Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
「デザイン」のない組織をデザインする
Search
Tetsuya Takeda
August 30, 2018
Design
8
6.5k
「デザイン」のない組織をデザインする
デザイン文化がほぼないところからStudio Optを立ち上げスタートまでの話。
Tetsuya Takeda
August 30, 2018
Tweet
Share
More Decks by Tetsuya Takeda
See All by Tetsuya Takeda
組織とブランディングの関係
taketetsu1982
2
470
Team Experience Designのススメ
taketetsu1982
3
1.8k
UXの次にデザインするのは何か
taketetsu1982
12
5.3k
チームの体験をデザインする
taketetsu1982
8
4.3k
私の考えるプロダクトマネジメントとUXデザインの関係
taketetsu1982
21
19k
noteを始めて2年たって思うこと
taketetsu1982
1
520
デザイン組織ができるまでの道のり
taketetsu1982
15
18k
Other Decks in Design
See All in Design
太田博三(@usagisan2020)
otanet
0
180
開発チームの中心で心理的安全性をつくる、UXデザイナーの問いかけ方
takuto_yonemichi
1
480
Памятка-раздатка по Карте процесса-опыта, А4
ashapiro
1
370
シームレスな連携を実現するデザイントークンの設計と構築
amishiratori
0
320
ピクシブにおける「ビジョン」の取り扱われ方 #pixivdevmeetup / 20240920
minamitary
1
1.1k
portfolio
amitnk
1
120
Lightning Talk: Beautiful Slides for Beginners
inesmontani
PRO
1
130
Карта процесса-опыта. Презентация метода
ashapiro
0
310
root COMPANY DECK / We are hiring!
root_recruit
1
14k
MLP_Cleanup_Olga
olgastoryboard
0
140
デザインレビューをできていなかったコムデチームが、 自分たちが続けられるレビューの仕組みをつくった話
tanasho
0
870
Bridging the Design Gap: How Collaborative Modelling removes blockers to flow between stakeholders and teams @FastFlow conf
baasie
0
150
Featured
See All Featured
Easily Structure & Communicate Ideas using Wireframe
afnizarnur
191
16k
Docker and Python
trallard
40
3.1k
Happy Clients
brianwarren
97
6.7k
It's Worth the Effort
3n
183
27k
Scaling GitHub
