Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Notes on typographic decisions

Avatar for Gerry Leonidas Gerry Leonidas
September 16, 2013
2
580

Notes on typographic decisions

Six slides for an introduction to a panel at the W3C Open Web Platform workshop in PAris

Avatar for Gerry Leonidas

Gerry Leonidas

September 16, 2013
Tweet

More Decks by Gerry Leonidas

See All by Gerry Leonidas
Enabling modernity: innovation in modulated Greek typefaces
Avatar for Gerry Leonidas gerryleonidas
0
960
Helvetica is dead!
Avatar for Gerry Leonidas gerryleonidas
0
650
Putting type in from of eager eyes: type for global audiences
Avatar for Gerry Leonidas gerryleonidas
0
1.2k
A framework for discourse in typeface design
Avatar for Gerry Leonidas gerryleonidas
0
660
Zombie Typography
Avatar for Gerry Leonidas gerryleonidas
0
980
Swift strokes and sampled constructs (Pt. 1)
Avatar for Gerry Leonidas gerryleonidas
2
2.1k
On minimum quality in typeface design
Avatar for Gerry Leonidas gerryleonidas
3
1.6k
Typefaces for screens
Avatar for Gerry Leonidas gerryleonidas
7
2.1k
Notes on multi-script typeface design
Avatar for Gerry Leonidas gerryleonidas
1
2.1k

Featured

See All Featured
Digital Projects Gone Horribly Wrong (And the UX Pros Who Still Save the Day) - Dean Schuster
Avatar for UX Y'all uxyall
0
770
Applied NLP in the Age of Generative AI
Avatar for Ines Montani inesmontani
PRO
4
2.2k
Visual Storytelling: How to be a Superhuman Communicator
Avatar for David Neal reverentgeek
2
470
Sharpening the Axe: The Primacy of Toolmaking
Avatar for Bryan Cantrill bcantrill
46
2.7k
The Mindset for Success: Future Career Progression
Avatar for Greg Gifford greggifford
PRO
0
280
Designing Dashboards & Data Visualisations in Web Apps
Avatar for Des Traynor destraynor
231
54k
16th Malabo Montpellier Forum Presentation
Avatar for AKADEMIYA2063 akademiya2063
PRO
0
74
End of SEO as We Know It (SMX Advanced Version)
Avatar for Michael King ipullrank
3
4.1k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
Avatar for Addy Osmani addyosmani
10
1.1k
New Earth Scene 8
Avatar for Sydney Stone popppiees
1
1.7k
A designer walks into a library…
Avatar for Paul Jervis Heath pauljervisheath
210
24k
Are puppies a ranking factor?
Avatar for Jono Alderson jonoalderson
1
3.1k

Transcript

  1. Notes on typographic decisions Gerry Leonidas University of Reading @gerryleonidas

    Monday, 16 September 13

  2. Start with complex typography Monday, 16 September 13

  3. For typographers, semantic and pragmatic dimensions are integrated. > Decisions

    on sequence, grouping, continuity > Levels: document, article, paragraph, line [hierarchy!] Monday, 16 September 13

  4. But the authoring environments determine options for makers. These move

    closer to the first content maker, and away from fixed ideas of rendering. Monday, 16 September 13

  5. Biased authoring environments Monday, 16 September 13

  6. We are working on models for structural + semantic markup

    at the time of authoring. content content content content content Monday, 16 September 13

  7. Easy environments with deep specification potential Monday, 16 September 13