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Sameer Bhiwani
August 11, 2018
Design
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96
Ship it already...!
I gave this presentation at NSRCEL, IIMB to an audience of existing and aspiring entrepreneurs.
Sameer Bhiwani
August 11, 2018
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Transcript
Sameer Bhiwani @sambert
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Prototype 1 of 3
01 Prototype 02 03
Sleep
unsplash.com rocks!
www.flickr.com/photos/ruralgeek/2215424639
What % of your dreams are nightmares?
What % of a blind person’s dreams are
nightmares?
your nightmares > blind person’s nightmares raise hand
your nightmares < blind person’s nightmares stand
Why? theories
blind person’s nightmares 4x of your nightmares fact
Why? theories
I never guess. It is a capital mistake to
theorise before one has data. Insensibly, one begins to twist facts to suit theories, instead of theories to suit facts. Sir Arthur Conan Doyle, Author of Sherlock Holmes stories
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SPRINTS RESEARCH
Research 2 of 3
01 Prototype 02 Research 03
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dmi.org
Design Maturity
None
Customer Needs
Business Needs
Case Study
Case study from Jared Spool
One small change
45% More purchases 15 Million More revenue in the first
month 300 Million More revenue in first year
The 300 million dollar button
How?
DESIGN BUSINESS TECH BALANCED PRODUCT
Balance 3 of 3
03 Balance 01 Prototype 02 Research
~ fin ~ @sambert