holman
458
140k
Typedesign – Prime Four
hannesfritz
39
2.4k
Unsuck your backbone
ammeep
668
57k
Intergalactic Javascript Robots from Outer Space
tanoku
268
27k
Agile that works and the tools we love
rasmusluckow
327
21k
CoffeeScript is Beautiful & I Never Want to Write Plain JavaScript Again
sstephenson
159
15k
What's new in Ruby 2.0
geeforr
342
31k
Into the Great Unknown - MozCon
thekraken
31
1.5k
Transcript
SPARKING CREATIVITY չرؠ؎ٝպ ךזְ穈籼رؠ؎ׅٝ 5FUTVZB5BLFEB 4UVEJP0QU
SPARKING CREATIVITY 4 畾歊ㆸ⛲ֽגא UIUX Designer + Org Designer Senior
Product Manager / UX Designer Balto Drafter & Ex-Product manager Workshop Designer & Facilitator (Ex) Tetsuya Takeda !UBLFUFUTV
SPARKING CREATIVITY 5 儗➿ ˟爡ⰻءأذيך6*הַװגתׅկ
SPARKING CREATIVITY 6 儗➿
SPARKING CREATIVITY 7 ؔفزג׀㶷濼דַׅ
SPARKING CREATIVITY ϗʔϧσΟϯάεԽ ’17 8 娖〷
SPARKING CREATIVITY 9 䎃։ ։䎃 ⳿ⰩIUUQXXXNFUJHPKQDPNNJUUFFLFOLZVLBJTBOHJTBOHZP@EFTJHOQEG@T@QEG #5$ٌرٕ#5㘗傈劤⟰噟ך#5$⻉ךفٗإأ
SPARKING CREATIVITY 10 ⳿ⰩIUUQXXXNFUJHPKQQSFTTQEG
SPARKING CREATIVITY 11 رؠ؎ٝꅾ銲ז穗㌀项彁ה׃ג崞欽׃ծ ـٓٝس⸂ה؎ظك٦ءّٝ⸂ ぢ♳ׇׁ穗㌀ך㪦կ չرؠ؎ٝ穗㌀պך㹀纏 ⳿ⰩIUUQXXXNFUJHPKQQSFTTQEG
SPARKING CREATIVITY 12 ˑرؠ؎ٝפך䫎项˒ָ㨣תַׅ
SPARKING CREATIVITY չرؠ؎ٝפך䫎项պךחװֿה σβΠϯՁͷཧղ ձࣾͷັྗͷ্ ձࣾͷ7JTJPO*TN7BMVFΛม ͑Δ͜ͱͰɺձࣾͷํੑΛੈ ͷதఏࣔ͠ɺັྗΛ্͛Δɻ ձࣾશମͷ࠾༻ྗͱࣾͷํ ੑΛ߹ΘͤΔ͜ͱΛͨ͠ɻ
σβΠϯྗ͕՝ͱͯ͠ೝࣝ͞ Εɺ͍ͭ͋͘Δ՝ͷதͰ༏ ઌ͕ߴ͍ͱೝࣝͯ͠Β͏ɻ ͪΐͬͱͨ͠ޭମݧΛͭ͘Δ ͜ͱͰɺձࣾͷσβΠϯͷࣾ ֎ͷϓϨθϯεΛ্͛ͨɻ 13 ⳿ⰩIUUQXXXNFUJHPKQQSFTTQEG
SPARKING CREATIVITY 14 .* .JOE*EFOUJUZ 鎉铂⻉ 7* 7JTVBM*EFOUJUZ ؽآُ،ٕ⻉
