Pencils Down: Stop Designing & Start Developing

Designers can’t help themselves. We are, by nature, perfectionists. We create, then throw away. We create again, tweak continuously, and fine-tune a design indefinitely. Why can we not stop ourselves? Time passes us by, missing deadlines. In turn, developers anxiously wait for us to finish, so that they can work off of something that has been solidified. During this session, you will learn strategies that will push your design to that "good enough" stage, so you will know “when to say when” and move from designing interfaces to developing them.

(Posted from speech of same name given at the Big Design Conference, June 1, 2012)

Transcript

1. http://bit.ly/J7WozH stop designing & start developing pencils down
2. sat test sucked http://goo.gl/NBjmn
3. no one defines done for me http://goo.gl/WtF6C
4. TODAY IS NO DIFFERENT http://goo.gl/zhUXC
5. on the OTHER hand http://goo.gl/AexR5
6. conflicted needed help http://goo.gl/hqeD9
7. oppor tunity http://goo.gl/MUnRm
9. share my FINDINGS http://goo.gl/Bp9rf
10. why hard why good grounding BEGINNING momentum reviews finish debrief
11. why is done so hard? http://goo.gl/wTz5B
12. DOES DONE EXIST? http://goo.gl/acDde
13. “it's not done until it's done. http://goo.gl/0tmXn
14. perfectionism http://goo.gl/ybdv1
15. http://goo.gl/wKh6S
17. http://goo.gl/lndJn GREAT EXPECT ATIONS
18. diverging mediums, devices, displays http://goo.gl/ABAAO
19. http://bit.ly/fr8hbU
20. WHY IT'S GOOD TO BE DONE http://goo.gl/wTz5B
21. new phases, projects, products, clients, teammates http://goo.gl/Fz8K7
22. freelancing, training, startups, new jobs, new careers http://goo.gl/NBZvY
23. reading+ writing+ drawing+ speaking+ http://goo.gl/k3ILg
24. exercise hobbies travel family http://goo.gl/L5xHS
25. sleep http://goo.gl/09vG7
26. 24 hours sleep work other
27. Getting Grounded Getting Started Creating Momentum http://goo.gl/wTz5B
28. get over your self
29. style guides. patterns. leverage. http://goo.gl/9wjVb
30. front load http://goo.gl/nYwWr
31. cost of thrashing over time early late $$$
32. trans parency http://goo.gl/6XbXl
33. http://goo.gl/ueCuW minimize cave work
34. team me vs.
35. low hanging fruit http://goo.gl/Buzaw
36. SPEED sketching keynote kung fu screenshots balsamiq paper53 http://goo.gl/za6Hu
37. http://goo.gl/Buzaw focus time
39. REVIEWS+ http://goo.gl/wTz5B REVISIONS
40. http://goo.gl/W2ibS narratives VS. DELIVERABLES
41. http://goo.gl/ysXpJ CRITIQUES vs. feedback
42. http://goo.gl/W2ibS reflection before reaction
43. refine review revise repeat RELEASE  
44. go time? http://goo.gl/wTz5B
45. time satisfaction client designer wasted cycles pencils down point The Law of Diminishing Tweaks
46. POST RELEASE THERAPY http://goo.gl/hqeD9
47. everything is a hack the first release of anything ever made stunk. http://goo.gl/CJq0l
48. my work quality over time 6 5 4 3 2 1 (progress not perfection)
49. Facing a sea of infinity, it's easy to despair, sure that you will never reach dry land, never have the sense of accomplishment of saying, "I'm done." At the same time, to be finished, done, complete--this is a bit like being dead. The silence and the feeling that maybe that's all. …the challenge is to level set, to be comfortable with the undone, with the cycle of never- ending…Today, we're never finished, and that's okay. - Seth Godin http://goo.gl/VtNAX
50. ERICA BURNETT STEPHEN ANDERSON TSCOTT STROMBERG JEREMY JOHNSON GARRETT DIMON MARK KRAEMER Marcelo Somers Austin Walker nathan smith adam polansky brian sullivan tracey nolte dustin askins travis isaacs + 1
51. http://bit.ly/J7WozH @hursman