Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
スマホブラウザ「Smooz」のマネタイズで得た知見
Search
Yuichi Kato
March 26, 2019
Business
11
5.5k
スマホブラウザ「Smooz」のマネタイズで得た知見
スマホアプリの月額課金のグロースハックの軌跡とそこから学んだ知見を惜しむことなくシェアします!
Yuichi Kato
March 26, 2019
Tweet
Share
More Decks by Yuichi Kato
See All by Yuichi Kato
Creating tools for the future
maxkato
0
3k
Smoozの開発舞台裏 @ BP Study 2016.11.11
maxkato
1
390
ブラウザアプリ『Smooz』を作る中で会得した WKWebviewの3つのTips
maxkato
6
2.4k
Other Decks in Business
See All in Business
Clear Inc. / we are hiring
clear_inc
0
32k
Sales Marker Culture Book(English)
salesmarker
PRO
2
4.3k
株式会社ハイクリ 採用デッキ
hicrea123
0
530
ご参考資料
ryoheig0405
1
200
セイホ工業株式会社
seiho
1
130
コーポレートストーリー(新規投資家様向け会社説明資料)
gatechnologies
1
11k
アジアクエスト会社紹介資料 / We invite you!
asiaquest
7
93k
株式会社Legalscape
legalscape
1
160
ドコドア_採用ピッチ資料_20250318
docodoor_hr
3
10k
(8枚)体系的に10の営業スキルを理解するためのスライド
nyattx
PRO
0
120
(10枚)目標設定から計画立案の基本 ガントチャートを使ったフェーズ管理、マイルストーン管理について
nyattx
PRO
0
1.6k
心に灯を、過去に感謝を、未来に花束を。
viva_tweet_x
10
4.5k
Featured
See All Featured
ReactJS: Keep Simple. Everything can be a component!
pedronauck
666
120k
Building Better People: How to give real-time feedback that sticks.
wjessup
367
19k
Let's Do A Bunch of Simple Stuff to Make Websites Faster
chriscoyier
507
140k
How to Create Impact in a Changing Tech Landscape [PerfNow 2023]
tammyeverts
51
2.4k
The Language of Interfaces
destraynor
157
24k
Rails Girls Zürich Keynote
gr2m
94
13k
Reflections from 52 weeks, 52 projects
jeffersonlam
349
20k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
addyosmani
4
470
Building a Modern Day E-commerce SEO Strategy
aleyda
39
7.2k
Faster Mobile Websites
deanohume
306
31k
Sharpening the Axe: The Primacy of Toolmaking
bcantrill
40
2k
