Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Introduction to Design

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for Sameer Bhiwani Sameer Bhiwani
June 25, 2017
Design
0
390

Introduction to Design

This presentation was given to an Executive MBA batch at Institute of Product Leadership.

Avatar for Sameer Bhiwani

Sameer Bhiwani

June 25, 2017
Tweet

More Decks by Sameer Bhiwani

See All by Sameer Bhiwani
Creativity and the pursuit of passion
Avatar for Sameer Bhiwani sambert
0
18
Managing Design Outcomes
Avatar for Sameer Bhiwani sambert
0
150
Ship it already...!
Avatar for Sameer Bhiwani sambert
0
100
Measuring Design Success
Avatar for Sameer Bhiwani sambert
0
670
SHIP IT! Holistic Design, Atomistic Development
Avatar for Sameer Bhiwani sambert
1
450
Low Tolerance for Bullshit!
Avatar for Sameer Bhiwani sambert
1
670

Other Decks in Design

See All in Design
Correspondence：共に生成していく過程
Avatar for Akira Motomura akiramotomura
0
190
2026年の勢い / Momentum for 2026
Avatar for bebe bebe
0
360
結びながら、ひらく - にじむ境界のデザイン
Avatar for Hiroki Tani hilokifigma
3
1.4k
アンエシカルデザインの枠組みの提案 -HCD-Netダークパターン研究会活動報告-
Avatar for Yu Morita securecat
0
210
富山デザイン勉強会_デザイントレンド2026.pdf
Avatar for keita keita_yoshikawa
1
110
文化のデザイン - Soft Impact of Design
Avatar for Atsushi Homma atsushihomma
0
150
デザインエンジニアの延長にデザインマネージャーとしての可能性を探る
Avatar for takanorip takanorip
1
920
【pmconf2025】PdMの頭の中を見える化する体験構造図
Avatar for Shigeyuki Kameda kamechi7222222
1
2k
コンテンツ作成者の体験を設計する
Avatar for Chiaki Okamoto chiilog
0
110
decksh object reference
Avatar for Anthony Starks ajstarks
2
1.5k
「ツール」から「パートナー」へ。AI伴走時代のUXデザインとは？～操作を減らし、成果を最大にするための設計～
Avatar for NCDC ncdc
1
150
体験負債を資産に変える組織的アプローチ
Avatar for hikarutakase hikarutakase
0
480

Featured

See All Featured
Documentation Writing (for coders)
Avatar for Carmen Chung carmenintech
77
5.3k
The Language of Interfaces
Avatar for Des Traynor destraynor
162
26k
Side Projects
Avatar for Sacha Greif sachag
455
43k
SERP Conf. Vienna - Web Accessibility: Optimizing for Inclusivity and SEO
Avatar for Sara Fernández Carmona sarafernandez
1
1.3k
Ecommerce SEO: The Keys for Success Now & Beyond - #SERPConf2024
Avatar for Aleyda Solis aleyda
1
1.8k
Pawsitive SEO: Lessons from My Dog (and Many Mistakes) on Thriving as a Consultant in the Age of AI
Avatar for David Carrasco davidcarrasco
0
72
Keith and Marios Guide to Fast Websites
Avatar for Keith Pitt keithpitt
413
23k
Bootstrapping a Software Product
Avatar for Garrett Dimon garrettdimon
PRO
307
120k
Navigating Weather and Climate Data
Avatar for Ryan Abernathey rabernat
0
120
Facilitating Awesome Meetings
Avatar for Lara Hogan lara
57
6.8k
Site-Speed That Sticks
Avatar for Harry Roberts csswizardry
13
1.1k
VelocityConf: Rendering Performance Case Studies
Avatar for Addy Osmani addyosmani
333
24k

Transcript

  1. Introduction to Design

  2. See

  3. See Observe?

  4. None
  5. None

  6. Affordance

  7. Case Study

  8. Case study from Jared Spool

  9. One small change

  10. 45% More purchases 15 Million More revenue in the first

    month 300 Million More revenue in first year

  11. The 300 million dollar button

  12. What is Design?

  13. Art v/s Design

  14. A way of thinking living working

  15. Design is a process many processes

  16. Problem finding Problem solving

  17. Observing

  18. Generative

  19. Digital Products

  20. Interface Visual Multi-Device Online-Offline Human Ecosystems Services Experience

  21. Why Design?

  22. None
  23. None

  24. dmi.org

  25. Design Maturity

  26. None

  27. How?

  28. DESIGN BUSINESS TECH BALANCED PRODUCT

  29. None
  30. None
  31. None
  32. None
  33. None
  34. None
  35. None

  36. Prototype

  37. You User ≠

  38. Empathy

  39. Customer Centricity

  40. Better Products

  41. When to Design?

  42. None
  43. None
  44. None
  45. None
  46. None