13 1VCMJD3FSBUJPOT ؝ىُص؛٦ءّٝ #* #FIBWJPS*EFOUJUZ 遤⹛ך窟♧ $* ٗ؞ せⵝ )1 㼓瘲 ؔؿ؍أ أٓ؎س 顋⤛暟 7JTJPO .JTTJPO ✲噟سً؎ٝ زحفך䟝ְ 爡㆞ך䟝ְ 爡⠓铬겗 䋐㜥هآءّٝ FUD 7JTJPO ְ֮㪦 劉爝穄爝 灇⥜ 秛⠓ $4 《䒷 ㌀噟 爡ⰻ㜠 《勞 فٖأٔٔ٦أ FUD FUD FUD ⳿ⰩIUUQTXXXGBDFCPPLDPNQIPUPQIQ GCJE 鹌גְֻ♳דչرؠ؎ٝךثؕٓպָ䗳銲
None
SPARKING CREATIVITY 16 ˖ رؠ؎ٝ歲ך衼せז倯ָ涫㠡ׅ䨽פ䕵㆞鸬ג遤ֻ ̤ת׀ה⡤꿀׃גֲծ椚鍑ָכװֻ铡䖤ָ嚂 ˖ ؚؒئؙذ؍ـؙٓأךأٓ؎سבֻׅ ̤爡ⰻךفٖئٝأ♳־ խ穠卓ծؚٕ٦فך➂勞䨌殛ך陽锷ח⸇דֹ
˖ %FTJHOJO5FDI3FQPSUװ#5$ך铡僇ׅ ̤رؠ؎ٝךꅾ銲䚍铂؎ٝأز٦ٕ չرؠ؎ٝպ؎ٝأز٦ٕׅ捀חװֿה
SPARKING CREATIVITY 17 爡ⰻדرؠ؎ٝךفٖئٝأ㼰׃♳־穠卓ծ ـٓٝس⸂ח㼰׃㺔♷׃כׄկ
SPARKING CREATIVITY 18 ֲמהאך؎ظك٦ءّٝ⸂כוֲׅ
SPARKING CREATIVITY 19 ˑ⧾㣐זفٗتؙزכ⧾㣐זث٦يֲַת˒
SPARKING CREATIVITY 20 דכծˑ⧾㣐זث٦ي˒כוֿדאֻ
SPARKING CREATIVITY 21 ⧾㣐זث٦يכ⧾㣐ז㜥橆㞮ֲַת
SPARKING CREATIVITY 22 չفٗتؙز̒ث٦ي̒㜥պ
SPARKING CREATIVITY 23 *OOPWBUJPOLFZXPSENBQ ⳿ⰩIUUQTCJ[[JOFKQBSUJDMFEFUBJM
SPARKING CREATIVITY 24 7BMVF Ⰻ㆞ָ嫣傈㣐✲חׅ⣣⦼錁 TS L S P PS
M ⚅歲 ⚅ך⚥ 爡⠓ 7JTJPO ؙؙٙٙسؗسׅؗ㼛勻䲽ְ㪦 .JTTJPO ؽآّٝ㹋植ׅ捀ח䧭ׅץֹֿה 㼰זֻג䎃⯓ 遤⹛٥㪦٥罋ִ倯 7JTJPO.JTTJPO7BMVF㹀纏׃
SPARKING CREATIVITY 25 ؎ظك٦ءّٝחכ7JTJPO.JTTJPO7BMVFָ䗳銲ד֮ծ ⵗ倜ֿׅהד倯ぢ䭷׃爙׃ծ㜥ך䒷⸂הזכׄկ
SPARKING CREATIVITY 26 ؽآّٝ 穈籼٥➂頿䨌殛غُٔ٦ ✲噟䨌殛ىحءّٝ 俑⻉ ➂暟⫷ ⣣⦼錁 䋐㜥
醡ㅷ٥؟٦ؽأ 橆㞮 ⦐➂ ˖ ٍؗٔ، ˖ 䱰欽 ˖ 肪䧭 ˖ 鐰⣣ ˖ 㜠ꂹ ˖ اؿز ˖ ع٦س ⫴ֹ倯 状ⵃ⾨欰 ؔؿ؍أ 1$خ٦ٕ 湡䭷ׅ穈籼⫷ 7JTJPO.JTTJPO7BMVFⱄ侭椚׃ג
None
植朐侭椚׃ծ穈籼ח鹌ֿהח꧊⚥׃גֲկ
COMPANY NAME DATE VISION-MISSION-VALUE TREE VISION KGI MISSION INDIVIDUAL ENVIRONMENT
VALUE CC $ MARKET PRODUCT / SERVICE ⢽吳䒭⠓爡ӪӪӪӪ 鎸Ⰵ⢽ ؙؙׅٙٙذؙظٗآ٦ד如⚅➿אֻ ':㡰♳⭙&#*5%"⭙ 爡⠓涸؎ٝػؙزך֮✲噟ⶼ⳿׃竲ֽ )35 $P$SFBUJPO ˖ "*#JHEBUB ˖ "373.3 ˖ 3PCPU ˖ *P5 ˖ /FX%FWJDFT ˖ "*荈⹛欰䧭 ˖ مؚٗٓي涪 ˖ إزֻ ˖ أػ؎ت٦ ˖ ًؖط㘗رغ؎أ ˖ 竲邌䕤⠅内ⵖ䏝 ˖ .71邌䕤偆遤ⵖ䏝 ˖ ٍؗٔ،،حف⸔䧭ꆃ ˖ 穗㌀罏肪䧭灇⥜ ˖ وطآًٝز灇⥜ ˖ 鎸䙀傈⠅内ⵖ䏝 ˖ ؿٔ٦،سٖأⵖ ˖ J.BD1SP佄窌 ˖ ؎أָع٦وٝىٓ٦ ˖ 鷞04أوم佄窌 ˖ 劉굸ך搀俱䲿⣘ ˖ ؿ؋ىٔ٦ر؎ FUD FUD FUD
