5 minutes of I Can Smell Your CMS

A lightning talk version of a talk about the dangers of over-engineered CMS platforms.

This 5 minutes talk was given at The London Content Strategy Meetup: http://www.meetup.com/content-strategy-london/events/116285272/

#cslondon13

More info and access to a deeper look at this topic via my blog: http://hawksworx.com/blog/london-content-strategy-meetup/

Video of this presentation coming soon.

A longer version of this talk will be at http://speaktheweb.org/ in Leeds, Uk soon.

Transcript

1. ~ CMS I CAN SMELL YOUR @PHILHAWKSWORTH
2. ~ AVOID LOCK-IN TECHNOLOGY / AGENCY
3. CMSLAYOUT CONTENT USERS
4. ~ PARADOX THE CMS
5. proportional to CHANGES COST OF SYSTEM COST OF
6. CHOICE ~ PARALYSIS
7. versus POWERFUL WORKFLOW GETTING SHIT DONE
8. Marrissa Mayer Google Greg Linden Amazon 100 MS OF EXTRA LOAD TIME CAUSED 1% DROP IN SALES 500 MS OF EXTRA LOAD TIME CAUSED 20% FEWER SEARCHES PERFORMANCE
9. WYSIWTF
10. Rachel Andrew THE POWER TO RUIN THEIR SITE
11. ~ HYGIENE URL minty fresh
12. CONSTRAINTS CAN BE ENABLERS
13. MANAGE not CONTENT DESIGN
14. SIMPLICITY
15. Government Digital Service 22 MILLION UNIQUES PER MONTH 110 MILLION PAGE VIEWS PER MONTH
16. MARKDOWN 55941 PUBLISHED DOCUMENTS 778 AUTHORS GLOBALLY
17. all the THINGS AUTOMATE
18. ~ ENTERPRISE LEVEL
19. TO FINISH 1. WHAT REALLY NEEDS TO BE DYNAMIC? 2. YOU DESIGN THE SITE, THE CMS DOESN’T 3. MANAGE CONTENT, NOT DESIGN 4. MAKE IT INVISIBLE THANKS
20. THANKS @PHILHAWKSWORTH http://hawksworx.com/blog/i-can-smell-your-cms-a-talk-at-fronteers http://digital.cabinetoffice.gov.uk/2012/11/22/seo-compare-govuk-directgov https://www.gov.uk/designprinciples https://www.gov.uk/performance/dashboard http://jekyllrb.com http://grabaperch.com