three new doors appear, each leading to a brand-new room that you couldn't have reached from your original starting point. Keep opening new doors and eventually you'll have built a palace. STEVEN JOHNSON, THE GENIUS OF THE TINKERER “The strange and beautiful truth about the adjacent possible is that its boundaries grow as you explore
57. Kutiman
58. http://thru-you.com/
60. The Most Awesomest Thing Ever
61. MostAwesomestThingEver.com
63. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
64. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
65. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
66. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
67. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
68. Teleportation Cleavage The Internet Life Pizza 1 2 3 4 5
69. When you ask a creative person how they did something, they may feel a little guilty because they didn’t really do it; they just saw something. It seemed obvious to them after awhile. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or have thought more about their experiences than other people have. “Creativity is just connecting things.
70. experiences. They don’t have enough dots to connect, and they end up with very linear solutions, without a broad perspective on the problem. The broader one’s understanding of the human experience, the better designs we will have. STEVE JOBS, THE NEXT INSANELY GREAT THING Wired Magazine “Unfortunately, that’s too rare a commodity. A lot of people in our industry haven’t had very diverse
71. Create empathy. Become a client.
72. DanielMall.com
76. Kevin Cornell bearskinrug.co.uk
97. Enjoy yourself. Spare no expense.