The Myth of the Modular Monolith - Day 2 Keynote - Rails World 2024
eileencodes
22
2.6k
Transcript
ϒϥβΞϓϦʮ4NPP[ʯͷϚωλΠζ ΞεπʔϧגࣜձࣾՃ౻༤Ұ !TBTTZNBOZVJDIJ
δΣενϟʹΑΔ ยखૢ࡞ ࣍ʹಡΉϖʔδ Λ͓͢͢Ί ʮใ୳͠Λָ͘͢͠Δʯ εϚϗ6*ʹ࠷దԽ͞Εͨύϫϑϧϒϥβ ߴ͍ ΧελϚΠζੑ
IUUQTXXXZPVUVCFDPNXBUDI WD$I6+PD." %FNP
1SPEVDU ࣍ʹಡΉϖʔδΛ͓͢͢Ί
1SPEVDU ߴ͍ΧελϚΠζੑ
։ൃͷϑΥʔΧε Ϣʔβʔʹຖ͔ͬ͠ΓͬͯΒ͑ΔϒϥβΛ࡞Δ ݁Ռࢦඪɿܧଓʣ
։ൃͷϑΥʔΧε Ϣʔβʔʹຖ͔ͬ͠ΓͬͯΒ͑ΔϒϥβΛ࡞Δ ݁Ռࢦඪɿܧଓʣ ऩӹԽ ݁Ռࢦඪɿ"316ʣ
։ൃͷϑΥʔΧε Ϣʔβʔʹຖ͔ͬ͠ΓͬͯΒ͑ΔϒϥβΛ࡞Δ ݁Ռࢦඪɿܧଓʣ ऩӹԽ ݁Ռࢦඪɿ"316ʣ ϚωλΠζ։࢝ͷஅϙΠϯτ
wαʔϏεར༻ࢦඪ wϢχοτΤίϊϛΫεͷূ໌ wΩϟογϡϑϩʔ
4NPP[ͷऩӹϞσϧ ωΠςΟϒࠂ ΞϑΟϦΤΠτࠂ ֹ݄՝ۚ ݄࣌
4NPP[ͷऩӹൺ ωΠςΟϒࠂ ΞϑΟϦΤΠτࠂ ݄࣌ ֹ݄՝ۚ ֹ݄՝ۚ
4NPP[ͷऩӹϞσϧ ωΠςΟϒࠂ ΞϑΟϦΤΠτࠂ ݄࣌ ֹ݄՝ۚ w՝ۚܧଓ͕ҰఆҎ্ͳΒ࣮֬ʹੵΈ ্͕Δ
wࣗͨͪͰશʹίϯτʔϧͰ͖Δͷ ͰɺऩӹվળΞΫγϣϯ͕औΓ͍͢
4NPP[ͷϓϨϛΞϜػೳ ՃδΣενϟʔ ը໘ػೳ ࠂϒϩοΫ
4NPP[ͷϓϨϛΞϜ՝ۚച্ਪҠ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄
݄ ݄ ݄ Y ˞݄ϲ݄τϥΠΞϧΛ࢝ΊͨͨΊҰ୴ԜΜͰ·͢
݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄
݄ ݄ Y 4NPP[ͷϓϨϛΞϜ՝ۚച্ਪҠ ˞݄ϲ݄τϥΠΞϧΛ࢝ΊͨͨΊҰ୴ԜΜͰ·͢
ᶃ0,3ʹΑͬͯҰఆظؒϚωλΠζʹϑΥʔΧεͨ͠ wยखؒʹΔͷͰͳ͘ϑΥʔΧε͢Δ wνʔϜશମͰίϛοτ͢Δ
ᶄొը໘ͷվળ ༷ʑͳΞϓϦͷ՝ۚొ ը໘ΛϕϯνϚʔΫͯ͠ վળҊΛ࡞ͨ͠ɻ #FGPSF "GUFS "316 ഒʹ
ᶅ՝ۚಋઢͷվળ ϝΠϯϝχϡʔ͔Β ϑΟʔυͷࠂআϘλϯ͔Β ϓϨϛΞϜొը໘ʹ༠ಋ
ᶆϲ݄ϓϥϯͱϲ݄ϓϥϯΛՃ ߪಡൺ ϲ݄ϓϥϯ ϲ݄ϓϥϯ ϲ݄ϓϥϯ ԁ 0''
ԁ ԁ 0'' ϲ݄ϓϥϯ͕Ұ൪ਓؾɺͱ ͍͏༧֎ͷ݁Ռʹɻ ϒϥβҰ͍࢝ΊͨΒͣͬ ͱͬͯΒ͑ΔˍׂҾ͕ߴ ͍ͨΊ͔ɻ
݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄ ݄
݄ ݄ Y 4NPP[ͷϓϨϛΞϜ՝ۚച্ਪҠ ˞݄ϲ݄τϥΠΞϧΛ࢝ΊͨͨΊҰ୴ԜΜͰ·͢
ᶇϓϨϛΞϜαʔϏεͷՁ্ ̎ը໘ػೳΛՃ 4NPP[ͷར༻ऀͷ͏ͪ ఔΛΊΔɺϒϥβήʔ ϜϢʔβʔ͔ΒͷཁΛड͚ ࣮ͯݱɻʢήʔϜ͠ͳ͕Β :PVUVCFɺήʔϜ͠ͳ͕Β 5XJUUFS͍ͨ͠ɺͱʣ αϙʔτνϟοτͰͷฉ͖औ Γ͔ΒχʔζΛநग़ͨ͠ɻ
ᶈ"#ςετʹΑΔνϡʔχϯά ແྉͰ͓ࢼ͠ 7T
ᶈ"#ςετʹΑΔνϡʔχϯά ແྉͰ͓ࢼ͠ $73 Y ͨ͘͞ΜͷࢪࡦΛଧͬ ͍ͯ͘ͱɺ͜͏͍͏ྑ ͍݁Ռੜ·Εͯ͘Δɻ 'JSFCBTF"#UFTUJOH ΛΨγΨγ׆༻͢͠ʂ 7T
ͦͷଞͬͯΈͯΘ͔ͬͨ͜ͱ wϚωλΠζΛຊ֨తʹ࢝ΊͯΞϓϦͷܧଓԼ͕Βͳ͔ͬͨ ˠͱͱແྉͩͬͨػೳΛ༗ྉԽ͢ΔͷͰͳ͘ɺՃՁΛ༗ྉԽ͢ΔͷͰ͋Ε৺ෆཁ w՝ۚͷϓογϡΛڧͯ͘͠ɺ՝ۚܧଓԼ͕Βͳ͔ͬͨ ˠ݁ہɺՁΛײ͡ΕΔ͠ɺՁΛײ͡ͳ͚Ε͢Δ wΞϓϦͷ৹ࠪͰฏߦઢͷձʹͳͬͯ͠·ͬͨΒిͰ͢͠ ˠجຊతʹͪ͜Βͷݴ͍௨Βͳ͍͕ɺམͱ͠ॴͷΠϝʔδ͕ͭ͘
·ͱΊ Ұఆ·ͰαʔϏεΫΦϦςΟ্͕͕ͬͨΒා͕ ΒͣʹϚωλΠζ࢝ΊΑ͏ ࣗ৴Λ࣋ͬͯചΓࠐ͏ ଟ͘ͷࢪࡦΛτϥΠͯ͠νϡʔχϯά͠Α͏