DIVISION NAME DATE ORGANIZATION EXECUTION PLAN (3YEARS) VISION KGI 2020
2019 2018 H2 H1 H2 H1 H2 H1 EXECUTION CHALLENGE LEARNING MOTIVATION CC $ ⢽♶⹛欵㌀噟鿇 鎸Ⰵ⢽ ♶⹛欵噟歲 رآةٕ剑⯓畭ך 䋐㜥חׅ ': 㡰♳⭙ 磦ⵃ⭙ ׁז噟歲暴⻉ ➙תד⟃♳ח$4ぢ♳ 噟歲暴⻉׃ؕٝؿ؋ٖٝأ⪵ 倜׃ְ䪮遭⢪؟٦ؽأ嗚鎢 噟歲ך铬겗鍑寸ׅ؟٦ؽأ⟰歗 ؕٝؿ؋ٖٝأַך「岣桦ぢ♳ 劢勻ך倜׃ְذؙظٗ آ٦"373.3װ"*٥ *P5ך濼陎אֽ 倜׃ְ䪮遭⢪ג ،ؿة٦ؔٔٝؾحؙכוֲזַ 噟歲濼陎ךׁזぢ♳ ה䞔㜠涪⥋ 噟歲ך➂האזָ 涫㠡ׅ 铬겗鍑寸倯岀㷕ע
DIVISION NAME DATE ORGANIZATION CANVAS VISION KGI UNIQUE VALUE PROPOSITION
CUSTOMER SEGMENTS CUSTOMER’S VISION & PROBLEMS EXECUTION 1 EXECUTION 2 CHALLENGE LEARNING MOTIVATION KPI 1 KPI 2 KPI 3 KPI 4 KPI 5 TEAM STRENGTHS TEAM WEAKNESSES CC $ ⢽♶⹛欵㌀噟鿇 鎸Ⰵ⢽ ♶⹛欵噟歲رآةٕ剑⯓畭ך䋐㜥חׅ ':㡰♳⭙ծ磦ⵃ⭙ رآةٕءؿز׃גְ♶⹛欵禸ؙٓ؎،ٝز ״葺ְ⡝תְהֻ׃ד劢勻ך鿪䋐פկ ٥أومثٍطٕה׃و٦؛ذ؍ؚٝך鹼 ٥爡ⰻךرآةٕ➂勞ך♶駈 ٥剑⯓畭䪮遭ך〳腉䚍ך嗚鎢ָדֹגְזְ 噟歲暴⻉ך穈籼圓鸡ח״ծ 噟歲ךֿה״ֻ椚鍑׃גֶ ծ稢ְַص٦ؤתד䘔ִ طحزٙ٦ؙװ籬ָ 䭯גְ 噟歲暴⻉ך穈籼圓鸡 ➭噟歲ךزٖٝس♶⹛ 欵ぢֽחٔغ؎أׅ⸂ ׁז噟歲暴⻉ ➙תד⟃♳ח$4ぢ♳ "373.3꽀⢪׃ ؟٦ؽأ⟰歗 劢勻ך倜׃ְذؙظٗ آ٦"373.3װ"*٥ *P5ך濼陎אֽ 噟歲濼陎ךׁזぢ♳ 《䒷爡侧 䲿周侧 إىش٦ך곁㹏弫駈䏝 ،؎ر؍،侧 فٖئٝ侧 ⹈䓼⠓⸇桦 إىش٦ך䎂㖱⸇㔐侧 ؼ،ؚٔٝ㔐侧 ٥噟歲זדכך✲⢽㹀㘗 דתהծ稱➜׃ח駈麊ע ٥荈爡ח䬸ְג噟歲暴⻉ךإ ىش٦⪵׃ծず噟歲ך و٦؛ة٦ず㡦ך❛崧㔳 ٥倜鋉䬪爡 ٥傀㶷곁㹏ך✮皾،حف ٥剑倜ذؙظٗآ٦ⵃ欽׃ ㉀ㅷאֻ傀㶷곁㹏ח稱 ➜ׅ ٥✲⢽Ⱅ〳腉ז周⟝「岣 ٥剑倜ذؙظٗآ٦䭯א⟰ 噟䬸ֹ⹈䓼⠓ֻ ٥♶⹛欵噟歲ךإىش٦ח ⸇ׅ ٥♶⹛欵⟰噟ח爡㆞ַ ؼ،ؚׅٔٝ
DIVISION NAME DATE SIGNAL TIMELINE VISION KGI KPI 1 KPI
2 KPI 3 KPI 4 KPI 5 CC $ 4Q 3Q 12 11 10 9 8 7 ♶⹛欵噟歲رآةٕ剑⯓畭ך䋐㜥חׅ ':㡰♳⭙ծ磦ⵃ⭙ ⢽♶⹛欵㌀噟鿇 鎸Ⰵ⢽ 䲿周侧 إىش٦ך곁㹏弫駈䏝 فٖئٝ侧 ⹈䓼⠓⸇桦 إىش٦ך䎂㖱⸇㔐侧
SPARKING CREATIVITY 33 ְׁ׀ח
SPARKING CREATIVITY 34 ϦϯΫɿ%SPQCPY1BQFS
SPARKING CREATIVITY 35 ϦϯΫɿ%SPQCPY1BQFS
SPARKING CREATIVITY 36 رؠ؎ش٦ך倯ծꬊرؠ؎ش٦ה㼎鑧ׁגְתַׅ 穗㌀罏ך倯ծرؠ؎ش٦ה㼎鑧ׁגְתַׅ