and also is a universal process that applies to all kinds of creative activity [snip] If you are being creative, if you are looking at and solving problems in a creative fashion, you are using a similar process in all cases. ” —JOHN E. ARNOLD Source: Arnold, J. E. (1956). Problem solving—A creative approach (National Defense University, Publication No. L57-20). Washington, DC: Industrial College of the Armed Forces. https://en.wikipedia.org/wiki/John_E._Arnold