There is no one word to describe the challenges designers face to be heard, valued, and trusted. As you progress in your career, you’re expected to know business, behavior change, organizational and operational management, negotiating, strategy, communications, and... let’s face it. This sh*t is really hard.
This talk will boost your understanding of how to frame and sell recommendations, accelerate your strategic confidence, and prepare—and deal with—the different business situations you face every day as a designer.