Don't be right. Be Fit. — CssDay 2021

Transcript

1. Don’t be right. Be f it Emanuela Damiani — CssDay2021
2. Mockup.
3. The “right” process
4. The “right” process 4
5. The “right” framework 5
6. The “right” technology 6
7. Everybody is right.
8. Be right doesn’t matter.
9. Don’t be right. Be Fit.
10. Fit to purpose Adatto allo scopo.
11. Figma Library
13. Having it done “right” was no important
14. Does it f it my goals?
15. Does it f it the most important goal right now?
16. HIIT
17. Principles & Vision
18. Commercial Break!
19. Situation awareness
20. Thinking Fast and Slow, Daniel Kahneman “Intuition is nothing more and nothing less than recognition.”
21. Can we trust our intuition?
23. When can we trust our intuition? • In a regular and slow-changing environment • It takes a lot of time, a lot of repetition • Feedback is accurate and immediate
24. OBSERVE
25. ORIENT
26. DECIDE
27. ACT
28. 1 2 3 4
29. John Boyd “We can’t just look at our own personal experiences or use the same mental recipes over and over again.”
30. Dancing with systems, Donella Meadows “Before you disturb the system in any way, watch how it behaves.”
31. Fit to purpose
32. Fit to purpose • Observe f irst • Only trust your intuition in no complex, repeatable and with immediate and accurate feedback • Ask “What’s the main goal?”
33. Fit to context Adatto al contesto
34. Prototyping
35. Everyone at least once in their life “But we always done in this way”
36. Change allows growth
37. Design maturity model
38. Couch Potato Recreational Sport Beginner Runner Regular training Fitness lifestyle Design maturity model No resources 
 for design. 
 All resources go to business and tech needs. Occasional UX projects with limited success. UX team serves projects on an as- needed basis. Project teams get their own UX resources. Every project team member has f luent design skills. Based on Jared Spool’s Design Maturity Model https://articles.uie.com/increasing-an-organizations-ux-design-maturity-our-not-so-secret-sauce/
39. Couch Potato
40. Douglas Martin “The alternative to good design is bad design, not no design at all.”
41. Surface causality behind design decisions
42. Build an alliance
43. No one likes UX Police
44. Couch Potato • Surface causality behind design decisions • Build an alliance • Don’t play UX Police Unrecognized — Level 1
45. Recreational Sport
46. Start to surface common user frustrations
47. Socialize journey maps
48. Initiate frustration-driven metrics program
49. Recreational Sport • Start to surface common user frustrations • Socialize journey maps • Initiate frustration-driven metrics program Spot UX — Level 2
50. Beginner Runner
51. Create a UI inventory to start a pattern library
52. Socialize an experience vision throughout the organization
53. Shift from requirements gathering to assumption validation
54. Institute saying ‘no’ when team is too late in the process or without resource commitment
55. Beginner Runner • Create a UI inventory to start a pattern library • Shift from requirements gathering to assumption validation • Institute saying ‘no’ when team is too late in the process or without resource commitment • Socialize an experience vision throughout the organization Centralized Design — Level3
56. Regular training
57. Evolve your pattern library in a design system
58. Pair designers with developers
59. Stop giving (or expecting) recommendations
60. Regular training • Evolve your pattern library in a design system • Stop giving (or expecting) recommendations Embedded UX — Level 4
61. Fitness lifestyle
63. DesignOps allows no-designers to design
64. Reorganize teams based on experiences, 
 not product lines
65. Shift product delivery process to continuous improvement
66. Fitness Lifestyle • DesignOps allows no-designers to design • Reorganize teams based on experiences, not product lines • Shift product delivery process to continuous improvement Infused UX — Level 5
67. Don’t be right.
68. Thomas Sowell “There are no solutions. There are only trade-offs.”
69. “It depends” Context & Purpose Edition
70. The right context
71. The value of every decision we make depends on the context in which we make it.
72. Don’t be right. Be f it. Emanuela Damiani — CssDay2021