Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Notes on typographic decisions

Avatar for Gerry Leonidas Gerry Leonidas
September 16, 2013
610
2

Notes on typographic decisions

Six slides for an introduction to a panel at the W3C Open Web Platform workshop in PAris

Avatar for Gerry Leonidas

Gerry Leonidas

September 16, 2013

More Decks by Gerry Leonidas

See All by Gerry Leonidas
Enabling modernity: innovation in modulated Greek typefaces
Avatar for Gerry Leonidas gerryleonidas
0
1k
Helvetica is dead!
Avatar for Gerry Leonidas gerryleonidas
0
680
Putting type in from of eager eyes: type for global audiences
Avatar for Gerry Leonidas gerryleonidas
0
1.2k
A framework for discourse in typeface design
Avatar for Gerry Leonidas gerryleonidas
0
690
Zombie Typography
Avatar for Gerry Leonidas gerryleonidas
0
1k
Swift strokes and sampled constructs (Pt. 1)
Avatar for Gerry Leonidas gerryleonidas
2
2.2k
On minimum quality in typeface design
Avatar for Gerry Leonidas gerryleonidas
3
1.6k
Typefaces for screens
Avatar for Gerry Leonidas gerryleonidas
7
2.1k
Notes on multi-script typeface design
Avatar for Gerry Leonidas gerryleonidas
1
2.2k

Featured

See All Featured
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
Avatar for Dan Newman danielanewman
230
23k
From Legacy to Launchpad: Building Startup-Ready Communities
Avatar for Dug Song dugsong
0
290
Art, The Web, and Tiny UX
Avatar for Lynn Fisher lynnandtonic
304
22k
Keith and Marios Guide to Fast Websites
Avatar for Keith Pitt keithpitt
413
23k
GraphQLとの向き合い方2022年版
Avatar for Yosuke Kurami quramy
50
15k
Templates, Plugins, & Blocks: Oh My! Creating the theme that thinks of everything
Avatar for Michelle Schulp Hunt marktimemedia
31
2.8k
Why Mistakes Are the Best Teachers: Turning Failure into a Pathway for Growth
Avatar for Umar Saidu Auna auna
0
200
Building Experiences: Design Systems, User Experience, and Full Site Editing
Avatar for Michelle Schulp Hunt marktimemedia
0
570
Google's AI Overviews - The New Search
Avatar for Barry Adams badams
0
1.1k
Applied NLP in the Age of Generative AI
Avatar for Ines Montani inesmontani
PRO
4
2.4k
Designing for Timeless Needs
Avatar for Cassini Nazir cassininazir
1
440
Conquering PDFs: document understanding beyond plain text
Avatar for Ines Montani inesmontani
PRO
4
2.9k

Transcript

  1. Notes on typographic decisions Gerry Leonidas University of Reading @gerryleonidas

    Monday, 16 September 13

  2. Start with complex typography Monday, 16 September 13

  3. For typographers, semantic and pragmatic dimensions are integrated. > Decisions

    on sequence, grouping, continuity > Levels: document, article, paragraph, line [hierarchy!] Monday, 16 September 13

  4. But the authoring environments determine options for makers. These move

    closer to the first content maker, and away from fixed ideas of rendering. Monday, 16 September 13

  5. Biased authoring environments Monday, 16 September 13

  6. We are working on models for structural + semantic markup

    at the time of authoring. content content content content content Monday, 16 September 13

  7. Easy environments with deep specification potential Monday, 16 September 13